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PR Newswire

Guiyang Is Applying Big Data to Social Governance Modernization

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GUIZHOU, China, May 14, 2021 — Guiyang, a previously underdeveloped city in Southwest China, has gained remarkable achievements in recent years. In addition to poverty alleviation, Guiyang has also been known for the assimilation of big data and won the name of China’s Big Data Valley.

In order to understand how Guiyang takes advantage of data-driven solutions, the journalist at Huanqiu.com went to Guiyang and interviewed several stakeholders.

"Guiyang has benefited from big data to a significant extent," In Guizhou Big Data Exhibition Center, the staff showed how Guiyang promotes the intersection of data-driven solutions and rural rejuvenation, industrial development, social governance, etc.

In terms of social governance, Guiyang actively utilizes big data to enhance the management, service, decision-making capacity. The local government has launched Traffic Cloud, Police Cloud and other applications. "With the continuous modernization of government, the public well-being has greatly boosted," the staff told Huanqiu.com.

In order to understand how Guiyang integrates big data with social governance, the journalist at Huanqiu.com also visited Guiyang Fire-Rescue Department Block Data Center and communicated with firefighters.

"We need a high volume of printed material to formulate a rescue plan in the past, but we can currently finish relevant work from the One Picture Big Data Platform. Thanks to the data-based solution, we monitor the community in real time and spot fire hazards in advance," Ding Xiang, political committee member of the Guiyang Fire-Rescue Department said.

According to him, when a fire disaster arises, in addition to reporting by calling, the local citizens can also utilize WeChat one-click alarm. "When calling us, some people may fail to describe the situation due to tension or dialects. By comparison, through WeChat one-click alarm, it is possible for us to grasp the situation more efficiently," Ding added.

In March 2020, Guiyang launched the Digital Smart Guiyang WeChat One-click Alarm Platform. After a person logs in, the Fire-Rescue Department can automatically obtain the relevant information of the user. What the user needs to do is filling in the information required and uploading a scene photo.

After receiving the WeChat alarm, the firefighters can grasp all the necessary data of the fire hazard such as location, nearby population and buildings in the data center. Ding told Huanqiu.com: "Through this data platform, the commander will plan the best route. More importantly, we can accurately organize rescue team, save time and avoid waste of resources."

It notes that the Fire-Rescue Department also monitors the firefighters’ physical health condition in real time based on the sensors. When a firefighter stays in the same place or falls, the commander will take measures in time to ensure his safety.

"Thanks to big data, the Fire-Rescue Department significantly enhances fire prevention and management capacity. It seems that we just save two minutes, but this period means a lot to firefighting," a commander of Guiyang Fire-Rescue Department, Nie Sheng told Huanqiu.com.

According to the municipal government, Guiyang will continue to promote the integration of big data and fire control, fully modernize the social governance.

By April 2020, Guiyang Smart Fire Control Data Platform has built a comprehensive perception system involving data of 259 high-rise buildings and 776 units. Due to the data-based solution, the Fire-Rescue Department has avoided more than 2,000 potential safety hazards by timely warning.

Taking the local Huaguoyuan Community as an example, this community has applied the big data platform for two years. The number of fire disasters ensuingly fell by 19.8% year-on-year, and direct property losses fell by 30% year-on-year.

PR Newswire

Xi Jinping Takes Inspiration from Classic Text in Call for Greater Harmony between Humans, Nature

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BEIJING, May 8, 2021 — A report from CCTV+:

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Chinese President Xi Jinping has on many occasions stressed the need for greater efforts to protect the ecological environment, with Xi taking his inspiration from classic works and looking to promote the shift towards a greener, low-carbon lifestyle to ensure harmony between humans and nature.

Xi quoted from the ancient Chinese classical text ‘Zi Zhi Tong Jian’, or ‘Comprehensive Mirror in Aid of Governance’, first published almost a millennium ago, in a speech delivered at the opening of the Beijing Horticultural Expo back in April 2019.

During this speech, Xi acknowledged that: "industrialization, while generating unprecedented material wealth, has incurred serious damage to Mother Nature."

These remarks came against the backdrop of growing concern over the effects of climate change, as well as worries that fossil fuels could soon run out if humans continue to burn at the current rate, while key resources such as land, water and energy are all becoming more limited.

