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OPPO A74 In-Depth Review: Missing that OPPO Magic

OPPO has been making waves in the mobile industry with their approach to cameras and their augmentation of their smartphones with their own camera algorithms. They’ve also been one of the best options when it comes to getting affordable smartphones which pack impressive performance.

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The recently announced OPPO A74 is their latest iteration of the affordable OPPO A series which has, in our previous experience with it, performed commendably. The A74 (4G) is the lower specc’d version of the new device without 5G connectivity.

Does the smartphone keep OPPO’s legacy in the affordable space? Should you be investing your hard earned money in it? We’ll be breaking the whole experience down in our review.

Design

The OPPO A74 is a sleek, slim device with a pretty finish. It’s actually one of the better-looking smartphones in its category. OPPO has given it sleek curves on the back and a rather shiny finish. While it can be a fingerprint magnet, the finish of the A74 gives the smartphone a rather premium feel and look. In addition to that the curves make the phone a little more ergonomic; making it easier and more comfortable to hold and use.

The design cues of the OPPO A74, however, are very run-of-the-mill when it comes to the company’s design language. We’ve seen the same design cues from nearly all the phones that have been released from OPPO – and OnePlus – in the past few months. The lack of identity when it comes to the outlook of the many smartphone series that OPPO offers is a little bit of a let-down but they generally do make up for it with unique, cutting edge features.

Aside from that, the A74 is also one of the few smartphones that has opted to keep the pinhole design of the display. Thanks to this choice, users are in for a more immersive experience when it comes to the display and multimedia experience of the smartphone. That paired with the rather compact overall size also allows easy everyday usage and even a more comfortable experience when gaming.

Hardware

The hardware of the OPPO A74 isn’t that far off for an entry-level device. However, when it comes to processors, it comes with one that is slightly more powerful than others we’ve seen used in its competition. That said, specifications and the make up of any given smartphone is only one side of the coin, how they affect the overall user experience is another.

We’ve listed the complete specifications below and noted the configuration which we reviewed in the table. That said, we dive in deeper into the user experience in the following sections.

Specifications

ProcessorQualcomm SM6115 Snapdragon 662 (11nm)
Octa-Core @ 4×2.0GHz, 4×1.8GHz
RAM6GB (As Tested) 8GB
Memory128GB (As Tested) MicroSDXC
Graphics Processing Unit (GPU)Adreno 610
DisplayAMOLED panel
6.43-inch (~409 ppi)
1080×2400 pixels FHD+ resolution 20:9 Aspect Ratio
Operating SystemAndroid 11 with Color OS 11.1
BatteryNon-Removable 5,000mAh Li-Po
Fast Charging (33W)
SuperVOOC 2.0 USB-PD 3.0
ConnectivityNano SIM
Wi-Fi 802.11 a/b/g/n/ac A-GPS, GLONASS, GALILEO, BDS
A2DP
Bluetooth 5.0 (aptX)
OTG Support
USB 2.0 Type-C
CameraREAR:
Triple Sensor:
48-Megapixel (f/1.7, 1/2.0″, 26mm (wide angle), 0.8µm Phase Detection Autofocus (PDAF) Optical Image Stabilisation (OIS)   2-Megapixel (f/2.4, macro) 2-Megapixel (f/2.4, depth) Phase Detection Autofocus (PDAF)   HDR
LED Flash
1080p Video recording (30fps)

FRONT:
16-Megapixel (f/2.4, 27mm (wide),1/3.06”, 1.0µm)
1080p video recording (30fps)
SensorAccelerometer
Proximity
Fingerprint (Optical, under display)
Gyroscope
Face Unlock
Compass
MiscellaneousDual SIM

Retail Price (Malaysia)MYR 899
Retail Price (US)USD$ 399.98

User Interface

OPPO’s ColorOS 11.1 comes baked in the OPPO A74. OPPO has made some good improvements in ColorOS 11.1 which enhance the user experience. The amount of customisability that OPPO brings into the software allows users to have a phone that is uniquely theirs. Things such as the lock screen, fonts and even the home screen is highly customisable and allow users to infuse their own personas into their smartphone.

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One of the highlights during our review is OPPO’s implementation of dark mode. Unlike a lot of other smartphones out there, OPPO has included three degrees of intensity for dark mode. This is particularly useful if, like me, your eyes are sensitive to the contrast that dark mode can give – particularly when it comes to viewing white on black. During my time with the A74, I found myself using the phone with dark mode set on medium. This was the setting that allowed my eyes to be comfortable while allowing me to save some battery.

OPPO’s ColorOS also brings an amazing selection of Wallpapers with their Artist+ Wallpaper project. However, how useful this feature is to you will depend on your appreciation of artists and the arts. While it was novel in the beginning, we eventually went back to our normal wallpapers after a few days.

That said, the OPPO A74 does benefit from some of the performance enhancing algorithms built into ColorOS 11. Navigation and swiping through screens were very smooth with little to no jitters even when swiping between open apps. Launching apps feels more prompt and it was a lot more seamless than other smartphones in its category. In addition, having a good selection of customisable quick toggles in the notification shade allowed for quick and easy access all the important settings.

