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PR Newswire

MatchCraft Leverages Yelp to Offer Expanded Customer Engagement Opportunities for Local Businesses

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Creator of leading digital ad platform, AdVantage™, releases new feature for creating and managing Yelp Ads

SANTA MONICA, Calif., Feb. 13, 2021 — MatchCraft, the leading platform for selling and managing digital marketing campaigns at scale, recently introduced its latest integration: Yelp Ads. By partnering with Yelp Inc. (NYSE: YELP), the company that connects people with great local businesses, we’re able to bring this new offering to clients to serve as an additional traffic source for local business advertisers to reach customers.

www.matchcraft.com
www.matchcraft.com

The integration of Yelp Ads into the AdVantageTM platform enables reseller and agency partners to offer their advertisers expanded access to new inventory and an extensive audience with high purchase intent. A single point of entry for provisioning and managing Yelp campaigns alongside paid search, social and display campaigns offers efficiency of scale. Merchant advertisers gain access to customers when they are looking to connect with a business and benefit from the added ability to view cross-channel performance reporting.

As MatchCraft customers they benefit from the added ability to view cross-channel performance reporting.

"As advertising resellers strive for efficiencies in their media buying workflows, we’re thrilled that Yelp has been integrated into the MatchCraft AdVantage™ platform," said Chad Richard, senior vice president, business and corporate development at Yelp. "This integration will enable MatchCraft advertisers to reach Yelp’s high-intent audience which trusts our content to inform their purchasing decisions. Through this integration, buyers can leverage AdVantage™ to seamlessly include Yelp into their broader strategic digital media buys." 

"We are excited to add another inventory channel in the lineup of Social, Search and Display options for our partners and their local merchant advertisers," said Sandy Lohr, CEO, MatchCraft. "The addition of Yelp inventory into our suite of solutions opens up previously untapped access to potential customers. The addition not only opens new inventory sources, it provides a scalable solution for driving maximum return on ad spend."

MatchCraft welcomes the opportunity to discuss the addition of Yelp Ads to our suite of locally focused advertising tools. Schedule a demo with us or get directly in touch with our SVP of Business Development, Brad Petersen, at +1 888 502-7238. We look forward to learning more about your digital marketing needs and how we may be a match for you to scale your business with the efficiencies and performance of our AdVantageTM platform.

About MatchCraft
MatchCraft provides a best-in-class marketing platform that enables companies to successfully sell and manage search, display, and social campaigns for their advertisers. Unlike other marketing technology platforms, MatchCraft’s platform AdVantageTM helps organizations efficiently manage campaigns of all sizes, enabling clients to deliver spectacular results to their advertisers. MatchCraft’s sophisticated real-time bidding algorithms, and team of digital marketing enthusiasts, work relentlessly to deliver exceptional ROI for merchants around the world. MatchCraft has headquarters in the heart of "Silicon Beach," in Santa Monica, Calif., with additional offices in The Netherlands, India, and Brazil. For digital marketing news, advice and to stay in the loop on product rollouts, follow MatchCraft on Facebook, MatchCraft on Twitter, MatchCraft on LinkedIn or visit www.MatchCraft.com 

 

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PR Newswire

Bambuser Expands Live Video Shopping Production Capabilities for with Launch of Dual Hosting & External Camera Compatibility

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Latest platform developments bring retailers greater flexibility and control over creation and delivery of interactive e-commerce experiences

STOCKHOLM, Feb. 13, 2021 — Bambuser today announced the launch of new dual host broadcasting capabilities and compatibility with external cameras and software, two in-demand features that give brands and retailers greater flexibility and control over their Live Video Shopping productions. The product updates closely follow several other major platform enhancements released to help customers increase awareness of and drive traffic to their interactive e-commerce initiatives. 

Dual Hosting for Split Screen Broadcasting
Bambuser’s Dual Hosting solves production challenges posed by stay-at-home recommendations and social distancing requirements, enabling Live Video Shopping events to have hosts and guests in different locations. As part of the Broadcaster app for iOS, Dual Hosting enables brands and retailers to easily produce shows featuring different hosts, guests and other influencers, each from a different location. The platform currently supports two simultaneous connections without lag, quality degradation or interruption to the platform’s e-commerce functionality. 

During extensive beta testing, Bambuser observed lifts in viewer engagement metrics such as the quantity of activities in the live chat during shows that leveraged dual hosting. The company attributes this improved performance to the more immersive and conversational nature of the split screen, dual host experience. 