"’Well-measured use of natural resources’ is the key to ecological conservation," Xi told the expo.

"We need to promote a simpler, greener, and low-carbon lifestyle, oppose excessiveness and wastefulness, and foster a culture of living green and healthy," the president said.

"Looking up at night, we are awed by the many stars in the sky. Planet Earth is the only home for mankind. We must protect this planet like our own eyes, and cherish nature the way we cherish life," Xi said.

China’s latest five-year plan also paves the way for its promise of peaking carbon dioxide emissions by 2030 and achieving carbon neutrality by 2060. The 14th Five-Year Plan (2021-2025) vows to lower energy consumption per unit of gross domestic product (GDP) and carbon dioxide emissions per unit of GDP by 13.5 percent and 18 percent, respectively, during the next five-year period.

In the past 10 years, China has ranked first globally in terms of the increase in forest resources, with its afforestation area exceeding 70 million hectares. Meanwhile, 90 percent of terrestrial ecosystem types and 85 percent of key wild animal populations are under effective state protection. China has also pledged to increase the forest stock volume by six billion cubic meters by 2030 from the 2005 level and bring its total installed capacity of wind and solar power to over 1.2 billion kilowatts.

Link: https://www.youtube.com/watch?v=6pbnX22aokU

https://mma.prnasia.com/media2/1506023/video.mp4?_=1
PR Newswire

Keep an open mind and see for yourself

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BEIJING, May 8, 2021 — A news report by China.org.cn on the difference between "what people say" and "what you see":

Was there ever a time when "what you’d been told" and "what you saw" were totally at odds with each other? We often hear people say that Russians are tough people who keep bears as pets, or that Germans are rigid and have no sense of humor. When it comes to China, for many people, words like "conservative" and "lack of freedom" probably spring to mind. But is that really the case?

 

On the question-and-answer site Quora, the question "which country have you visited that turned out to be nothing like how it is depicted" created quite a lot of buzz recently. The top post is about China. The user said that having grown up in the 1980s and ’90s, when China-U.S. relations remained very tense, China was described to him at school in "villainous terms." But after moving to the country, he discovered that it was nothing like he’d been led to believe: Though China differs from the U.S., Chinese people are friendly, live normal lives and care about others. In the meantime, the nation is staunch in upholding their national sovereignty. At the end of his answer, the user encourages people not to believe the hype and to come and see things for themselves. Many in the comments section shared his opinions about China.

Under the same topic, a user from the U.K. shared how his opinions of people in the U.S. changed after spending a few months there. Similar stories about countries like Russia and Iran were also commented on.

Such answers are not unexpected. Take China for example: Vloggers from other countries have recorded the real China with their cameras, discussing how safe they feel walking alone at night, or the dramatic transformations of Chinese villages. What they saw themselves turned out to be completely different from what they’d heard.

Be it the huge gulf between "what others say" and "what you see," or the transformation of opinions after experiencing, these all speak to one point: The indirect information we get, either filtered through other people’s views or influenced by politics, are always limited. For Chinese, every day they see how diverse and inclusive the country is. They have also seen firsthand the efforts that China is making on various fronts. But it’s easy to understand why people from different cultures, used to different political systems, misunderstand China. When you don’t know a country, especially one hugely different from your own, it’s a lot easier to go along with a stereotype than it is to try and understand.

Even a coin has two sides, and in the same way, stereotypes can never capture every aspect of a vast country. The world is such a big place that it’s worth putting aside your preconceptions and experiencing it with an open mind.

You’re welcome to visit China and see for yourself.

China Mosaic
http://www.china.org.cn/video/node_7230027.htm
Keep an open mind and see for yourself
http://www.china.org.cn/video/2021-05/07/content_77472459.htm

PR Newswire

The impact of digitalisation on global trade debated in Atradius live virtual event

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– One of the clearest business trends identified during the pandemic has been the acceleration of digitalisation

– Atradius asks a panel of experts how technology-driven innovation is currently impacting global trade and how businesses can make the most of future opportunities

AMSTERDAM, April 27, 2021 — Recent reports from the OECD and World Economic Forum show that digitalisation throughout the world has accelerated during the pandemic. In the third of a popular series of four webinars "From crisis to opportunity: What’s the future of trade?" leading credit insurer, Atradius, has drawn together a panel of experts to debate the major trends in digitalisation and the impact these may have on trade. Areas the panel will discuss include how digitalisation is transforming business trade models, impacting customer relations and trust, and disrupting traditional approaches to credit management. Is world trade in a digital bubble and how can businesses maximise opportunities?

