Tag Archives: IoT

Huawei Releases the Striding Towards the Intelligent World – Data Storage White Paper

BANGKOK, Sept. 23, 2022 /PRNewswire/ — At HUAWEI CONNECT 2022, David Wang, Huawei’s Executive Director of the Board and Chairman of ICT Infrastructure Managing Board, released a series of white papers entitled Striding Towards the Intelligent World.

Digitalization is just the beginning if we look at the global progress. It is expected that over the next decade, enterprises of all sizes will experience complications during their digital transformation (DX) journey. IT data applications will become more diversified, and increasing volumes of application data will be processed by the production systems, meaning the need for reliable, performant, cost-effective data storage is more important than ever.

For this reason, the Striding Towards the Intelligent World – Data Storage white paper presents Huawei’s outlook for the storage evolution in enterprise data centers. Covering 9 topics, it provides enterprise customers with recommendations on data infrastructure development to jointly foster the data storage industry.

Outlook I: Unstructured Data

Unstructured data accounts for more than 80% of new enterprise data and is increasingly important to production and decision-making. It is necessary for enterprise IT teams to transform their structured data-centric capabilities to design, planning, and management of mass unstructured data.

Outlook II: Diverse Data Applications

Diverse data applications such as distributed databases, big data analytics, and AI are booming. Enterprises are encouraged to use the decoupled storage-compute architecture to serve emerging data applications for higher reliability. In addition, acceleration engines can be built for diverse data applications to implement near-data processing that delivers higher efficiency.

Outlook III: All-Scenario Inclusive All-Flash

All-flash storage accounts for more than 50% of the primary storage market, and the era of inclusive flash storage is coming. Huawei recommends that enterprises seize storage replacement and deployment opportunities to accelerate the adoption of all-flash storage.

Outlook IV: Ransomware Protection

Ransomware attacks are becoming the most significant threat to enterprises. Their storage teams are advised to establish a more comprehensive data protection system and build an all-round ransomware protection storage solution to strengthen the last line of defense for data protection.

Outlook V: Digital Resilience

As data is becoming the core asset for enterprises, digital resilience is a major metric for any enterprise resilience framework. Enterprises should strengthen data protection to ensure zero data leakage, tampering, and loss, always-on services, and always compliant access, thus enhancing digital resilience.

Outlook VI: AI-Powered Storage

From management to products, AI powers autonomous-driving storage throughout the data lifecycle. It is recommended that enterprises proactively develop evaluation criteria for storage AI management software, and storage management teams upgrade tech stacks for storage AI.

Outlook VII: Multi-Cloud Architecture

As multicloud becomes the new normal, the recommended practice is to migrate innovative services that have uncertainties and emerging services like OA to public clouds, while retaining core services in their on-premises data centers. In multi-cloud construction, enterprises are advised to use the IT architecture that centrally stores and shares data and deploys applications in multiple clouds, and plan a unified data management platform across clouds to maximize data sharing.

Outlook VIII: Storage Business Models

A flexible storage business model helps handle explosive data volumes and economic uncertainties. Huawei recommends that enterprises plan how to obtain IT resources and select the most appropriate business model according to business requirements and future strategies.

Outlook IX: Energy Saving

Green data storage is a must for data centers to reach net-zero carbon emissions. Enterprises can deploy storage products with high-density designs, system convergence, and efficient data reduction to further reduce data center energy consumption.

For more details, please click: https://www.huawei.com/en/giv/industries/data-storage


Ant Group listed as a Representative Vendor in the 2022 Gartner® Market Guide for Multiexperience Development Platforms

SINGAPORE, Sept. 23, 2022 /PRNewswire/ — Ant Group has been mentioned as a Representative Vendor in the latest Gartner Market Guide for Multi experience Development Platforms, published in August, 2022. It was recognized for its mPaaS, a one-stop mobile development solution.

According to the report, “an MXDP is an opinionated, integrated set of front-end development tools and “backend for frontend” (BFF) capabilities. It enables a distributed, scalable development approach (in terms of both teams and architecture) to build fit-for-purpose apps across digital touchpoints and interaction modalities.”

Ant Group’s mPaaS solution, which provides a cloud-to-end, one-stop solution for mobile development, can generate initialization code and offer the modular development mode for collaborative development. This lowers technological barriers, reduces R&D costs, increases development efficiency, and enables the enterprise to quickly build a stable, high-quality mobile App.

