CelcomDigi Opens New Flagship Store at Menara Merdeka Maybank Together with Exciting Year-End Play Deals

Physical retail stores are changing fast. Walking into a tech shop today means looking for more than just a simple phone plan or a replacement cable. Customers want immersive spaces where they can touch new gadgets, test connected home systems, and receive expert advice. CelcomDigi understands this shift very well. The telecommunications giant has just unveiled its brand-new flagship retail store right in the heart of Kuala Lumpur.

The newly opened CelcomDigi Store Life sits inside 118 Mall at Menara Merdeka Maybank, which stands proudly as the world’s second-tallest skyscraper. This impressive location marks the third flagship retail concept for the company, following successful openings at The Gardens Mall and Sunway Pyramid. Designed for customers of all ages and technical skill levels, the store brings together leading technologies, trusted services, and curated digital lifestyle solutions under one roof.

Stepping inside reveals a rich ecosystem built with more than 30 brand partners. Global household names like Samsung and Disney anchor the experience, giving visitors a chance to see how connected technologies and favourite entertainment platforms complement their daily routines. Cheng Weng Hong, CelcomDigi’s Chief Sales and Retail Officer, noted that today’s consumers increasingly value personalised guidance and trusted advice when choosing technology. Even as online channels continue to grow, physical touchpoints play an essential role in bringing digital services to life. This new flagship joins a massive retail network spanning over 10,000 touchpoints across Malaysia, making digital access easier than ever.

To celebrate the grand opening of the new store, CelcomDigi is also launching its annual year-end campaign called Play Deals. Running from 11 November 2026 to 15 February 2027, the campaign is designed to give customers greater value across connectivity, entertainment, and gaming. Whether you want to upgrade your smartphone, explore new travel destinations, or level up your entertainment setup, the promotion offers something for everyone.

Postpaid customers can enjoy significant perks, such as up to three months of free monthly plan fees when purchasing eligible devices like Samsung, HONOR, and Google phones or large-screen smart televisions through Easy360 instalment plans. Shoppers can also secure a RM300 extra trade-in bonus when crediting the value directly to their postpaid bill. For gaming enthusiasts, the campaign brings thrilling offers for the highly anticipated Grand Theft Auto VI Standard Edition. Fans can pre-order the game at a special price or grab an exclusive bundle featuring a PlayStation 5 Disc Console Slim paired with the game starting from 19 November 2026. Additionally, entertainment lovers can enjoy 50% off the StreamMORE Asian and Sports Bundle, which includes popular streaming platforms like iQIYI, sooka, and Viu.