Bambuser’s dual host broadcasting is currently in final testing and will be rolling out broadly within the next couple of months. To see how the dual host streaming works, check out this video: http://bmb.sr/dual. 

External Camera Compatibility
Expanding on the platform’s extensive mobile capabilities, Bambuser now supports the use of external hardware and software in show production. By leveraging Real-Time Messaging Protocol (RTMP), Bambuser now provides brands and retailers with more opportunities to create shows using the cameras and other tools of their choosing. With this added flexibility, they have more opportunity to deliver unique experiences and polished programs in line with their brands.

"Every day, our development team focuses on anticipating the needs of our customers as well as our customers’ customers. We’re incredibly proud to announce dual hosting and external camera compatibility, as we believe these features deliver benefit to both those groups," said Jesper Funck, Chief Product Officer at Bambuser. For our retail and brand partners, we’re giving more power to customize the format and production quality of their shows. For their customers who participate in Live Video Shopping, we’re offering more engaging and interactive experiences that are consistently the highest quality possible."

A pioneer in live video streaming since inception in 2007, Bambuser is pursuing an aggressive product development strategy to ensure the platform remains the most feature rich and robust available. The company is leveraging the recent investment of $60 million from renowned fashion and technology investor Anders Holch Povlsen along with Lancelot Asset Management AB, TIN Fonder and Handelsbanken Fonder, to accelerate its timeline for rolling out new capabilities. 

Contact information
Maryam Ghahremani
CEO Bambuser
press@bambuser.com 
+46 8 400 160 02

About Bambuser
Bambuser is a software company specializing in interactive live video streaming. The Company’s primary product, Live Video Shopping, is a cloud-based software solution that is used by customers such as global e-commerce and retail businesses to host live shopping experiences on websites, mobile apps and social media. Bambuser was founded in 2007 and has its headquarters in Stockholm. Erik Penser Bank AB is Bambuser’s Certified Adviser.

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PR Newswire

Ember Makes Big Moves Tapping Former Dyson Executive Jim Rowan as CEO of the Company’s Consumer Division

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The global temperature control brand known for its self-heating smart mugs restructures the chief executive role in order to grow Ember’s consumer and healthcare verticals.

WESTLAKE VILLAGE, Calif., Feb. 12, 2021 — Ember Technologies, Inc. (Ember®), maker of the world’s first temperature control smart mug, announces today the appointment of former Dyson CEO, Jim Rowan, as the new chief executive of Ember’s consumer division. Taking effect on February 16, 2021, Jim Rowan will take the reins overseeing marketing, sales, finance and operations for the consumer business and will join Ember’s Board of Directors.

Ember appoints Jim Rowan as CEO of the company's consumer division
Ember appoints Jim Rowan as CEO of the company’s consumer division

Ember’s Founder and CEO, Clay Alexander will continue to influence strategic business decisions and product development for Ember’s consumer products and will transition to Group CEO of Ember while also taking the helm of the newly created role as CEO of Ember’s healthcare division. Clay will also remain as Ember’s Chairman of the Board of Directors.

"It’s an incredible privilege to welcome a seasoned chief executive such as Jim to Ember," said Clay Alexander. "His deep category knowledge in scaling premium consumer electronic brands and thoughtful leadership will be an invaluable resource, and complement our leadership team as we grow our consumer division."

Alexander continued, "When I founded Ember, I knew there were endless applications for our temperature control technology and with Jim joining our team, we’ll be able to focus on our emerging healthcare vertical and use our technology to help improve and even save lives."

Jim Rowan joins Ember after serving as Dyson’s COO and later CEO for a combined 8 years, where he helped scale the business from $1.6 billion to $7.3 billion* annually. During his tenure, he expanded Dyson’s product categories into beauty care and in-home air purification, as well as extended the range of commercial hand dryers and Dyson’s cordless vacuums. Rowan was also instrumental in the launch of Dyson’s retail store division, opening hundreds of Dyson stores globally and accelerating the expansion into China and other Asian markets.

Prior to Dyson, Rowan was the COO of Research In Motion (BlackBerry) from 2007 to 2012 where he scaled the BlackBerry business operations and supply chain to $20 billion in annual revenues.

"I’m honored to be joining such a world-class organization as Ember," said Jim Rowan. "The combination of their cutting-edge technology, premium brand, unparalleled design and customer-first approach have all the makings for a monumental success story. I’m privileged to be given the opportunity to be a part of that story and grow the consumer division worldwide."

