Tag Archives: UEFA

vivo V30 Series: The Official Smartphone to Capture the Magic of UEFA EURO 2024

June 19, 2024 Nur Jeevan Leave a comment

Football fans, get ready to capture the electrifying atmosphere and unforgettable moments of the UEFA EURO 2024™ with the vivo V30 series! As the official smartphone partner of the tournament, vivo empowers users to become storytellers of this historic event.

The innovative V30 series boasts industry-leading technologies that ensure you never miss a single heart-stopping goal or a passionate fan celebration. Its innovative Aura Light Portrait technology adjusts lighting conditions on the fly, even in the dynamic environment of a stadium, guaranteeing stunning portrait shots.

Capture Studio-Quality Portraits on the Pitch

The vivo V30 Pro takes center stage with its powerful vivo ZEISS Co-Engineered Imaging System. This innovative technology delivers professional-grade mobile photography, allowing you to capture the raw emotions of the players and the electrifying energy of the crowd in vivid detail.

The 50MP Professional Portrait Camera ensures minimal distortion, replicating exactly what your eyes see. This is particularly important for capturing the intensity and passion of the game.

Feeling creative? The vivo V30 Pro’s ZEISS Style Portrait mode allows you to transform your photos into artistic masterpieces. Choose from six distinct styles, including ZEISS Biotar, Sonnar, and Planar, and add a professional touch with the ZEISS Border Watermark – perfect for sharing your unique UEFA EURO 2024™ experience on social media.

Celebrating the Joy of Humanity Through Sports

The UEFA EURO 2024™ is more than just a football tournament; it’s a global celebration of sportsmanship and human connection. vivo, through its partnership with the event, aims to share its brand message of “The Joy of Humanity” with fans worldwide.

As a leader in smartphone innovation, vivo continuously pushes boundaries in mobile imaging through cutting-edge technology, strategic partnerships, and meticulous product development. The V30 series’ unparalleled imaging capabilities empower football enthusiasts and photographers alike to capture the beauty and drama of the UEFA EURO 2024™ with ease.

“We’re thrilled to enhance the user experience by enabling everyone to enjoy the beautiful game and capture lasting memories,” said Yongduan Zhou, General Manager of the Overseas Product Department at vivo. “The UEFA EURO 2024™ unites people from all corners of the world, and with the V30 Pro, we want to fuel that passion by empowering users to become storytellers of this unforgettable journey. We’ll continue to develop cutting-edge mobile photography technologies, ensuring everyone can be a storyteller with a single tap.”

Entertainment, Lifestyle

Hisense Takes Center Stage as Official VAR Screen Provider for UEFA EURO 2024™

May 30, 2024 Nur Jeevan Leave a comment

Electronics giant Hisense has secured a significant role in the upcoming UEFA EURO 2024™ tournament, becoming the Official Screen Provider for the Video-Assisted Referee (VAR). This announcement, made at the 2024 Sports Marketing Workshop in Qingdao, China, marks the first time UEFA has granted exclusive rights to one of its sponsors.

The appointment builds on Hisense’s existing partnership with UEFA EURO 2024™. The company will provide state-of-the-art screen solutions for the central VAR Room located in Leipzig, Germany. This room houses video match referees who utilize VAR technology to review and assist on-field decisions during the tournament. VAR technology, which includes UEFA’s semi-automated offside technology (SAOT), plays a crucial role in ensuring fair and accurate calls, particularly in key moments like goals, penalties, and red cards.

Throughout the competition, video referees will rely on Hisense screens to analyze plays. The company’s branding and design rights also extend to all pitch-side referee review screens, ensuring prominent visibility for the Hisense brand during VAR reviews on the field and giant stadium screens.

This selection highlights Hisense’s expertise in display technology, accumulated over five decades. The company’s strong performance in the global TV market, consistently holding the second position for two years and nearing the top spot, is further bolstered by a remarkable 35.9% year-on-year growth in TV shipments within the European market for Q1 2024.

