Tag Archives: Ada Lovelace

[CES 2023] NVIDIA Brings RTX 40 Mobile – RTX 40 Series Studio Laptops, Here We Go!

NVIDIA’s RTX 40 series GPUs are finally making their way to the mobile computing space, just as Intel’s 13th generation CPUs are also making their way to the mobile computing space. Alongside the new hardware, Ada Lovelace on mobile also comes with a slew of updates that was also brought along from the RTX 40 series for the desktop market. Alongside NVIDIA introducing the laptop market to Ada Lovelace, they also launched their new NVIDIA GeForce RTX 4070 Ti.

Unsurprisingly, the NVIDIA GeForce RTX 40 series for laptops focus more on the content creation aspect more than anything. To be fair, while gaming performance on a laptop has never been better with the RTX 40 series, content creators are the ones who will get the biggest bump in benefits with Ada Lovelace this time around. That said, there are still some interesting developments from NVIDIA for games with the new Max-Q Ada Lovelace architecture.

Thanks to some clever implementation for the Studio platform, NVIDIA brings RTX Remix made mostly for gamers. The technology allows more creative gamers to quickly create mods for older titles with full ray tracing technology to modernize those games. You even get enhanced details ad materials with DLSS3 and NVIDIA Reflex. All of these and you never needed to learn to code or knowledge to work in the 3D design space in the first place. NVIDIA is also bringing official RTX support to Portal Prelude, a Portal mod.

Back to the more content creator aspect of things. NVIDIA is introducing a new Studio driver to update their new and existing GPUs too. With The new Studio platform comes an improved NVIDIA Omniverse, a connected world where 3D artists can collaborate in real-time with the power of NVIDIA’s RTX engines. The have expanded the Omniverse with better support for Blender, a rather popular 3D rendering tool. Users can also experiment with regenerative 3D tools alongside Universal Scene Description assets added into Omniverse to create even more life like 3D scenes than ever before.

If you are more of a videographer, or a streamer, the new NVIDIA Studio suite offers improved NVIDIA Broadcast and Canvas apps. Broadcast new features a new eye-tracking and replacement tool that cleverly and naturally makes it look like you are actually looking into your webcam instead of your screen in both video conferences and game streams. Canvas allows you to work with 360-degree images that can be used as environment maps in 3D apps like Blender. On top of all of these, Ada Lovelace also comes with AV1 support which should allow for a more efficient video workflow in compatible apps.

If you are not into any of that, there are still some benefits to using NVIDIA’s RTX 40 and RTX 30 series GPUs. They are bringing their upscaling technology to the masses with RTX Video Super Resolution. The feature uses AI to improve videos from any sources, including your browser. The algorithm removes compression artifacts and upscales video resolutions to improve its sharpness and even overall detail so that you watch online contents at your display’s native resolution even if the YouTube video only offers up to 480p in resolution. The feature will only be available for Chrome and Edge browsers in February 2023, for now.

The other added benefit of Ada Lovelace is its power efficiency. That also means that gaming and studio class laptops can be made thinner with smaller and more power efficient fans. On top of enhanced battery life as well, the power bricks can be made smaller than ever.

Availability

NVIDIA has teased the first few laptops that will get their RTX 40 series treatment. They named the Razer Blade, MSI’s Stealth series, and ASUS’s Zenbook Pro series laptops for now. For now, NVIDIA has teased the availability of the NVIDIA GeForce RTX 4070 and GeForce RTX 4090 series for mobile computing, but we are convinced you will see the likes of the GeForce RTX 4080, and GeForce RTX 4060 series Max-Q GPUs when laptop manufacturers release more details about their next-generation content creator and gaming laptops soon. More about Ada Lovelace architecture can be found on their website.

[CES 2023] NVIDIA Launches the GeForce RTX 4070 Ti, Unlaunching the RTX 4080 12GB

At NVIDIA’s next-generation GPU launch the last round, Jensen Huang unveiled two new flagship class GPUs; the GeForce RTX 4090 and GeForce RTX 4080. The range-topping GeForce RTX 4090 packs more Ada Lovelace architecture CUDA cores than the GPU it replaces and 24GB of GDDR6X RAM for performance like no other. The slightly lower end GPU, which is still a powerful flagship class GPU, the GeForce RTX 4080 packs just over half the CUDA cores of the flagship and about 16GB GDDR6X RAM.

Alongside these two GPUs, the team in green teased another GPU that is meant to be a more budget friendly version of the GeForce RTX 4080 with less CUDA cores and less RAM. For the longest time, the GPU is known as the NVIDIA GeForce RTX 4080 12GB. With a smaller potential asking price for it, the rumoured GPU is a highly anticipated one.

For CES 2023, they launched the GPU for US$ 799. Except, they did not launch the GeForce RTX 4080 12GB. They launched the GeForce RTX 4070 Ti ahead of the regular GeForce RTX 4070.

NVIDIA’s latest GeForce RTX 4070 Ti is the exact same GPU that is the unlaunched GeForce RTX 4080 12GB. It packs 7680 CUDA cores, less than half of the GeForce RTX 4090 GPU. Its 12GB RAM RAM is also exactly half the top-of-the-line RTX 4090 flagship GPU. It is still a fast GDDR6X RAM that you get from the RTX 3090 and RTX 4090. In the grander scheme of things, the new GPU is targeted squarely as a mid-range GPU that should prove to be one of the more popular GPU choices for the more value conscious gamers.

In terms of features, the GeForce RTX 4070 Ti packs the latest DLSS 3 algorithm for upscaling that is better than before. They also say that the RTX 4070 Ti is supposed to be a more powerful GeForce RTX 3090 Ti that was replaced by the GeForce RTX 4090. In NVIDIA’s benchmarks though, the newly launched GPU looks like it performs about the same as the RTX 3090 Ti in non DLSS titles. The benchmark has not accounted for the improved ray tracing performance from the Ada Lovelace architecture though. According to NVIDIA as well, the GPU is supposed to be more efficient than before too with 226W TDP.

4070 Ti Partner Board
Source: NVIDIA

The new NVIDIA GeForce RTX 4070 Ti will be available in the market worldwide 5th of January 2023 onward. NVIDIA suggests a starting retail price of US$ 799 (MYR 3520*). The pricing is really just a guideline though since they also mentioned that there will not be a Founders Edition GPU from NVIDIA for this one. In that case you can expect GPUs from board partners like ASUS, Colorful, Gainward, GALAX, GIGABYTE, INNO3D, KFA2, MSI, Palit, PNY, and ZOTAC. More information on their new GPU can be found on their website.

*Approximately based on exchange rate of US$ 1=MYR 4.41 as of 04/01/2023 on xe.com