Ember’s namesake temperature control products, the Ember Mug 2 and Ember Travel Mug 2 took the consumer electronics category by storm, completely revolutionizing the way people enjoy hot beverages by giving consumers a way to precisely control their drinking temperature for the first time. Since the launch in 2016, the Company has expanded globally into 27 countries and continues to experience a strong annual sales growth rate of 50% year-over-year. Ember was also named one of TIME magazine’s Best Inventions of 2017.

Ember temperature control smart mugs are available in over 10,000 retail doors worldwide, including top retailers such as Best Buy, Apple, Williams Sonoma, Bloomingdale’s, and Target, where the brand launched chain-wide last fall. Sales continue to outpace expectations, including Ember’s e-commerce, which has seen notable triple-digit year-over-year growth as many consumers shifted to online shopping in 2020.

In his new role, Rowan will work with Ember’s leadership team to further expand Ember’s global presence in Asia and Europe as well as continue to grow the brand’s U.S. sales and distribution channels. He will also leverage Ember’s significant IP portfolio and innovative temperature control technology to create and launch ground-breaking products that will continue to delight Ember customers worldwide.

*Source: https://en.wikipedia.org/wiki/Dyson_(company)

About Ember Technologies, Inc.
Ember is a design-led temperature control brand and technology platform, whose mission is to revolutionize the way people eat, drink and live. Founded by inventor and serial entrepreneur Clay Alexander, Ember creates, designs and develops temperature control products that offer people complete customization. The award-winning Ember Travel Mug and Ember Mug are the most advanced coffee mugs on the market, allowing individuals to set and maintain their preferred drinking temperature for hot beverages. For more information, visit ember.com and connect with us on Facebook.com/ember, Instagram.com/ember and Twitter.com/ember_tech.

Ember Temperature Control Mugs
Ember Temperature Control Mugs

 

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PR Newswire

Dada Group Discusses Industry Insights and Walmart Partnership at Retail Week’s ‘Accelerating Ecommerce Week’ Virtual Event

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SHANGHAI, Feb. 12, 2021 — Dada Group (Nasdaq: DADA) ("Dada" or the "Company"), China’s leading local on-demand delivery and retail platform, was invited to attend and share industry insights at Retail Week’s 2021 ‘Accelerating Ecommerce Week’ virtual event. As an expert in this area and the only Chinese representative, Dada Group’s general manager of product operations, Dora Guo took part in a panel focused on balancing final-mile profitability and productivity. She discussed Dada’s latest logistics and delivery innovations to reduce costs and improve efficiency.

Dora Guo discussed Dada’s latest logistics and delivery innovations to reduce costs and improve efficiency
Dora Guo discussed Dada’s latest logistics and delivery innovations to reduce costs and improve efficiency

Taking place entirely online, the two-day event hosted by Retail Week magazine is one of the retail industry’s most influential and prestigious annual forums. This year, the focus of the event was on how the retail industry landscape has changed as a result of the COVID-19 pandemic and how industry players around the world are responding and adapting to these new circumstances. Through a combination of panel discussions, an online networking mixer and master-class-style keynote presentations from industry experts representing companies including Ascential, Shopify and DLA Piper, participants discussed how to better attract and retain customers and drive value across their businesses.

Speaking on the panel, Ms. Guo said: "With the ‘Amazon effect’ leading to rising expectations from customers for faster delivery speeds, providing delivery efficiency while maintaining low operational costs has become an important way for retailers to provide differentiated services for their customers. Over the past six years, Dada Group has built a specified on-demand delivery system designed to optimize delivery time and provide exceptional service."

Dada Group successfully integrated Dada Now and JDDJ to develop a leading platform for local, on-demand delivery in China. Focused on supporting retailers and brand owners to connect online and offline sales systems, JDDJ, the largest on-demand retail platform in China’s supermarket segment, offers streamlined logistics solutions that can also assist in driving new online traffic and sales through O2O channels. For local delivery between merchants and individuals, Dada Now, the largest open on-demand delivery platform in China, offers effective and efficient solutions that allows for direct point-to-point and trackable distribution without having to rely on other third party vendors. Dada Group sees innovation as an integral part of business success and continues to focus on R&D to improve technical efficiency and customer value.

