Get ready for some AI-generated fun thanks to Instagram’s latest feature. The new part, which was newly announced on Thread by Ahmad Al-Dahle, Metas+’s Generative AI Lead, is proud to showcase Instagram’s latest feature, which allows users to remove their backgrounds in their stories and have it replaced with anything they desire, thanks to the use of Generative AI.
The short video demonstration, shown on threads, showcases how the new feature is used. When the user is about to post a story and lands in the edit section of the process, they can see a new option just beside the text insert feature of Instagram. The button which has the image of a person and a background with a + sign, is where the magic happens.
Once pressed, the app will open into another section where it will automatically clear out the background of the said image used, and below there is a text box. Just above the text box are small recommendations or suggestions of prompts that the users can use to alleviate their story photos.
The prompt written down can be anything the user desires to be, “Be surrounded by Puppies” or “ Laying by the beach” anything the user can creatively think of to place in the background of your photo to make it pop and look more interesting. Of course, Instagram thought of everything as this feature can’t be used to trick people either as an automatic sticker and the feature will be placed on the post saying that the AI background feature was used and a sticker that allows other users to “Try it.”
Currently, this feature is only available to US Instagram users, and Instagram has not said anything when this feature will go out globally.