“Multi experience development platforms enable delivery of a consistent user experience across multiple devices, touchpoints and modalities.” stated the Market Guide, and Gartner forecasts that by 2025, the MXDP market will reach $4.7 billion.

Fudian Bank, a Yunnan province joint-stock commercial bank, launched its new app powered by mPaaS in January 2022. This enabled the bank to offer more diverse operational functions and enrich the business use cases on their app. In May, the number of new mobile banking customers surged by 305% year on year, while MAU increased by 52%.

mPasS has served more than 100 financial institutions, and over 2,000 public cloud companies, including Fudian Bank, China CITIC Bank International, New China Life Insurance, Shanghai Metro and so on.

“We are committed to offering our years of expertise to the industry and help our customers in developing effective and reliable mobile services.” Said Bin Yu, Vice President of Digital Technology Business Group, Ant Group.

Gartner, Market Guide for Multiexperience Development Platforms, Adrian Leow, Jason Wong, August 2022.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. Gartner is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

About mPaaS

mPaaS (Mobile PaaS) is a mobile development platform developed by Ant Goup, which provides clients a cloud-to-end solution for mobile development, testing, maintenance and operations. mPaaS lowers the technology barrier of mobile development and helps businesses quickly build stable and high-quality mobile apps at scale. This helps clients reduce R&D costs, improve development efficiency and accelerate the rollout of go-to-market services.

Geek+ provides smart automation to heating, ventilation, and air conditioning specialist OEG

  • 153 Geek+ P800 picking robots cover 15,000m2 of OEG’s warehouse and handle specialized shelving units unique to OEG’s product lines
  • Geek+ implemented the solution in just three months with no interruption to OEG’s operations

HESSISCH OLDENDORF, Germany, Sept. 22, 2022 /PRNewswire/ — Geek+, the global leader in autonomous mobile robots, has deployed over 150 goods-to-person robots at OEG’s warehouse in northwestern Germany. The solution Geek+ developed for OEG, which uses P800 picking robots and custom-made shelving, was implemented in just three months without any interruption to OEG’s operations.

The OEG warehouse in Hessisch Oldendorf stores over 80 000 different spare parts and accessories for heating, ventilation, and air conditioning (HVAC) systems and supplies wholesalers and manufacturers in Germany, as well as international markets. OEG has a wide array of specialized products that require unique storage solutions. The company has designed shelves that match SKUs of all sizes to the greatest possible extent. The unique nature of these specialized storage units posed no obstactle for Geek+’s flexible autonomous mobile robots, with 15,000m2 of the site now operated by the fleet of Geek+ AMRs.

Geek+’s engineers studied the operations within OEG’s warehouse and devised an implementation program that caused a minimum of disruption to the site’s processes and operations. Despite the introduction of revolutionary automation technology, virtually no changes in material flows was necessary. As a result, the solution was implemented in phases without disruption to OEG’s business, and was fully operational in just three months.

Markus Schellinger, VP of Solutions at Geek+, said: “We were able to take our flagship goods-to-person system and easily adapt it to OEG’s business in record time and with no business interruption. P800 robots are just about the most robust and standardized solution that can be found today, and we are proud to have been selected by OEG to modernize their operations.”

Benjamin Löffeld, Project Manager at OEG, said: “In order to scale our business and manage rising operational costs, we turned to flexible automation with Geek+ instead of traditional methods. We are extremely pleased with how quickly they got the system up and running and how smoothly the AMRs were integrated into our warehouse.”

OEG is now ready to provide their growing client base with world-class speed and quality service. Geek+ is capable of adding even more robots to handle an even greater volume of orders as OEG’s business continues to grow.

About Geek+  

Geek+ is a global technology company leading the intelligent logistics revolution. We apply advanced robotics and AI technologies to realize flexible, reliable, and highly efficient solutions for warehouses and supply chain management. Geek+ is trusted by over 500 global industry leaders and has been recognized as the world leader in autonomous mobile robots. Founded in 2015, Geek+ has over 1500 employees, with offices in Germany, the United Kingdom, the United States, Japan, South Korea, Mainland China, Hong Kong SAR, and Singapore. 