The Company’s focus on micro-ecommerce and last-mile delivery has positioned Dada Group for long-term partnerships with high-volume retailers. In June 2016, the Company signed a strategic partnership with Walmart to offer their stores in China access to last-mile delivery services. Since then, Dada Group has grown to become the exclusive provider of delivery services for the global retailer’s more than 400 stores across the country. Sam’s Club, a members-only retailer and part of the Walmart family, has also greatly benefited from its three-year partnership with Dada Now, which enables quick delivery on more than 1,000 products and has seen a tenfold increase in daily delivery order volume from a single warehouse. The collaboration with Sam’s Club is about providing exceptional customer service; Dada riders delivering from Sam’s Club are outfitted in customized cross-brand uniforms and are given specialized training. Additionally, through this partnership, Sam’s Club customers are able to receive orders before stores even open.

Throughout the panel, Ms. Guo discussed these partnerships and highlighted the role and value service providers like Dada Group bring to the table: "On-demand delivery from warehouses to consumers can be extremely complex with scattered demand, wild fluctuations in peak orders and a number of different delivery points. These problems can only be solved by relying on specialized technical applications utilizing big data and AI."

With the rise of social ecommerce, Dada Group looks to provide superior delivery support and coordination to credible key opinion leaders. Given the potential negative impact of a sudden influx of orders for single products on an unprepared individual or small team, Dada Group has developed applications to support O2O live streaming events and effectively bridge the gap between online and offline shopping experiences. The Company has also been involved in platform-exclusive marketing campaigns such as "Super Brand Day" to help brands expand their reach and provide customers with great deals.

About Dada Group

Dada Group is a leading platform of local on-demand retail and delivery in China. It operates JDDJ, one of China’s largest local on-demand retail platforms for retailers and brand owners, and Dada Now, a leading local on-demand delivery platform open to merchants and individual senders across various industries and product categories. The Company’s two platforms are inter-connected and mutually beneficial. The Dada Now platform enables improved delivery experience for participants on the JDDJ platform through its readily accessible fulfillment solutions and strong on-demand delivery infrastructure. Meanwhile, the vast volume of on-demand delivery orders from the JDDJ platform increases order volume and density for the Dada Now platform. In June 2020, Dada Group began trading on the Nasdaq Global Market, under the ticker symbol "DADA."

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PR Newswire

The first-ever Pudu cat-like robot put to use at a Canadian restaurant

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SHENZHEN, China, Feb. 5, 2021 — Pudu Robotics’ BellaBot has recently been introduced to Sushi Island, a restaurant in Canada, as the most stylish addition to the restaurant’s waiting staff during the ongoing COVID-19 pandemic. This innovative robot server has been well received among the local community since its first day at the restaurant. A reporter from NTV visited the restaurant for an interview, and posted a video of how the robot worked there on Twitter, which got tens of thousands of views.

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According to a worker at Sushi Island, the restaurant has experienced a sharp increase in its number of visits since BellaBot was adopted on January 17. The locals professed their love for the robot, and said that it was great to have her around for delivery.

BellaBot has been a great help in the restaurant’s effort to provide contact-less delivery during the COVID-19 outbreak. Manager at Sushi Island told the NTV reporter that no employees would be laid off because of BellaBot. She was introduced as a way to help servers, and make customers feel safer with less human contact during a pandemic.

Here is how BellaBot has been received by the locals.

"A few more jobs out the door"

"I bet no one lost their job for this but it provides better service experience to the customer, more business and more jobs."

"OMG! My kids watch Sam & Cat on Netflix and they have a restaurant with robot servers. This totally reminded me of that. My kids think this is super cool !"

"We were there on Saturday. Bella is a treat and was quite amusing to my children & myself. Way to go @sushiisland. Does not replace the human interaction at all, just allows for less physical contact."

"I am impressed. Can it sing?"

Employees at Sushi Island told Pudu Robotics that they posted a video showing the work of BellaBot on Facebook, and the popularity was unprecedented. As of January 24, only one week after BellaBot’s arrival, the video got 910 shares, 924 comments, and 433 likes, and these figures are still growing.

This cute, lovely robot cat is developed by Pudu Robotics, a world-leading provider of commercial robots. Notably, BellaBot is the one and only indoor delivery robot with a novel, cute cat face in Pudu’s robot family and even in the robotics industry. BellaBot is unique in that she is easier and more friendly to approach, both visually and tactilely, thanks to its multi-modal interaction that integrates visual, tactile, and auditory senses.

BellaBot can easily move, orient and navigate all by herself in highly dynamic and crowded environments. Equipped with intelligent induction trays, the robot can deliver food to 3 to 4 tables at a time. When she arrives at a table, the light strip beside the tray starts to flash, reminding the customers to pick up the food. After the food is taken off the tray, the light strip goes out, at which point the robot will move on to the next table.

