YouTube is currently the biggest and the most popular video streaming website/app/platform in the world. Everybody knows it, everyone is on it, everyone watches it. The revolution of YouTube has made audiences around the globe become film makers, stars of their own programs. It made film making at home at limited budget more plausible than ever.
Of course, as one of the biggest innovators in the current digital world Google, as YouTube’s owner would want to revolutionize videos on-the-go again. Say hello to YouTube Go.
Touted as the YouTube for the Next Generation of YouTube viewers YouTube Go is meant to be the cost-effective alternative to the original YouTube app on your mobile device. It is based off the YouTube app though so it still will suggest videos to you based on what you have searched and the videos that you watch using your Google account.
It is designed as an offline app which means you can use it even when you have no data connection (provided that you downloaded whatever clip you want to watch). Because it is designed as an offline app as well it would consume way less data as well when you stream videos. You can either download your videos through your WiFi or mobile data (we obviously advise you to use WiFi). It also should work on slower data connection like HSPA or EDGE connections according to them.
There are three download qualities – low, standard, and high. Specifically YouTube Go downloads at 360p, 480p, and 720p (best guess) but consumes less storage space than the regular YouTube app.
Each downloaded video can also be shared with your friends and family. It does so via Bluetooth only though which is quite a bummer. However the Bluetooth transfer, as we tested, is quick enough that you do not have to keep it tethered for long.
The YouTube Go app is currently available on Google Play Store for free. Keep in mind that it is a Beta app so you have to expect some bugs. Currently the YouTube Go app is only available in Ghana, Kenya, Philippines, Senegal, South Africa, Sri Lanka, Tanzania, Thailand, Vietnam, Zimbabwe, and of course, Malaysia. Press release and photos after the break.
Say hello to YouTube Go: YouTube reimagined for the
next generation of YouTube viewers
Kuala Lumpur, December 5, 2017: We’ve always believed that connectivity should not be a barrier to watching YouTube. Whether it’s your favorite music video from Aiman Tino or the latest tutorial from Freeschool.my, our goal is to help you watch whatever you want, no matter what kind of data connection you’re on. But the truth is, we know that streaming YouTube can sometimes be a bumpy experience—especially when you’re in areas with spotty data connections, on the road, or when you’re outside of major cities.
Meet YouTube Go: a new YouTube app designed from scratch to bring YouTube to the next generation of viewers. YouTube Go is designed with four concepts in mind. It’s relatable, with video recommendations and a user interface that is made for you. The app is built to be offline first and work even when there’s low or no connectivity. It’s also cost-effective, providing transparency and allowing you to control data usage. And finally, it’s a social experience, connecting you with the people and content you care about.
Here are some of YouTube Go’s most notable features:
Videos that matter to you: The YouTube Go home screen features trending and popular videos in your area, so that you can find and discover videos that you and your community care about. The entire experience is available in your language, with videos that are relevant to you. Simply pull the home screen to refresh the list of personalized content.
Control over your experience: On YouTube Go, we’ll show you a video preview when you tap on a thumbnail, giving you a better sense of what the video is about before you decide if you want to watch it. You can then choose to download the video for viewing later or stream it now. And we also allow you to choose the amount of data you’d like to spend on that video.
Choose your resolution when saving or streaming videos: Whether you’d like to save a video for offline viewing later, or stream it now, you can see and choose the amount of data you’d like to spend on that video — in standard resolutions or High Quality.
Share videos with friends nearby: With YouTube Go, you can share videos with friends and family nearby without using any data. You can even share more than one video at once.
We hope you download the beta from the Google Play store, and let us know what you think by leaving your feedback within the app. If you’d like to find out when YouTube Go is fully ready, you can sign up at youtubego.com/signup. Besides Malaysia, starting today YouTube Go is available in beta in Ghana, Kenya, the Philippines, Senegal, South Africa, Sri Lanka, Tanzania, Thailand, Vietnam, and Zimbabwe.
We’ve been working hard to build a YouTube app that works for you, with brand new features designed with your preferences, aspirations and needs in mind. We can’t wait to see what you can do with the power of YouTube in the palm of your hand.
Also published on Medium.