For more information, please visit: https://www.geekplus.com/ 

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Jacqueline Shi: Huawei Cloud Stresses “By Local, For Local” to Drive Digital Transformation

BANGKOK, Sept. 20, 2022 /PRNewswire/ — On September 19, HUAWEI CONNECT 2022 kicked off in Bangkok, Thailand. Jacqueline Shi, President of Huawei Cloud’s Global Marketing and Sales Service, stressed Huawei Cloud’s commitment to the goal of “By Local, For Local” in fostering a strong ecosystem for digitalization. Huawei Cloud believes that it is only when the local ecosystem grows, can digital transformation grow, and in a healthy and sustainable way.

Jacqueline Shi, President of Huawei Cloud's Global Marketing and Sales Service
Jacqueline Shi, President of Huawei Cloud’s Global Marketing and Sales Service

Huawei Cloud continues to provide leading digital technologies for users around the world, enabling enterprises and developers to better achieve digital development. To better provide local services, Huawei Cloud continues to build one global network to deliver high-quality cloud services with consistent experience. In the Asia Pacific since 2018, Huawei Cloud has operated local nodes in Singapore and Malaysia, and is the first public cloud provider to do so in Thailand. Huawei Cloud builds 3AZ data centers in Bangkok, Chonburi, and Samut Prakan, and provides website and consulting services in Thai.

In addition, Huawei Cloud and partners build a digital industry ecosystem by all and for all. Huawei Cloud works tirelessly to build a global startup ecosystem. Multiple forms of enablement, such as cost optimization, technical support, entrepreneurship training, and business resources will empower at least 10,000 high-potential startups worldwide in the next three years, helping startups move to the cloud agilely and focus on innovation.

In the Asia Pacific alone, more than 120 enterprises have joined the Huawei Cloud Startup Program. For example, Huawei Cloud helped ReverseAds expand its business in Thailand, Singapore, and South America. Through this program, ReverseAds has received financing of more than USD20 million. “We will further promote the startup program to the world. We hope that more and more enterprises like ReverseAds can innovate and achieve win-win,” said Ms. Shi.

At HUAWEI CONNECT 2022, Huawei Cloud also released the “Go Cloud, Go Global” ecosystem plan to share Huawei’s local compliance and human resources in more than 170 countries and regions. The plan also shares Huawei Cloud’s insights into industries and the hottest domains, as well as corresponding product and solutions for more enterprises to go global.

Ms. Shi released 15 innovative services at the conference, including CCE Turbo (Cloud Container Engine), UCS (Ubiquitous Cloud Native Service), Pangu wave model, DataArts LakeFormation, Virtual Live, CodeCheck and CloudTest, KooMessage, KooSearch, and KooGallery. This is the first time the services are announced for global implementation.

Huawei Cloud Pledges to Build Global Startup Ecosystem, to Enable 10,000 High-Potential Startups in Three Years

SHENZHEN, China, Sept. 15, 2022 /PRNewswire/ — Today, at the Huawei Cloud Global Startup Founders Summit held in Shenzhen, Huawei Cloud announced their commitment to building a global startup ecosystem and three key initiatives to accelerate startup growth: an innovative cloud platform, startup acceleration programs, and business resources. Joined by several veteran venture capitalists, they also announced the Huawei Cloud Accelerator, a program aiming at empowering startups at all stages of their lifecycles.

Mr. Zhang Ping'an announcing Huawei Cloud's global startup ecosystem strategy
Mr. Zhang Ping’an announcing Huawei Cloud’s global startup ecosystem strategy

In his speech at the summit, Mr. Zhang Ping‘an, Huawei Senior Vice President and Huawei Cloud CEO, said that Huawei Cloud firmly believes in the power of startups to change the world, and that Huawei Cloud is ready to share with startups Huawei’s over 30 years of experience in technology and innovation, and to build a robust startup ecosystem powered by Huawei’s global cloud infrastructure and extensive Technology-as-a-Service offerings, with the purpose of empowering startups and accelerating their growth on the cloud.

Huawei Cloud stresses driving innovation with technology and accelerating startup growth with a strong global ecosystem. This is why they have announced plans to step up efforts in ecosystem building along with three key initiatives — an innovative cloud platform, startup acceleration programs, and business resources. Over the next three years, Huawei plans to help 10,000 high-potential startups worldwide to accelerate innovation and growth on the Huawei cloud platform and in the greater ecosystem.

