Great Wall Motors (GWM) has been at the forefront of championing new energy vehicles (NEVs) by combining its technological prowess with engineering know-how. The company and its brands like HAVAL and ORA have been actively releasing, researching and developing products that push boundaries when it comes to NEVs.
More recently, the company showcased its “Go with More” proposition and its commitment to electrification at a global experience event in Baoding, China. The event saw participants from over 60 countries, from various regions, experience the latest products from GWM’s sub-brands at the company’s state-of-the-art testing ground. The testing ground, lauded as one of the most advanced in Asia, provided a diverse testing environment which could put these vehicles to task. From high-speed rings and dynamic squares to test hills, GWM’s offerings were put to the test in every terrain.
GWM showcased various models from its sub-brands including HAVAL’s new energy SUV, the HAVAL H6 PHEV, the GWM TANK500 PHEV, the POER HEV and the ORA LIGHTNING CAT.
GWM showcased its new energy SUV from HAVAL – codenamed B07 – which was only recently announced as the “Fierce Dragon MAX” for the Mainland Chinese Market. The “Fierce Dragon MAX” is one of the first GWM vehicles to boast its proprietary Hi4 (Hybrid intelligent 4WD) technology. This technology allows the large, spacious SUV to strike a balance between high performance and low fuel consumption.
ORA’s LIGHTNING CAT reimagines the coupe class with its fastback design; bringing together sporty aesthetics and fashionable style. It also checks the box for being even more green with its eco-friendly interior which provides not only comfort but a stylish, delicate experience for both the driver and passengers.
Throughout the showcase, GWM highlighted its commitment to driving NEVs while showcasing the quality, performance and innovation in its wide range of vehicles available and launching worldwide. Their comprehensive lineup of NEVs, including HEV, PHEV and EV models, garnered much praise from those in attendance.
The company has made significant investments in R&D with an approach that prioritises “precise input in pursuit of leadership”. To date, GWM has invested a total of CNY12.181 billion (MYR7.922 billion/USD$1.717 billion) in 2022 and is projected to invest over CNY100 billion(MYR65.023billion/USD$14.098 billion) by 2025.