In addition to the basic Delivery mode, BellaBot also comes with a Cruise mode, which is designed for the robot to move back and forth to deliver snacks or buffet food. In Cruise mode, the robot can walk around at the front door of the shopping center or the restaurant to help attract customers. BellaBot also offers a Birthday mode, in which she delivers birthday cakes accompanied by music blessings. Yes, she is also a singing robot!

Pudu Robotics
Hilary Lee
+86 400-0826-660.
global_sales@pudutech.com;
https://pudurobotics.com/

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PR Newswire

Dada Group’s JDDJ Releases Sales Report on Consumption Trends During Chinese New Year

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SHANGHAI, Feb. 5, 2021 — Dada Group (Nasdaq: DADA) ("Dada" or the "Company"), China’s leading local on-demand delivery and retail platform, today announced that JD Daojia (JDDJ), Dada’s on-demand retail platform, released its "Sales Report on Consumption Trends During Chinese New Year 2021," which compiles official sales data on the platform from January 16 to February 4.

Dada Group’s JDDJ and Dada Now work diligently to maintain the pace of one-hour delivery for Chinese New Year
Dada Group’s JDDJ and Dada Now work diligently to maintain the pace of one-hour delivery for Chinese New Year

Chinese New Year is a traditional holiday that typically drives widespread travel as people return home for family reunions. This year, due to the COVID-19 pandemic, many residents have chosen to stay home and stay put. Instead of going out, consumers are placing orders for the festivities online to deliver to family, and Dada’s one-hour delivery is streamlining the process. JDDJ’s data shows that the number of orders that users placed from a city other than their own was twice that of the comparable period last year, led by Beijing, Shenzhen and Guangzhou.

During the reporting period, sales of festival gift boxes on JDDJ increased 3x compared to the prior year. Among them, sales of cookie and coffee gift boxes increased 4x and 3x respectively. Additionally, some western-style foods have increased in popularity as well. Compared to last year, sales of salad increased 40x on JDDJ, while sales of brandy increased 11x and pasta 4x. Milk, mushrooms, oranges, potatoes and chicken breasts were the top selling products on JDDJ during the Festival.

The report predicts that as more consumers place orders on local on-demand retail platforms represented by JDDJ, their consumption habits will include not only food, but all categories of products. Consumers have also been spending on games and entertainment to enjoy during the festivities. Sales of poker and mahjong doubled, and sales of mobile phones on the platform increased 20x year-on-year, with the iPhone 11, iPhone 12 and Huawei Mate 40 Pro being the most popular devices.

Sales of pandemic-related products also increased significantly on JDDJ, reflecting consumers’ concerns about their health. Compared to the same period last year, sales of masks on the platform increased 9x, sales of hand sanitizer increased 3x and sales of disinfectants doubled.

"Through our commitment to ‘bring people everything on demand,’ JDDJ consistently provides consumers in China with an extensive variety of products through the one-hour delivery service provided by Dada Now," said Philip Kuai, Founder, Chairman and CEO of Dada Group. "In January, Dada Group announced that JDDJ and Dada Now would stay open during Chinese New Year in February. Through these two platforms, we are proud to maintain the highest level of safety, while ensuring trustworthy and efficient services for customers across the country."

About Dada Group

Dada Group is a leading platform of local on-demand retail and delivery in China. It operates JDDJ, one of China’s largest local on-demand retail platforms for retailers and brand owners, and Dada Now, a leading local on-demand delivery platform open to merchants and individual senders across various industries and product categories. The Company’s two platforms are inter-connected and mutually beneficial. The Dada Now platform enables improved delivery experience for participants on the JDDJ platform through its readily accessible fulfillment solutions and strong on-demand delivery infrastructure. Meanwhile, the vast volume of on-demand delivery orders from the JDDJ platform increases order volume and density for the Dada Now platform. In June 2020, Dada Group began trading on the Nasdaq Global Market, under the ticker symbol "DADA."

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PR Newswire

Unbxd collaborates with Google Cloud to offer AI-powered commerce search on Google Cloud for retail stores

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SAN MATEO, Calif., Feb. 4, 2021 — Unbxd Inc., a leading provider of AI-powered Commerce Search and Product Discovery solution today announced a collaboration with Google Cloud. As part of the collaboration, Unbxd will deliver its commerce search service, hosted on Google Cloud, to retail customers. Unbxd will also leverage Google Cloud’s advanced Search, Recommendations, and AI technologies to better enable product discovery for retail customers.