At the summit, Mr. Zhang Ping‘an, joined by several veteran venture capitalists, officially announced Huawei Cloud Accelerator. This program currently focuses on six key areas: enterprise services/SaaS, AI, biotech, fintech, smart energy/carbon neutrality, and industrial digitization, but will later be expanded to cover more industries and domains. It offers an Early-stage Startup Bootcamp and an Industry-themed Bootcamp to meet the needs of startups at different stages of their lifecycle.

Going forward, Huawei Cloud is committed to working with partners and customers to build an inclusive, vibrant startup ecosystem, which is expected to become a powerful engine for digital transformation.

MVNOs on Plintron MVNA / MVNE platform have differentiation opportunities with 5G technology


SINGAPORE, Sept. 12, 2022 /PRNewswire/ — MVNOs on Plintron MVNA / MVNE platform can offer differentiated services using 5G like; Ultra HD 4K to 8K video streaming, Augmented Reality /Virtual Reality based media and 360-degree immersive media experience. Hence e-learning, Telemedicine consultation, Video-conferencing, Real-time IoT application-based services can be offered.

Subhashree Radhakrishnan, Vice Chairman and Co-Founder, Plintron Group said, “The Plintron MVNA/ MVNE platform supports 5G NSA Option 3 to step into 5G compliance. This will enable MVNOs on our platform to offer differentiated services and applications.”

 The Plintron 5G services is live with several MVNOs in USA and in 4 European countries with more to follow soon in its worldwide network. The Plintron MVNA / MVNE platform has 5G Non-Standalone (NSA) deployed on its platform commercially since January 2021 to meet the immediate 5G technology requirements of its MVNO customers. The Plintron platform supports extended AMBR DL which supports speeds higher than 4.2 Gbps like 10 Gbps.

Plintron has deployed 5G NSA initially, as most of the initial 5G rollouts by Mobile Network Operators (MNO) have been NSA deployments. For MNOs that are looking to deliver mainly high-speed connectivity to consumers with 5G-enabled devices, NSA is most appropriate, as it allows them to leverage their existing 4G LTE network investments in transport and mobile core and reduce capital costs of deploying an end-to-end complete 5G network.

In 5G NSA, the existing 4G-LTE network is used for everything except the 5G data plane, which is based on 3GPP Release 15 version of 5G NR.  Hence it is the best solution for MNOs looking to deliver quickly better data speeds via Enhanced Mobile Broadband (eMBB) or handle urgent LTE congestion issues.

Plintron looks forward to continue adopting new technologies and innovating to support its MVNO customers and partners in the future as well.

About Plintron

Plintron is a digital communication technology company enabling brands to acquire and engage customers. It is the world’s largest Multi Country end-to-end MVNA / MVNE with a client base in 6 continents. With mobile network services in over 30 countries spanning 6 continents supported by 1000+ telecom professionals, Plintron has launched 143+ MVNOs and 165 million+ mobile subscribers. Plintron has won many global industry awards including ‘MVNE of the Year’ at the MVNOs World Congress 2022.

Visit www.Plintron.com

Media contact:

Shamik Biswas
marketing@plintron.com

Cloud4C Joins Microsoft Intelligent Security Association (MISA)

SINGAPORE, Aug. 30, 2022 /PRNewswire/ — As a Managed Security Services Provider (MSSP), Cloud4C, has joined the Microsoft Intelligent Security Association (MISA). MISA is an ecosystem of independent software vendors and managed security service providers that integrate their security products with Microsoft’s security technology. This helps to build advanced defense for customers against the increasing frequency of cyber threats and attacks.

“We are thrilled to be a part of  MISA. This will enable us to enrich our security products for customers across the board, extend smarter solution capabilities such as Managed Detection and Response (XDR and MDR) and share threat intelligence,” said Deb Deep Sengupta, Chief Revenue Officer, Cloud4C. 

“I am pleased to have Cloud4C join us as a partner in the Microsoft Intelligent Security Association (MISA). By including our strategic Managed Security Services Providers (MSSPs) in MISA, we help enable further collaboration between cybersecurity industry leaders in protecting and supporting our joint customers.” – Parri Munsell, Managing Director, Security Partner Marketing.