“UEFA is delighted to have Hisense’s commitment to European football,” stated Guy-Laurent, Marketing Director of UEFA. He emphasized the role of Hisense’s cutting-edge screen technology in supporting VAR teams and ensuring fair decisions throughout the tournament.

This partnership signifies a continuation of Hisense’s long-standing connection with UEFA EURO tournaments, dating back to 2016. The company remains dedicated to driving technological advancements and elevating the viewing experience for football fans across Europe.

Lifestyle

vivo Celebrates Inclusivity, Creativity & Expression Throughout UEFA EURO 2020™

July 7, 2021 Nur Jeevan Leave a comment

Football is one of the many international passions that many people partake in. It doesn’t matter which team you support – England, Germany, Wales, Ukraine or Belgium – the sport, not only brings together fans, but they also passionately express themselves with their jerseys and chants in the stadiums and even their living rooms. However, with the pandemic rearing its unsightly head, we’re relegated to enjoying our matches together over Zoom watch parties.

“The virtues of football, in how it brings people together all across the world, from different backgrounds, from different teams, all in the name of sportsmanship, is what makes it a truly beautiful game. While the experience will be different this year, I am excited to be teaming up with vivo to encourage and enable fans to be in the moment and bring their energy and passion into one of the most beautiful moments of the tournament.”
Michael Owen, UEFA EURO 2020™ Ambassador

vivo is upping the ante and amping up the fun as the official smartphone of the UEFA EURO 2020™. vivo is inviting fans to express themselves and their love for their teams through a series of activities that they will be having throughout this UEFA EURO 2020™ season. They are empowering fans to take control of their experiences with their smartphones and encouraging them to share their love and experience online to take the addictive UEFA EURO 2020™ spirit worldwide.

Grab your vivo smartphone – it doesn’t matter if it’s an X60 series or V21 series – and take part in the “To Beautiful Moments” campaign which has already kicked off with the start of UEFA EURO 2020™. Capture your beautiful moments this football season and use the #vivoSuperTime hashtag to be part of the global movement to share the wonderful spirit of football. The selected fan videos will make their way into the closing ceremony of the UEFA EURO 2020™ which will be aired on 11 July 2021.

The spirit of UEFA and, more broadly, football is one that is inclusive and does not discriminate. With this in mind, vivo has jumpstarted the “vivo Dream Field”. The company has collaborated with the Pan-Disability Football Club to help make a meaningful impact locally, in Malaysia, by donating MYR35 for every smartphone sold on their official e-store to the Pan-Disability Football Club. The money donated through the campaign will be used to help the football club build a dedicated training center and facilities to empower differently-abled individuals to become part of the football dream.

“Disability is not a barrier and our passion for sports has no limits. It creates opportunities for people to share and connect through sports, especially for our athletes with disabilities. We appreciate the given opportunity by vivo to share our football dreams with the world despite these challenging times,”
Sunny Shalesh, Founder of Pan-Disability Football Club

As the UEFA EURO 2020™ spirit hits a fever pitch, vivo is also giving Malaysian fans who take part in the #vivoSuperTime TikTok Challenge a chance to win brand new smartphones. Kicking off on 25^th of June, vivo is encouraging football fans in Malaysia to create and share their most beautiful moments during the UEFA EURO 2020™ season on TikTok. Eight lucky winners will be selected to be featured in the global closing ceremony video of the EURO 2020. Taking part in the contest is as simple as getting a verified TikTok account, following @vivo_malaysia on TikTok, share your moment with the #vivoSuperTime filter and include it in your caption together with #ToBeautifulMoments, #CheerNOW and tag @vivo_malaysia. The contest ends on 8^th July 2021. Winners will be announced within 4 weeks of the closing.

With vivo pushing the UEFA EURO 2020™ spirit globally as their brand grows, the company is looking to create a more universal appeal for its fans. The growing user base of over 400 million fans and counting spurs the company to create more avenues to engage and empower them with new devices like the vivo X60 series and the recently launched vivo V21 series

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