In order to transform and modernize digital commerce,  retailers are looking to deliver compelling customer experiences and accelerate transformation by leveraging new capabilities and services in a highly scalable and reliable infrastructure. They are looking to create shopper interactions with the online store in a way that is contextual, relevant, and personalized.

"We at Unbxd are delighted to collaborate with Google Cloud to offer AI-powered commerce search as a service, powered by Google Cloud AI technologies, to retail stores. Digital modernization has become a prime initiative for the retail segment. Our collaboration with Google Cloud will help rapidly deploy and offer an amazing customer journey, all the while empowering merchants to align creatively and easily with their business objectives," says Pavan Sondur, CEO and Co-Founder at Unbxd.

"Our collaboration with Google is a step towards accelerating our journey to that mission. Hosting our solution on Google cloud not only adds performance, security, and credibility to our solution but also differentiates it from the rest in the market. We are excited to work with Google in making eCommerce modernization a reality across the globe!"

"Retailers must have a deep understanding of each of their customers to earn and maintain their loyalty. We have a comprehensive list of production-ready solutions at Google Cloud Marketplace that enables enterprises to run their businesses with efficiency and ease. By working with Unbxd we are helping retail customers further take advantage of technologies to modernize and strengthen their eCommerce strategies," says Nirav Sheth, Director, ISV & Partner Sales, Google Cloud.

About Unbxd

Unbxd is an AI-driven eCommerce search platform that understands shoppers’ intent and connects them to the products they are most likely to buy — across purchase journeys. Unbxd powers search for more than 1300+ eCommerce sites across 40+ countries. The Unbxd product discovery solution is custom-built to be deployed across verticals such as Fashion, Healthcare, Pharma, Autoparts, Home Decor, B2B, and Mass Merchants. For more information, please visit unbxd.com or follow them on LinkedIn.

Contact
media@unbxd.com

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PR Newswire

Datawords and Whatsquare reinvent the customer relationship and the role of sales associates in a post-COVID world

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HONG KONG, Feb. 4, 2021 — Datawords, the global leader in Multicultural Technologies, is proud to launch its new e-Sales Connect platform, designed to reinvent the role of sales associates and improve the customer experience online. Developed by its Whatsquare team in Hong Kong and based on an AI-powered customization engine, this new solution allows brands to better connect their online and offline ecosystems while empowering sales associates at brick-and-mortar stores, by offering the ability to provide personalized services to customers through messaging.

With the world of retail durably transformed by the impact of COVID-19 and changing behavioral patterns, the platform developed by Datawords / Whatsquare creates a direct link between a store-based brand expert and an existing or potential consumer at the onset of their online journey. As such, it’s an effective way for stores and corners to generate online traffic and vice versa.

In the context of restrained movements in many geographies, and of consumers reluctant to spend too much time in stores, the platform allows brands to optimize and leverage the expertise of their salesforce, thus extending and enhancing their advisory role through technology.

Specifically, the innovative platform built by Datawords / Whatsquare creates a bridge between physical stores and e-commerce, extending and enriching the shopping experience by allowing the customer to ask questions and the salesperson to propose adapted promotions and services—dependent only on the consumer’s engagement with the brand on social media (WeChat, Facebook Messenger, WhatsApp, Instagram, etc.).

Based on a user’s location, the platform is able to suggest a nearby point of sale and link them to the salespeople in store, via a QR code system. The latter can then make customized purchase proposals by referring the consumer to an e-commerce site.

E-Sales Connect: our latest innovation to enhance customer service
E-Sales Connect: our latest innovation to enhance customer service

The platform has already been implemented with great success by Datawords / Whatsquare for major brands including BMW, L’Oreal, and L’Occitane.

Katherine Pei, co-founder of Whatsquare, explains: "We are very proud to add this new e-Sales Connect platform to our set of tailor–made multilingual solutions that enable data flows and conversational commerce between all messaging platforms, websites, mobile applications and now retail stores. Designed for retailers, our platform delivers personalized and enhanced customer service thanks to the combination of technology and expertise from the sales associates."

"In the current environment, our platform helps to animate points of sale while reinforcing the online/offline link and offering a practical solution to customers who wish to limit the length of their shopping trips while still benefiting from expert advice. On our side, we take care of the creation and maintenance of the platform, which is easy to roll out and duplicate. We are convinced of the potential of this solution, which has started to be implemented in Asia and can be applied to any type of retail store (from luxury to car distribution), anywhere in the world," adds Christophe Jourdain, Asia General Manager at Datawords.