The panel includes technology journalist, David Rowan, a founding editor of WIRED’s UK edition and an enthusiastic investor in tech start-ups. He interviewed a multitude of businesses for his most recent book, Non-Bullshit Innovations: Radical Ideas from the World’s Smartest Minds. Joining David on the panel is Jean-Marc Noel, co-founder and CEO of Trusted Shops. His company is one of the leading providers of confidence-boosting measures, including buyer protection and customer review options for online retail consumers (e-commerce) Trusted Shops is Europe’s market leader, with more than 30,000 online shops carrying the trust mark. The third panel member is Frederic Wittemans. As the Executive Director International Credit at the world’s largest IT distributor, Ingram Micro, there is not much that Frederic does not know about digitalisation. Ingram Micro offers B2B solutions in technology ecosystems, supporting businesses to better understand and utilise technology offerings across the full lifecycle of IT solutions and services. 

Joining the panellists is Dirk Hagener, Atradius Director of Strategy and Corporate Development, and a leader in digital change management for Atradius. He said: "This is a very timely event. Digitalization has completely transformed businesses and the way they work and trade. And, as we have seen in some sectors, the pandemic has acted as an accelerator for this trend. This webinar gives us the opportunity to explore what this digitally advanced trade landscape looks like, and how this is likely to further evolve. This is an area that Atradius understands and is continuously investing in, in order to provide the best levels of support for our customers. I am delighted to have been invited to take part in the panel and I am looking forward to a fascinating and insightful event."

Details of the event:

  • Title: The impact of digitalisation on trade
    Date: Wednesday, 5 May 2021
  • Time: 09:00 CET Amsterdam / 15:00 HKT Hong Kong
    Duration: 45 minutes panel discussion, followed by 15 minutes live Q&A

To learn more or to register for the event, please go to the Atradius Website at https://bit.ly/32EYvOp

A recording of the panel event and a white paper will be made available following broadcast.
Download your copy of the white papers about our previous virtual events
White paper Event #1: How Covid-19 changed global trade forever
White paper Event #2: How trade relationships and tariffs are affecting trade worldwide

About Atradius
Atradius is a global provider of credit insurance, bonding and surety, collections and information services, with a strategic presence in over 50 countries. The products offered by Atradius protect companies around the world against the default risks associated with selling goods and services on credit. Atradius is a member of Grupo Catalana Occidente (GCO.MC), one of the largest insurers in Spain and one of the largest credit insurers in the world. You can find more information online at https://group.atradius.com

For further information:
Atradius Head Office           
Christine Gerryn
Director of Group Communication & Commercial Development
Phone: +31-20-553-2047
E-mail: christine.gerryn@atradius.com
https://group.atradius.com

Connect with Atradius on Social Media

PR Newswire

In Its Second Year Of Activity, The European Art Of Taste Confirms The Potential Of Italian Fruit And Vegetables In China, Japan And China Taiwan

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– Although the impact of Covid-19 has complicated communication and exchange between the EU and Asian countries, the interest of consumers and professionals in made in Italy fruit and vegetables has continued to increase.

BOLOGNA, Italy, April 26, 2021 — The second year of The European Art of Taste, the project funded by the European Union to enhance knowledge of Italian fruit and vegetables in China, Japan and China Taiwan, confirmed the growth trend. In Asia, Italian fruit and vegetables are popular thanks to their taste quality and an extraordinary ability to communicate their values in terms of tradition, production competence and taste excellence.

Despite a complex year like 2020, marked by the Covid-19 pandemic and subsequent limitations, The European Art of Taste was able to keep active the communication channel with consumers and professionals by participating in digital fairs, proposing events and targeted work on the press. The result of the press releases, for a total of 30 communications sent in target countries, marked an estimated total reach of over 12 billion users, thanks to the work carried out together with journalists and bloggers who spread the news. In fact, over 1000 press officers were involved for each single issue.

