Sharp is no stranger to home and living products. The company boasts a long history of manufacturing and innovating in the home and living technology segment. What’s more, its Plasmacluster Ion (PCI) technology alone has been headlining its products for about 24 years now after being introduced at the turn of the millennium.
Improved Plasmacluster Ion Technology
The Plasmacluster ion technology brings along with it a whole suite of benefits that make it one of the industry-leading technologies when it comes to purification and preservation. This year, Sharp is upping the ante by introducing improvements to the technology that makes it even more compelling than before. Plasmacluster Ion products are now getting labelled with three different PCI labels: High Density 7000 (Copper), High Density 25000 (Silver), and NEXT 50000 (White). Each label indicates the speed at which PCI is able to neutralise airborne pathogens and purify the air. The new NEXT certification comes with the guarantee of being able to clear the air in a mere 9 minutes.
Plasmacluster Ion technology works by injecting charged hydrogen and oxygen ions derived from hydrolysed water molecules into the surrounding space. These charged ions will then react with the protective layers of bacteria, moulds and viruses exposing vital structures and neutralising them. In application, this helps reduce the density of harmful microbes which help preserve food and manage allergens. Sharp shares that its PCI technology is able to reduce the density of the Alpha variant of COVID-19 by up to 95% and help manage allergies by reducing the density of allergens.
New Generation PureFit Air Purifiers
Sharp’s new generation of PureFit Air Purifiers is leading the charge when it comes to the new generation of Plasmacluster Ion products. The new air purifiers are designed with simplicity in mind. The minimalist, functional design has also earned Sharp the much coveted iF Design award in 2021.
The lineup consisting of two variants, the Sharp PureFit and PureFit Mini, are built specifically to cater to different-sized rooms. The PureFit can effectively purify rooms of up to 84m2 or 900 sqft while the Mini can do the same in rooms of up to 30m2 or 330sqft.
The PureFit series is able to provide effective purification thanks to its dual airflow system with three layers of filtration. It also comes with HEPA filtration to eliminate up to 99.8% of impurities and microbes as small as 0.02 microns. The PureFit series spearheads Sharp’s extensive air-purifer lineup which also includes a version with a mosquito catcher to help keep mosquitoes and dengue at bay.
New Generation Plasmacluter Ion Appliances
Together with the new generation air purifiers, Sharp is also incorporating its latest Plasmacluster ion technology into other product categories. This includes its washer-dryers and refridgerators. The new Sharp Pro-Flex washer-dryer comes with a dry airwash mode which injects Plasmacutter Ions to sanitise and clean garments without water. It also incorporates the PCI technology when washing and drying for a cleaner wash.
Sharp is also incorporating it into its refridgerators to help keep food fresher for longer. Sharp claims that PCI technology helps destroy mould, bacteria and other harmful microbes that cause food decay. This combined with the AG Nano deodouriser keeps food fresh and the refridgerator smelling clean for longer.
Pricing & Availability
Sharp’s extensive list of appliances will be available in the market in the coming weeks. Prices start at RM699. Appliances listed below:
| Item | Model No. | RRP (RM) |
|---|---|---|
| 84m2 PureFit Air Purifer | FXS120LH | 4,699 |
| 30m2 Mini PureFit Air Purifer | FSP40/42 | 1,699 |
| 30m2 Plasmacluster Technology Air Purifer with Mosquito Catcher | FPJM40LB | 1,500 |
| 10m2 Baby Sharp Air Purifer | FUNC01W | 829 |
| 62m2 AIoT Plasmacluster Technology Air Purifer | FPJ80LH | 3,719 |
| 38m2 Plasmacluster Technology Humidifying Air Purifer | KJIN50LH | 3,099 |
| 3.6m2 Plasmacluster Technology Generator | IGNX2EB | 699 |
| Personal Space Ion Generator | IGNM1W | 699 |
| Pro-Flex Front Load Washer-Dryer (10.5kg/7kg) | ESDK1054PMS | 4,599 |
| 410L 2 Door Refridgerator | SJ4122MSS | 2,269 |