The dramatic rise of remote work and digitalized operations over the last few years have made organizations’ security risks and vulnerabilities substantially higher. Now, Cloud4C has joined this core group of security specialists, closely integrating with Microsoft security technology, and aligning its rich industry experience, to build a better combat against the unrelenting tide of cyber threats

About Cloud4C

Cloud4C is a leading MSP and Managed Security Services Provider (MSSP), helping build secure, resilient digital transformations in multi-cloud environments in various industry sectors. As an Azure Expert MSP, Cloud4C has worked with Microsoft to serve clients globally, focused on helping businesses make the most of Microsoft technologies.

Cloud4C services include providing visibility into immediate threats and vulnerabilities across Microsoft Azure, on-premises, and multi-cloud environments, improving security postures through managed security services leveraging Microsoft Sentinel, in Microsoft Azure and hybrid cloud environments.

The cloud is agile, flexible, and scalable. And so must be its security solutions, in order to be effective on a sustained basis. As a trusted technology advisor to organizations across the industry spectrum, Cloud4C partners with customers at every stage of their cloud journey, helping them develop and execute strategic security plans with its in-depth and dynamic security expertise.

Contact
Ravi Shankar K
+65-87190012
ravi.shankar@cloud4c.com

Helios Informatika Nusantara Collaborates with Tencent Cloud to Overcome Cloud Adoption Challenges in Indonesia

JAKARTA, Indonesia, Aug. 29, 2022 /PRNewswire/ — PT Helios Informatika Nusantara (Helios), an infrastructure, cloud, and digital solutions provider as well as a subsidiary of the CTI Group announced its strategic collaboration with Tencent Cloud, the cloud business of global technology company Tencent, to provide stable and secure cloud offerings for various industries in Indonesia, assisting businesses in overcoming challenges in their cloudification journey.

This collaboration is one of Helios’ actions in optimizing Indonesia’s digital journey, seeing a significant increase in cloud adoption both in enterprise-scale businesses and SMEs, which has been accelerated due to the Covid-19 pandemic. Even though the use of cloud technology has become ideal, Indonesian companies still face various challenges in carrying out their digital transformation.

According to PricewaterhouseCoopers or PwC survey “The Impact of Cloud Computing on the Indonesian Economy” in 2021, the several challenges faced by enterprise-scale businesses in Indonesia are talent availability (70%), implementation costs (60%), uncertainty over regulation and needs local data center (50%) and the need of secure, easy to manage and reliable cloud (40%). Meanwhile, the challenges experienced by SME businesses are the need for cloud usability, efficient costs, connectivity, and support.

“As more and more companies in Indonesia believe in the importance of digitization, the demand for cloud technology from all industries and fields has increased. We are pleased to join hands with Tencent Cloud which is known for its high-performance and reliable technology, to achieve our goal of meeting the needs and addressing cloud adoption issues faced by business people in Indonesia, such as cloud infrastructure that does not align with the company’s internal capabilities or external regulations. We hope that today’s announcement is just the beginning of more collaboration because Helios and Tencent Cloud will continue to work together to help enterprises adapt to the ever-evolving trend of digitization and cloud technology.” said Royani Lo, President Director of Helios.

“With our 20+ years of experience in technological innovation and a strong infrastructure foundation, Tencent Cloud is poised to provide Indonesian enterprises with high-performing, easy-to-maintain, intelligent, and flexible cloud services. Through our collaboration with Helios, we look forward to further accelerating the digital transformation journey across different industries,” said Kenneth Siow, Regional Director for Southeast Asia and General Manager of Singapore, Malaysia, and Indonesia, Tencent Cloud International.

Through Helios, Tencent Cloud offers end-to-end cloud solutions to support digital development in Indonesia, especially in the retail, media, and banking sectors. In Indonesia, the banking sector has shifted to digital services and requires solutions to manage massive customer data. Tencent Cloud provides solutions such as TDSQL, an enterprise-grade distributed cloud database that can assist financial institutions including Bank Neo Commerce in processing millions of transactions quickly and securely. Tencent Cloud also has two internet data centers in Indonesia that has attained certifications that prove its high-level safety and security standards, namely the Uptime Institute Tier III – Design & Facility, PCI DSS, ISO 27001, ISO 14001 and SNI (local standard).