The work of the press office has decisively supported the dissemination of knowledge about the products among consumers, opinion leaders and professionals, marking a positive value in terms of awareness of made in Italy fruit and vegetable and processed products. This is also accompanied by the results of the social networks on WeChat, Weibo (with a reach of 27 million users), Facebook (+3 million users reached) and Instagram (+ 50 million impressions). The website confirmed its potential by reaching over 40.000 users and more than 50.000 visits, becoming the reference point for knowing the particularities of fruit and vegetables produced in Italy by Conserve Italia, Origine Group, Jingold, Joinfruit, King Fruit, Mazzoni, RK Growers and Oranfrizer, leading companies in the Italian and European sector.

The European Art of Taste project will continue in 2021 with its third year, focusing more and more on digital while waiting to be able to return to normal and involve consumers, journalists and professionals in incoming, in-store events and fairs.

For further information and details: www.europeanartoftaste.com; www.europeanartoftaste.ch

 

Related Links :

https://europeanartoftaste.com/

PR Newswire

Xinhua Silk Road: Shanghai sub-contest of China (Nanxun) 4th Global Innovation & Entrepreneurship Contest of Elite Talents held on Thursday

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BEIJING, April 25, 2021 — The Shanghai sub-contest of the 4th Global Innovation & Entrepreneurship Contest of Elite Talents hosted by Nanxun District of Huzhou, a prefecture-level city in east China’s Zhejiang Province, is held on Thursday.

The 4th Global Innovation & Entrepreneurship Contest of Elite Talents is commenced on April 16 in Nanxun District of Huzhou, east China's Zhejiang Province.
The 4th Global Innovation & Entrepreneurship Contest of Elite Talents is commenced on April 16 in Nanxun District of Huzhou, east China’s Zhejiang Province.

The 4th Global Innovation & Entrepreneurship Contest of Elite Talents was commenced on April 16, aiming at attracting elite talents from home and abroad to join the development of Nanxun.

The Shanghai event will include a roadshow and selection of ten projects which will be comprehensively evaluated from team capacity, technological innovation, project feasibility, industrialization prospect and landing feasibility.

Currently, Nanxun is striving to build three high-end industrial platforms involving the Nanxun Economic Development Zone, connected development of green and intelligent manufacturing in the Yangtze River Delta and integrated innovation cooperation, as well as "sci-tech innovation enclaves" in Shanghai, Hangzhou, Shenzhen and other cities, said Wen Jianfei, deputy Party chief and head of Nanxun district, at the kick-off ceremony of the contest.

The district has rolled out policies covering housing, education, etc. to provide guarantee for innovators and entrepreneurs, he noted.

Innovation and entrepreneurship contest is an important channel for talents to implement innovation achievements, and also a key means for a region to attract excellent innovation projects, he pointed out, adding that Nanxun will continue to create a better environment and provide greater support and better services to share development opportunities and achieve a better future with talents in Nanxun.

It’s learned that the 4th contest is divided into two categories of entrepreneurship competition and innovation competition, and three stages of "kick-off ceremony, city sub-contests and final", targeting to introduce elite entrepreneurship projects in optoelectronic information, intelligent manufacturing, digital economy and other high-tech fields.

There will be two first-prize winners, four second-prize winners and six third-prize winners, who will be respectively awarded 300,000 yuan, 200,000 yuan and 100,000 yuan. Outstanding projects will represent Nanxun to participate in the Huzhou innovation and entrepreneurship semi-final and final.

The winning projects in the municipal entrepreneurship competition can be selected into the "Southern Taihu Lake Elite Plan", a talent-introduction project of Huzhou, and receive up to six rewards of 10 million yuan.

A signing ceremony of elite talent projects was also held on the commencement day of the contest.

See the original link: https://en.imsilkroad.com/p/321084.html

PR Newswire

KIIT Ranked 201+ Globally in Times Higher Education Impact Rankings

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Ranked 86th in ‘Reduced Inequalities’ Globally

BHUBANESWAR, India, April 23, 2021 — Deeds are the best answer to injurious words. That way Kalinga Institute of Industrial Technology (KIIT) Deemed to be University, Bhubaneswar remains a torch bearer among the fraternity and its achievements don’t require a spokesman. KIIT has been placed among the top universities of the world in the Times Higher Education (THE) Impact Rankings-2021 announced on 21st April 2021. KIIT’s commitment to sustenance and Equity gets recognition by THE.