Performance

When it comes to performance, the OPPO A74 isn’t a slouch. It was able to handle day to day tasks pretty easily. However, when it came to more demanding tasks, it did take a beating. The phone’s hardware doesn’t really show many bottle necks – but we expect you might get a better experience with 8GB of RAM.

When it came to using heavier gaming apps, there was a noticeable slow down in the system’s performance. This was also followed by the phone getting a little bit warmer to the touch. We suspect that the many AI algorithms that OPPO employs for its performance enhancement may not be too fond of resources (i.e. RAM) being taken up by other processes. However, while this did occur, it only happened when RAM usage was obscenely high. Beyond that, the phone rarely lagged or heated much.

Call Quality & Connectivity

Call quality on the A74 is commendable. Of course, since the switch to VoLTE, the clarity of voice calls has increased tremendously in general. However, OPPO seems to have enhanced the clarity further. Calls on the phone sounded crisp and clear. However, when it came to speaker phone, the phone left quite a bit to be desired. Even in quieter areas, it was hard to hear the audio coming from the speaker phone. Calls over the ear piece were crisp, voices were clear and there was little disturbance. Users on the other end of the call noted that my voice was loud and clear on their end.

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When it comes to connectivity, the OPPO A74 had more stable and stronger connectivity to 4G LTE that some of the other devices we’ve tested. During our testing it continually had either the same or one bar more than some of the other devices we had during the same period. On top of that it was able to keep a stable Bluetooth connection with our wireless headphones.

Gaming

Gaming on the OPPO A74 wasn’t too bad of an experience. It was able to keep up with some PUBG mobile. However, if you’re looking to play Genshin Impact with flawless graphics, you’ll be a little let down. That said, this isn’t unexpected for a phone of this calibre. Aside from some performance compromises, the phone can be a pretty good one for mobile gamers.

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The display is large with vibrant colours. OPPO’s decision to have the pin hole front camera really lends to the experience being more immersive. It’s responsive enough even for FPS games. The sound quality on the speakers isn’t too bad too. Of course, don’t go blasting it on 100% or you’ll have tearing and pitching on the speakers. You’ve got a 3.5mm jack so you can be even more immersed when gaming.

Battery Life

The battery on this smartphone is one of the best we’ve seen so far. That is, of course, expected for an OPPO smartphone. The company has been able to squeeze every ounce of battery life of its phones for a while now. On the A74, we were able to get about 2 days of battery life with normal use without much hassle. With heavier use like gaming and multimedia consumption, we got about 18 hours with about 5 to 6 hours of screen on time. On standby, the phone was able to last about a week easily.

Display

The display of the OPPO A74 comes with a Full HD+ resolution and, to be very honest, it’s just the right resolution for its 6.43-inch size. You’re not straining as pixelated artefacts on the screen and the pictures and video displayed are crisp and sharp. The high pixel density also allows for a better, more immersive visual experience on the smartphone.

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However, it’s not the best display out there. Even with 430 nits of brightness, the screen could get a tad bit dark when it comes to the outdoors. Under direct sunlight, it was a task to read messages and emails. If you’re looking to get into content, the display may not be the best in the market for it, colour accuracy isn’t the best but passable. You will need to do colour grading when it comes to having quality content.

Cameras

Ironically, the camera on the OPPO A74 felt like the biggest let down. While it’s not bad per se, the experience of the A74 feels like a serious step down from the A9 we reviewed previously. While using the camera has improved, OPPO seems to have sacrificed a lot when it comes to overall picture quality.

It was a little confounding when it came to the camera experience on the OPPO A74. The interface has improved and become more user friendly. Things are easier to access and it’s more feature rich than ever before, but the picture quality – particularly when it came to low light pictures seems to have taken a little bit of a dip between the A9 and A74. This, to be honest, wasn’t what we were expecting given the leaps and bounds that OPPO has progressed when it comes to their camera technology in their own Reno and Find X line up.

In good, bright lighting, the cameras were able to produce pictures with depth and detail. However, the minute lighting was dim, pictures became noisy and uninspiring. Detail was hardly present. You can see the amount of loss in detail even on the screen of the phone itself by simply pinching and zooming. This was the case with both the selfie and main sensors. Zooming was more of the same, even when using the optical zoom, pictures are noisy and lacked detail.

All in all, when it comes to the camera experience, it feels like OPPO didn’t really put too much effort into differentiating its entry level offering. We’ve seen the result of their efforts in their own Reno and Find X series, and it confounds us as to why some of that effort wasn’t present in the A74. It really feels like they were just ticking boxes in the features department.

A Near Complete Package for the Entry Level Missing that OPPO Magic

Overall, the OPPO A74 is an average package. It has a good display, a commendable processor but it’s let down by what feels like a lack of effort in the camera department. To be very frank, it’s let down by a standard that OPPO, itself, set. If the smartphone had the camera to back it, it would be a contender for one of the most affordable and best optimised phones in the market.

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However, with that said, for the budget, it isn’t a bad device. It ticks all the boxes when it comes to features and provides an overall experience that is enjoyable and, most importantly, customisable to the user. It does provide some value for money at its price and is able to keep up with demanding tasks.

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