About Whatsquare

Whatsquare creates tailor–made multilingual solutions that enable data flows and conversational commerce between all messaging platforms (including Facebook Messenger, WhatsApp, LINE, and WeChat for different regions), websites and mobile applications. Designed for retailers and brands, it automatically recommends products, provides customer service and delivers personalized stories. Whatsquare was co-founded in 2016 by Katherine Pei and Leeds Sheung and acquired by the Datawords Group in November 2019. Based in Hong Kong, the company is deploying its technology for international brands across APAC regions. More info on www.whatsquare.com/en/.

About Datawords

Created in 2000, Datawords combines a mastery of local cultures with technological expertise to roll out international strategies for major global brands across all digital platforms. Headed by a team of co-founders, Datawords has a presence in Europe, Asia and America. The group offers unmatched proficiency in multicultural technologies and stands out from the pack with the exceptional diversity of its 800 employees, representing over 50 nationalities and more than 60 languages. Datawords recorded a €70M turnover in 2019. The Datawords Group continues to grow with ground-breaking companies like Vanksen, Wezen, 87 Seconds and Whatsquare.

Learn more about the Datawords Group at www.datawordsgroup.com and on LinkedIn.

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Contact:
Raphaële Coulot-Brette
raphaele.coulot-brette@grayling.com

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SKG launches its new F5 massage gun with hot compress

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Portable, lightweight massage device, with embedded heating function make this the perfect Valentine’s Day gift

NEW YORK, Feb. 2, 2021 — SKG, an award-winning high-tech company specialized in developing massage devices, today announced the launch of its new massage gun, the F5 portable, lightweight massage device with embedded heating function. The F5 percussion massager, specifically designed for female, is the latest addition to SKG’s growing portfolio of massage devices designed for customers of various lifestyles and activity levels. This beautifully designed massage tool helps to target problem areas that are hard to reach and to aid the improvement of muscle inflammation and tension with deep muscle release. 

SKG F5 Mini Massage Gun
SKG F5 Mini Massage Gun

Massage is undoubtedly beneficial for people with varying activity levels due to the technology-driven lifestyle. On top of that, a range of present factors mean that effective muscle relaxation has never been more important: the financial and emotional tolls of the pandemic are severe, and hastily designed home offices lacking ergonomic rigor are the norm. Thus, offering a relaxing at-home massage to one’s significant other with the F5 massage gun will undoubtedly be an ideal Valentine’s Day gift idea for girlfriend or wife in lockdown.

SKG has a strong track record of building products that enhance relaxation, ease muscle tension and promote recovery. The company prioritizes design and customer experience. It has over 400 of patents on the market and the F5 is their latest iteration of this rich tradition. It’s a wonderful, on-the-go tool for recovery post exercise, alleviating muscle tension or simple relaxation.

"We designed the F5 to be beautiful looking and effective, but we really think its lightweight is the major differentiation," said Jack Liu, CEO of SKG. "It’s small enough to fit in a purse and to be used whenever and wherever it’s needed."

Highlights of the F5 include:

  • Look: The F5 is beautifully designed with a stylish pistol-shape, satin finish and gradient light. 
  • Portability: While massage guns are great after a sweat session, they shouldn’t be a workout to carry. The F5 weighs only 0.66 lbs – less than half the weight of the Theragun Mini – and can be carried anywhere. The handle of the product is designed to give customers an easy to hold grip.
  • First ever built in heat compress: In addition to the percussion therapy offered via the massage gun the F5 contains a heating mechanism embedded in the bottom of the gun’s handle to help loosen muscles. It has three levels of temperature 40, 48 and 53 degrees Celsius, and marks a first time ever that this feature is embedded in a device of this nature.
  • Noise and performance: Its 5V brushless motor and high-quality bearing allow for an almost silent massage, with three frequency levels of up to 3200 rpm and noise level lower than 45dB.

"While all our products go through rigorous testing and iterations, the F5 is perfectly aligned with both modern life’s hectic pace and the unique challenges COVID has brought. We created it to help our customers better cope with the challenges and improve their healthier lifestyles," said Liu.

The F5 massage gun is currently available for purchase on Amazon for $136. To elevate customer experience, SKG not only provides quality in-house customer service and but also supports options after purchase.

