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Creativity Has Never Been More Portable Than With the ASUS ProArt P16

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Being a creator and a creative professional isn’t just about glam and glitz – it’s about working on the go and with the tools you have with you. In the past, we’ve been relegated to using some of the most expensive or some of the most chonky devices on the market. However, that’s been changing with ASUS’s ProArt series. The ProArt laptops have not only been pushing a slimmer form factor, but the series has also been steadily upping the ante when it comes to power.

ASUS ProArt P16 Editorial

All the Looks with All the Power

This year, the ProArt P16 is getting even more powerful with AMD’s Ryzen AI processors and the NVIDIA RTX series GPUs. This combination promises some of the best performance and battery life with the added benefits of AI optimizations. AMD’s Ryzen AI laptop processors are leading the way with one of the most powerful NPUs available on the market with the AMD XDNA 2. The NPU is capable of a whopping 50 trillion operations a second (TOPS). This will translate to more efficient performance as the NPU takes over some of the background tasks that weigh down other non-AI-enabled processors. The AI prowess of the processors also allows you to take advantage of Microsoft Copilot to automate and easily get mundane tasks done. The NVIDIA RTX4070 GPU complements this power a creator can leverage to get graphical and video creation done on the go.

Creators and creative professionals can leverage this power to run resource-intensive apps like Adobe Premiere, Photoshop, Blender, AutoCAD and more. These apps are able to run even faster with the ASUS ProArt P16’s combination of internals and some of them even come with optimisations that allow them to use AMD’s XDNA processor for better battery efficiency.

ASUS ProArt P16 Editorial 2

The ASUS ProArt P16 is not just about brute power. The laptop is designed to be inconspicuous. The humble, sleek laptop is built of durable aluminium. ASUS is ensuring all its bases cover its stealth hinge of the ProArt P16 which provides better durability and stability The hinge also optimizes airflow and cooling for the laptop. This comes on top of the advanced cooling system that allows the laptop to have sustained peak performance. The ASUS ProArt P16 comes in an elegant Nano Black finish that allows it to stay incognito with its combined 420 TOPS of performance.

Connected Accuracy with Optimizations that Make All the Difference

The ASUS ProArt P16 also comes with a full range of ports including a USB 4.0 Type C that supports power delivery and display. This is complemented by a USB 3.2 Gen 2 Type C port and 2 USB-A ports. It also has an HDMI 2.1, a 3.5mm combo audio jack and an SD Express 7.0 card reader. All tools a creative professional would need to work effectively on the go. Of course, the laptop comes with 32GB LPDDR5X RAM and a 2.0TB NVMe PCIe 4.0 SSD that works even more efficiently than other combinations. It even comes with cutting-edge connectivity with WiFi 7 support.

ASUS ProArt P16 Editorial 3

The display of the ProArt P16 is also built for creators. The 16-inch 4K ASUS Lumina OLED display isn’t only one of the most vibrant displays on the market it’s also calibrated to be one of the most accurate. It covers 100% of the DCI-P3 colour gamut and it’s also Pantone Validated. TUV-Rheinland also certifies the screen emits 70% less harmful blue light. It’s one of the best on the market and it also comes with stylus support if you need more accuracy when using the laptop.

The Perfect Companion for Creators & Creative Professionals

With a colour-accurate display, cutting-edge connectivity, a full range of ports and a card reader, it’s the perfect combination for any creator and creative professional looking to work effectively on the go. The ASUS ProArt P16 not only brings some of the best AI performance on the market, but it’s also bringing a whole new level of productivity and portability that creative professionals crave for. In fact, it wouldn’t be too far-fetched to say that the ProArt P16 is made for creators

Computers, News

ASUS Announces First Copilot+ PC: The ASUS Vivobook S 15 with Qualcomm Snapdragon X Elite

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Asus has just announced its first Snapdragon X Elite laptop: the Asus Vivobook S 15. The announcement comes on the heels of Microsoft’s announcement ahead of its BUILD conference kicking off today. The announcement underscores a shift in Microsoft’s strategy for Windows to focus on Copilot integration but more significantly to adopt the ARM-based x64 architecture which could impact both AMD and Intel.

ASUS Vivobook S 15 Scenario Photo

The new laptop complements ASUS’s current Vivobook lineup which champions both performance and affordability. The ASUS Vivobook S 15 is also the first laptop from ASUS to run Qualcomm’s Snapdragon X Elite. The new System on a Chip (SoC) brings a brand new paradigm to Windows unlocking performance a lot of us have been looking for from a thin and light laptop. The new Snapdragon X Elite is the first made-for-PC chipset from Qualcomm to be widely adopted in the new Copilot+ PC label from Microsoft. The SoC is optimised for performance and battery life which includes heavy graphics work and even some gaming.

Qualcomm’s SoC comes with its Oryon CPU and Adreno GPU. More significantly it comes with the company’s Hexagon neural processing unit (NPU) that will enable a number of AI features from both Microsoft’s Copilot and ASUS. The SoC will be complemented by up to 32GB of LPDDR5X RAM and up to 1TB PCIe 4.0 SSD Memory.

Vivobook S 15 OLED Product photo 2S Cool Silver

The Vivobook S 15 is replacing the previous model that ran on Intel’s Core processors. The new laptop will be equipped with a 15.6-inch, 3K ASUS Lumina OLED display with a resolution of 2880×1620 pixels. The display is also colour-calibrated to cover 100% of the DCI-P3 colour gamut and is certified with DisplayHDR True Black600 with an average Delta-E of less than 1 and 600 nits peak brightness.

It will also come with an FHD IR camera for Windows Hello. This camera will also come with ASUS AiSense with Windows Studio Effect, ASUS Adaptive dimming and ASUS Adaptive lock. The Viviobook S 15 is also equipped with WiFi 7 paired with Qualcomm FastConnect 7800 and Bluetooth 5.4 connectivity. Like all ASUS laptops, it will also have the ASUS ErgoSense touchpad that comes with smart gestures and silent touchpad technology. The ErgoSense keyboard also comes with single-zone RGB backlighting.

The Vivobook S 15 is also coming with a full array of ports including an Audio jack and HDMI 2.1 port and a microSD card reader. It will also have two USB 4.0 ports and two USB 3.2 Gen1 Type-A ports. All of these will be powered by a 70wH battery that is touted to deliver 18 hours of battery life. It will charge with a 90W AC adapter.

Vivobook S 15 OLED Product Photo Cool Silver

Together with all this hardware, the ASUS Vivobook S 15 will also feature a lot of Copilot integration including a dedicated Copilot key. Features like Co-Create and Recall will be available on the laptop together with either Microsoft Windows 11 Home or Pro.

Pricing & Availability

The ASUS Vivobook S 15 will be available soon worldwide. Pre-orders were announced for the US during the live stream. The retail pricing will start at USD$1,299 (RM6,096.40).

ASUS Malaysia indicates that the Vivobook S 15 will be available in Malaysia starting Q3 2024. That would mean sometime between July to September 2024.