KIIT University Ranked 201 - 300
KIIT University Ranked 201 – 300

On the yardsticks of community-based university and impact of university, every year the Times Higher Education conducts rankings of higher education institutions across the globe. As KIIT has been fulfilling all criteria of United Nations’ Sustainable Development Goals, THE has given 201+ rank to KIIT in the overall Impact ranking. The Impact Rankings of the Times Higher Education evaluates the social responsibility of universities across the world.

Also, it has been ranked 86th in ‘Reduced Inequalities’ of SDG. For this, it has ranked within 100 universities of the world at least in a single parameter. KIIT has got the rank 101+ in ‘Partnership for The Goals’ and 201+ in ‘Quality Education & Peace and Justice & Strong Institutions each. It is the only university in eastern India to achieve such an impressive rank. In 2020 KIIT was ranked in 501+. KIIT was also the winner of ‘Awards Asia 2020’ in the category ‘Workplace of the Year’ by the Times Higher Education.

The Times Higher Education Impact Rankings are the only global performance tables that assess universities against the United Nations’ Sustainable Development Goals (SDGs). A very comprehensive and balanced comparison across four broad areas like research, stewardship, outreach and teaching was done by the Times Higher Education.

KIIT has been progressing with impressive ranks in quality teaching, research, publication, etc. What is more noteworthy is that KIIT has been carrying out its social responsibility with sincerity and dedication since its inception.  

Dr. Achyuta Samanta, Founder, KIIT & KISS, said, "A few institutions and universities are getting featured in the world rankings, which itself is a matter of pride for the state. We are happy that KIIT Deemed to be University is among the top in the Impact Rankings of the Times Higher Education (THE), as it has tried to maintain excellence in social responsibility."

Media Contact: 
Dr. Shradhanjali Nayak
Director PR
KIIT Deemed to be University
Ph- +91 674 2725113
director.pr@kiit.ac.in

Photo: https://techent.tv/wp-content/uploads/2021/04/kiit-ranked-201-globally-in-times-higher-education-impact-rankings.jpg
 

PR Newswire

INC’s Real Power for Real People Campaign Shows the “Real Power” of Nuts and Dried Fruits to Millions Around the World

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The Real Power for Real People dissemination campaign has impacted millions of consumers and showed the "real power" of nuts and dried fruits and its connection to "attitudinal immunity".

REUS, Spain, April 22, 2021 — Launched on October 27, 2020, the Real Power for Real People messaging focused on the concept that consuming nuts and dried fruits provides your body with the "real power" needed to face everyday challenges and be immune to everything. The campaign will be expanded during 2021/2022 to reach new audiences and build on the Real Power for Real People concept.

Campaign Video: https://youtu.be/ElicMmVtg3I

The campaign’s main video, which encourages consumers to add nuts and dried fruits to their daily diet, received over 1,750,000 views on YouTube. The INC also partnered with 30 social media influencers from 17 countries around the world, utilizing their more than 7,000,000 combined followers to further spread the message. In total, influencer posts garnered over 1,500,000 interactions and the campaign’s hashtag #ShareYourNutfruitPower gained over 330 publications.

Moreover, the INC developed a toolkit which enabled INC members to join in and share the Real Power for Real People concept in their own markets. Over 80 INC members signed up to help to spread the goodness of nuts and dried fruits.

INC Executive Director, Goretti Guasch said of the campaign, "Immunity has been pushed to the forefront of all conversations due to the COVID-19 pandemic, and I am thrilled to see the success this campaign has had in positioning nuts and dried fruits as a healthy option for consumers. We are looking forward to what next year will bring and how we can expand on this message."

About the INC

The INC is the international umbrella organization for the nut and dried fruit industry. Its members include more than 850 nut and dried fruit sector companies from over 80 countries. INC membership represents over 85% of the world’s commercial "farm gate" value of trade in nuts and dried fruits. The INC’s mission is to stimulate and facilitate sustainable growth in the global nut and dried fruit industry. It is the leading international organization on health, nutrition, statistics, food safety, and international standards and regulations regarding nuts and dried fruits.