For more information, visit www.skg.com or join the conversation on Facebook or Instagram

For media inquiry please contact media@skg.com,

About SKG

Founded in 2007, SKG is a high-tech R&D company specialized in developing massage devices. SKG combines the best of fashion and technology, and packs everything great into beautifully-designed massage products that enable healthier lifestyle. SKG’s products have received recognition from the international design community, including the Red Dot Design Award and IF Design Award. In a modern world of fast living and full of stress, SKG is committed to delivering health and relaxation products that help people live healthier, longer and better lives. 

Related Links :

https://www.skg.com/

PR Newswire

Boozt launches Live Video Shopping at Stockholm Fashion Week – in partnership with Bambuser

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STOCKHOLM, Feb. 2, 2021 — Boozt, the leading Nordic fashion and lifestyle e-commerce tech company, makes the first move to integrate Live Video Shopping powered by Swedish mobile live streaming technology partner Bambuser at Stockholm Fashion Week 9 – 11 February.

As a strategic partner of Stockholm Fashion Week (SFW), Boozt is the first e-commerce retailer to hold a live video shopping event as part of the fashion week schedule.  The Boozt Watch & Shop will be a daily event featuring highlights from the SFW schedule, allowing users to engage in an interactive shopping experience in real-time within the video broadcast.

"We continue to invest in cutting-edge technology designed to elevate the shopping experience for our more than 2 million customers. By introducing the "Boozt Watch & Shop" live video shopping events we want to invite our community to connect with the fashion industry – engaging everyone around Nordic brands, sustainable choices and trends. We look forward to launching this with SFW and the strong Nordic fashion brands, looking into trends 2021," says Dorte Tandrup, Sales & Marketing Director at Boozt.

Boozt Watch & Shop live shopping SFW schedule

  • 9 February: Boozt Live on Sustainable fashion, hosted by Elina Grothén, Fashion Director at Elle Sweden
  • 10 February: Boozt Live on SFW Trends, hosted by Jahwanna Berglunds, Fashion Editor at Odalisque Magazine and Susan Stjernberger, Influencer @styleinscandinavia
  • 11 February: Boozt Live on Nordic designers, hosted by Katinka Island, Senior Buying Manager at Boozt and Sarah Jane Wilson, Fashion Editor at Boozt

"Technology is playing an increasingly important role in the fashion industry, and in the past year, it’s become even more critical as brands are challenged to engage audiences via digital channels. We could not be happier to see Live Video Shopping be integrated into the main schedule for Stockholm Fashion Week and believe that it will be a key component in scaling strong and sustainable Nordic players like Boozt," says Maryam Ghahremani, CEO at Bambuser.

"As TechCrunch puts it, Sweden is a tech superstar from the North. We want to encourage and develop entrepreneurship and innovation within the Swedish fashion industry and to showcase how our technologies help push boundaries to showcase Swedish brands," says SFW Organiser Catarina Midby, Secretary General at Swedish Fashion Association.

Contact information

Maryam Ghahremani, CEO Bambuser | press@bambuser.com | +46 8 400 160 02

Emma Holmberg, Communication Manager, Boozt  | emho@boozt.com | +46 73 024 74 45

Catarina Midby, General Secretary, Swedish Fashion Association | info@swedishfashionassociation.se

About Bambuser

Bambuser is a software company specializing in interactive live video streaming. The Company’s primary product, Live Video Shopping, is a cloud-based software solution that is used by customers such as global e-commerce and retail businesses to host live shopping experiences on websites, mobile apps and social media. Bambuser was founded in 2007 and has its headquarters in Stockholm.

About Boozt

Boozt is a leading Nordic technology company selling fashion and lifestyle online. Founded in 2011, Boozt has over 2 million active customers and offers a curated and contemporary selection of fashion and lifestyle brands primarily through its multi-brand webstore Boozt.com. The company is focused on using cutting-edge technology and local Nordic operations to curate the best possible customer experience.

About Stockholm Fashion Week

Stockholm Fashion Week was founded in 2005 with the objective of putting Stockholm and Swedish fashion on the international fashion scene. Stockholm Fashion Week was initially a physical event held twice per year. It has been relaunched in a digital structure since August 2020. Visit Stockholm Fashion Week for a schedule of events and presentations occurring February 9-11, 2021.

This information was brought to you by Cision http://news.cision.com

https://news.cision.com/bambuser/r/boozt-launches-live-video-shopping-at-stockholm-fashion-week—in-partnership-with-bambuser,c3277550

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