Fitbit Unleashes A Fashionable Tracker with the Fitbit Luxe

Fitbit has always been a company that has focused on being functional wearable; putting fitness and health tracking before form and style. However, with the new Fitbit Luxe, they’re turning that approach on its head. The Fitbit Luxe takes a hard turn left and focuses on marrying style with fitness to bring a chic, functional wearable that stays true to Fitbit’s own fitness first paradigm.

Source: Fitbit

Taking inspiration from a bracelet, the Luxe takes it queues in being a fine piece of jewellery. It comes with a metal unibody with a pristine finish making it seem like you’re wearing a refined, handcrafted bracelet. Within the body, Fitbit is packing the wearable with an abundance of sensors for all the health metrics you’re used to from a Fitbit. The Fitbit Luxe comes in three colours: graphite, platinum and soft gold with a soft, silicone band. The Luxe is also the first tracker from Fitbit which comes with an AMOLED touchscreen with a built-in ambient light sensor. This allows the display to automatically adapt to ensure you’re seeing all the information under all lighting conditions. The Luxe also comes with up to five days battery life on a single charge.

Source: Gorjana

Of course, Fitbit, being Fitbit, ups the ante with a collaboration with Gorjana. The new Fitbit Luxe Special Edition comes with a gold stainless steel Parker Link Bracelet designed exclusively for the Luxe. The link bracelet is also adjustable to fit most wrists. It also comes with a soft peony band for an additional look in your pocket. The bands are, of course, available as separate accessories.

The Luxe is only half the equation. Like other Fitbit wearables, the tracker works in tandem with the Fitbit app. The app brings a unified, accessible dashboard where the data collected by the Luxe is displayed in an easy to understand format. Everything from sleep tracking, steps tracking and active zone minutes can be viewed on the app. If you need additional metrics, the Luxe comes with a 6-month trial of Fitbit Premium which gives you access to more personalised data.

Pricing & Availability

The Fitbit Luxe will be available in Malaysia starting from June 2021 for MYR648 (USD$157.40). Pre-orders are open today in the U.S. where the Luxe is being sold at USD$149.95 (MYR617.31).

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