For many, shopping can be a guilty pleasure—a little retail therapy to indulge in the latest deals and trends. But this 9.9, Lazada is turning that guilty pleasure into a guilt-free one with its Mega Brands Sale, which promises real savings, verified authenticity, and value-for-money bundles. Happening from September 8th at 8 PM to September 11th, the sale is anchored by LazMall and the Lowest Price Guaranteed (LPG), giving everyone a reason to shop happily. The excitement is already building, with teaser offers dropping nightly from September 5th to 8th, so you can start anticipating one of the biggest shopping festivals of the month.

To make sure you can shop without a single worry, Lazada has a few “guilt-free” moves you can make this 9.9:
Guilt-Free Peace of Mind with LazMall + LPG
There’s nothing worse than worrying if a product you bought online is a fake. With LazMall and Lowest Price Guaranteed (LPG), you can shop with complete peace of mind, knowing every item is 100% authentic. You’re also guaranteed delivery and have the security of a 30-day free returns policy. This means that the Lancôme serum, Huawei smart device, or Nike sneakers you buy are the real deal, with the added bonus of being better priced than in-store. It’s all about confidence, not compromise.
Guilt-Free Savings with Crazy Brand Mega Offers
Malaysians love a good deal, and the Lazada 9.9 sale is packed with them. You can score up to 90% off with Crazy Brand Mega Offers and even stack storewide vouchers from some of LazMall’s most iconic brands. Imagine getting groceries from Lotus’s, a mega pack of Huggies, or LEGO sets for the kids at a fraction of the price. This isn’t just about saving money; it’s about getting bragging rights for the family WhatsApp group. To get a better grasp of the deals, you can look for Crazy Brand Mega Offers (CBMO) with savings up to 90%, or Brand Mega Offer (BMO) for savings up to 70%, both with stackable storewide vouchers. And don’t forget to chat with AI Lazzie, Lazada’s AI-powered assistant, to unlock even more vouchers and rewards.

Guilt-Free Choices with Mesti Beli
Sometimes, endless scrolling can feel overwhelming and lead to that “did I choose right?” anxiety. That’s where Mesti Beli comes in. Lazada has curated a list of must-buy items that are already loved by Malaysians. From Lancôme skincare to Samsonite luggage and Philips home appliances, these are the hottest picks that take all the guesswork out of your shopping, leaving you with just great taste confirmed.
Guilt-Free Confidence with Chup Dulu
If you’ve ever worried that a top pick might sell out before you can check out, Lazada has a solution. With 9.9 Chup Dulu, you can secure your deal with a small deposit as early as August 23rd. Then, you just pay the balance during the sale and enjoy even more savings with additional campaign vouchers up to RM999. This means you can lock in that TTRacing gaming chair, Bobbi Brown lipstick, or NARS bestseller stress-free, without the fear of missing out (FOMO) or impulse regret.
Guilt-Free Rewards with LazCoins
What’s better than a deal? A deal that pays you back. With LazCoins, every purchase you make stacks up into more discounts. You get rewarded twice: the thrill of shopping and the bonus of savings that pile up every time you shop.
Guilt-Free Icons with the Hall of Fame
At the heart of the 9.9 sale is the Hall of Fame, a lineup of Malaysia’s most favourite, best-selling brands and products. These are the iconic brands that Malaysians love and trust. When you buy from the Hall of Fame, you can shop with confidence, as these products come with exclusive offers and stackable discounts like 10% off storewide vouchers and free shipping.

Guilt-Free Thrills & Luxury with LazMall Boxes
Malaysians love a good surprise, and the LazMall Boxes deliver just that. You can get a Surprise Box for only RM9 with goodies worth up to RM600 inside, giving you that “wah, so murah!” thrill. If you’re looking for something more premium, the RM99 Brand Boxes are packed with everyday luxuries from big names like Habib and Huawei, all at over 50% off. These boxes make premium shopping pocket-friendly, allowing you to spoil yourself guilt-free.
This 9.9, Lazada is ensuring every purchase is a smart decision. From unbeatable deals and authentic products to thrilling surprises and rewarding offers, it’s all about making your ringgit go further. Because at Lazada, shopping should be big on savings, backed by authenticity, and confirmed guilt-free lah!