In addition, Tencent Cloud also provides the “China Connect” solution to help Indonesian companies who want to expand their businesses to China by providing a comprehensive suite of services with guidance and support to get their operations up and running in China, including business registrations, security solutions and data analysis, leading Infrastructure-as-a-Service (IaaS) and Software-as-a-Service (SaaS) applications, enterprise-level applications, and a package of Go-To-Market solution.

As a strategic partner, Helios has a wide channel of partners and customers to help Tencent Cloud expand the market in Indonesia. Supported by on-premises services where Helios offers 24-hour support by a team of engineers experienced in application development, and consulting with technical intelligence, which combined with Tencent Cloud’s suite of products and solutions, enterprises in Indonesia will be able to enjoy a more comprehensive cloudification experience brought by Helios and Tencent Cloud.

About Helios

PT. Helios Informatika Nusantara (Helios) was founded in 2014 as a member of the Computrade Technology International (CTI) Group. Helios aims to be a leading provider of IT, cloud, digital, and infrastructure solutions and works closely with our business partners to meet the unique IT needs of customers. Currently Helios is also a Value Added Distributor of Hewlett Packard Enterprise which provides a complete range of HPE Server and Storage product portfolios, mobility solution providers such as Samsung and Helios Mobility Suites, Network Solutions (Network) such as Aruba, and IT Security solutions such as Sangfor. More info: https://www.helios.id

About Tencent Cloud

Tencent Cloud, one of the world’s leading cloud companies, is committed to creating innovative solutions to resolve real-world issues and enabling digital transformation for smart industries. Through our extensive global infrastructure, Tencent Cloud provides businesses across the globe with stable and secure industry-leading cloud products and services, leveraging technological advancements such as cloud computing, Big Data analytics, AI, IoT and network security. It is our constant mission to meet the needs of industries across the board, including the fields of gaming, media and entertainment, finance, healthcare, property, retail, travel and transportation.

8×8 CPaaS Achieves CSA Cyber Trust Mark Certification in Singapore

8×8 is One of the First Companies to be Awarded the Certification

SINGAPORE, Aug. 22, 2022 /PRNewswire/ — 8×8, Inc. (NYSE: EGHT), a leading integrated cloud communications platform provider, today announced that Singapore’s Cyber Security Agency (CSA) has recognised 8×8 CPaaS for its strong cybersecurity practices with the Cyber Trust mark certification. This cybersecurity certification for enterprises with more extensive digitalised business operations, distinguishes 8×8 for its robust cybersecurity practices and measures.

“Our Customer first mentality drives us to always focus on the customer and what they need to ensure their business communications are successful. This includes providing programmable communications and CPaaS capabilities that offer the highest levels of security and reliability while enabling businesses to build engaging customer experiences,” said Anton Shchekalov, Vice President of Engineering, CPaaS at 8×8, Inc. “We are honored to have our efforts recognized by the CSA and to be among the first organisations awarded the Cyber Trust mark certification.”

8×8 CPaaS includes the newly introduced 8×8 Connect Automation Builder no-code multiple-channel communications management solution, and a portfolio of communication APIs, including SMS, voice, chat apps, video, and performance monitoring. 8×8’s portfolio of communication APIs, are part of the 8×8 XCaaS™ (eXperience Communications as a Service™) cloud contact center, voice, team chat, and video meetings single-vendor solution.

About 8×8 Inc.
8×8, Inc. (NYSE: EGHT) is transforming the future of business communications as a leading Software as a Service provider of 8×8 XCaaS™ (eXperience Communications as a Service™), an integrated contact center, voice communications, video, chat, and API built on one global cloud communications platform. 8×8 uniquely eliminates the silos between Unified Communications as a Service (UCaaS) and Contact Center as a Service (CCaaS) to power the communications requirements of all employees globally as they work together to deliver differentiated customer experiences. For additional information, visit www.8×8.com, or follow 8×8 on LinkedIn, Twitter and Facebook.

8×8®, 8×8 XCaaS™, eXperience Communications as a Service™, eXperience Communications Platform™ are trademarks of 8×8, Inc.

Source: 8×8, Inc.

