Sustainability is all the rage in the tech industry, with more companies committing to long-term sustainability plans. Razer is no different when it comes to that with lofty goals to become a nett zero carbon company by 2030. However, in working towards that, the company has also realised that it is currently difficult for businesses to be sustainable and transparent. This is further complicated by a system which values and measures carbon offsets and credits by the metric ton.
With that realisation, Razer Fintech is working with partners such as GoNetZero, ESGpedia and Amazon Web Services (AWS) to bring Restorify. Restorify is Razer’s answer to creating a more sustainable e-commerce platform which is also transparent. Restorify also removes the barrier of needing to purchase metric tonnes of carbon credit with a more fractionalised approach, allowing every purchase to have a quantified carbon offset. This approach allows customers and e-commerce partners to be part of the equation contrasting vastly with the current state of relying solely on companies.
Restorify is looking to foster a more proactive mindset in consumers when it comes to purchasing. With the smaller denominations of carbon offset, it allows users and consumers to make carbon offsets a part of their daily lives. In an age where e-commerce has become the go-to platform for shopping, it makes sense as one of the main touchpoints to drive greener habits.
That said, carbon credits and offsets haven’t had the best reputation with Greenwashing and companies artificially inflating their carbon offsets. To combat this, Razer Fintech is partnering with agencies like GoNetZero and ESGPedia to ensure the quality and traceability of the carbon offsets offered on Restorify. It is hoped that the traceable carbon neutral shopping carts will help users and consumers be more aware of their carbon footprint as we shop.
They will receive a certificate detailing the total amount of carbon emissions that have been offset by their purchase, the kinds of projects the credits have suppported as well as the certification standard. These individualised fractionalized transactions are digitally recorded into ESGpedia’s registry where you’ll be able to check your own individualised carbon offset.
Encouraging Businesses to Adopt More Accountable Sustainability
It’s not all about sharing the responsibility with consumers with Razer’s Restorify. It also aims to empower businesses with a more tangible pathway to evaluate and put into action plans in their commitment to become more sustainable. Restorify itself will provide businesses a pathway to evaluate the environmental impact of their products and business. They will be able to leverage ECOLOGO Certification, Environmental Product Declaration Certification, or Product Carbon Footprint Verification using UL Solutions.
Razer is also working to bring Restorify and its features will be made available for businesses to integrate into existing platforms. In addition, Razer will be working with its supply chain partners and more than 50,000 merchants in Razer Fintech’s network to support their transition to nett zero carbon emissions at no additional cost. Restorify will also be available in over 150 countries through AWS.