2022 H1 Mobile App Selling White Paper Successfully Released

BEIJING, Aug. 13, 2022 /PRNewswire/ — On July 4th, Dongli Bai from Reyun released the “2022 H1 Mobile App Selling White Paper”. Since the first release of the “2017 Annual Game Selling White Paper”, Dongli Bai, who is deeply involved in big data, has been releasing industry-selling white papers for many years, and the white papers he published are used as important and comprehensive data reference by mobile industry practitioners.

Dongli Bai, the founder and CEO of Reyun Data
Dongli Bai, the founder and CEO of Reyun Data

In November 2013, Dongli Bai founded Reyun. He has been working in the field of game big data analysis for many years, and he is using industry-leading concepts and technologies to help game companies improve operational efficiency, retain paying users, reduce advertising costs, and improve the return on advertising.

The strong technical advantage solves the customer problems that game companies are most concerned about, so his company was established only one year ago, and already has more than 3,000 users. At present, the share of Reyun in China’s mobile game big data service market has exceeded 85%, which can be said to be a dominant one. Under Bai’s leadership, Reyun has made outstanding contributions to the Chinese game industry, so his company has won many industry awards, including the 2015 Best Third Party Service Provider Award for the Game Industry, the 2015 Top Ten Outstanding Contribution Award for the Game Industry, and the 2015-2016 Most Influential Enterprise Award in China Internet and Big Data.

In 2016, Bai led his team to create the original advertising data monitoring platform, TrackingIO. The types of customers of Reyun expanded from the game industry to finance, social, e-commerce, education, live streaming, O2O, real estate, life services, mobile operators, and many other fields. These companies need to invest a lot of money to buy traffic, and through TrackingIO monitoring platform, Reyun helps them save nearly 70% of the traffic cost.

In addition to this, the TrackingIO monitoring platform can also connect the monitored market placement data and user behavior data, a feature that fills the gap in the industry and significantly improves customer retention for enterprises. The leading technology and more practical functions have kept TrackingIO in the first place among similar products in China.

However, Bai encourages to continue to develop new products and build a complete advertising and marketing big data management system. He keeps the leading position in China in terms of concept and technology.

At the end of 2019, Bai led his team to develop AdsDesk, an advertising intelligence placement platform where customers can achieve intelligent and efficient ad placement management. In the following year, the ad placement budget on this platform exceeded RMB 40 million per day.

In 2020, Bai led his team to launch the ADinsight ad material intelligence monitoring service (later updated to CAS system), which helps Chinese companies going abroad to understand user preferences, ad placement trends, and ad platform quality in different countries and regions, so as to significantly improve ad placement effectiveness.

In the same year, Bai also led his team to develop an A/B testing system to allow advertisers to achieve better placement results through testing and comparison of different solutions, thus making Reyun the first big data service provider in China to launch this service. This business was written into China’s first A/B testing monograph “A/B Testing: Innovation Begins with Experimentation”.

Bai has led the rapid development of Reyun, and the company’s data resources have covered more than 2.3 billion mobile devices, covered nearly 220,000 apps of all kinds, and providing services to tens of thousands of enterprises in dozens of fields. Reyun has become a well-deserved leader in China’s big data service industry. Based on data, Bai has helped various industries achieve business growth with big data analysis, which has greatly contributed to the development of the industry. As a result, he has been awarded several industry honors such as the 2017 China Mobile Internet Leader, the 2017 GMGC Tianfu Award for Emerging Figures, the 2017 100 People of New Marketing, and the 2020 100 people of Entrepreneur of the Year.

Under his leadership, the company and its products have also won more than 50 industry awards.

Led by Bai, Reyun has not only helped Chinese companies expand rapidly in overseas markets, but also helped overseas brands do business smoothly in the large and complex Chinese market. In recognition of Reyun’s innovation and leadership in China’s big data services industry, Mobvista, the No. 1 mobile digital marketing platform in Asia and No. 3 in global reach, completed its acquisition of Reyun in 2021 for consideration of $1.5 billion.

Along the way, for just less than 8 years, Bai has obtained a number of patents, created and released a series of national leading big data services, helped tens of thousands of enterprises in various industries to improve operational efficiency, saved high costs, and accelerated the innovation and development of enterprises. However, Bai is not satisfied with this, and he keeps running on the road of innovation. We look forward to seeing him using advanced big data solutions to help more companies grow and develop.

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