INC Press Contact:
e-mail press@nutfruit.org
telephone +34 977 331 416

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PR Newswire

Poverty eradication in China: Concrete protection of human rights

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BEIJING, April 14, 2021 — A news report by China.org.cn on China’s recently released white paper on poverty alleviation:

 

Poverty eradication in China: Concrete protection of human rights
https://youtu.be/xiZGYTo5n-U

Recently, China has issued a white paper titled "Poverty Alleviation: China’s Experience and Contribution." The document reviews the great fight in eliminating extreme poverty in China, home to nearly one fifth of the world’s population.

Apart from astounding numbers, the white paper also provides impressive descriptions of changes to the lives of impoverished people. The battle against poverty has not only brought about significant improvements to the living standards of the poor, but also a thorough transformation of their mindset, inside and out. Here, a story epitomized how such transformation was made possible.

Li Wenwen and her two sisters live in Yanchuan county of Yan’an city, once a national-level poverty-stricken county. Their mother is missing, and their father has a mental illness brought on by the pressures of life. When village officials visited the family several years ago, they saw the three girls raggedly dressed, their eyes full of fear, and traces of fire still on the walls of their cave house caused by aging circuits.

Gao Yuan, first Party secretary said, "Poverty once deprived the farmers here of any sense of happiness. And the pressures of life made them feel a lack of dignity."

Under the guidance of targeted poverty alleviation policies, residents in Yanchuan who are able to work began developing industries that leverage local strengths, such as growing apples and red dates. As for Li Wenwen’s family, the local government helped them build a new house and organized for her father to receive hospital treatment. The three girls also realized their dream of going to school.

There wasn’t any nervousness on their faces in front of the camera. Instead, they were beaming with joy. After getting out of poverty, residents in Yanchuan showed their enthusiasm for pursuing a better life.

There is an old saying in China: "When the granaries are full, the people follow rules of etiquette." Only when people have sufficient food and clothing, as well as access to education, housing and health care, can they live with more dignity. This also lays a solid foundation for people’s other rights and their future development. China, with a vast population, had a weak economic foundation and uneven development. In 1978, more than 770 million people in China’s rural areas lived below the current poverty line. By the end of 2012, there were still 98.99 million rural residents living in poverty, like Li Wenwen and her family. Therefore, China has been upholding the rights to subsistence and development as the primary human rights.

Based on such concepts of human rights, China has long focused on growing the economy and improving people’s lives as its top priorities; eradicating poverty through targeted policies to reach those truly in need is a typical practice to that end.

Today, 10% of the world’s population live in extreme poverty, and the long-term impact of COVID-19 means that this number is still increasing. China’s experience and philosophies outlined in the white paper, as well as its concrete practices, will contribute to building a global community with a shared future that is free from poverty and pursues common development.

China Mosaic
http://www.china.org.cn/video/node_7230027.htm

Poverty eradication in China: Concrete protection of human rights
http://www.china.org.cn/video/2021-04/14/content_77406285.htm

PR Newswire

TMRW launches TMRW Creators Camp to help millennials with a passion for content creation make tomorrow theirs

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BANGKOK, April 7, 2021 — TMRW by UOB, the first mobile-only bank for ASEAN’s digital generation, has launched TMRW Creators Camp, to equip millennials with skills and knowledge to further their dream career of being a content creator.

Mr Natee Srirussamee, Head of Retail Digital, UOB Thailand
Mr Natee Srirussamee, Head of Retail Digital, UOB Thailand

TMRW, in collaboration with RAiNMaker, Thailand’s leading content creator community, and a day magazine, Thailand’s cutting-edge content publisher, will organise a series of training workshops on digital content creation from May to June 2021. The TMRW Creators Camp is open to anyone who is currently pursuing a career as a professional content creator. Applicants must have their own YouTube or Facebook channel with at least 1,000 followers.  

Mr Natee Srirussamee, Head of Retail Digital, UOB Thailand, said, "As a mobile-only bank designed specifically for ASEAN’s digital generation, our goal from day one has always been to support our customer’s aspirations. From smart financial solutions to initiatives such as the TMRW Creators Camp, we want to give our customers a leg-up as they pursue their ambitions.

"With Thai consumers close to three hours on average on social media channels such as YouTube, Instagram and TikTok[1] and as more companies and businesses redirect their advertising spend on digital channels[2],  a career as a digital content creator can be a dynamic and sustainable one. We hope that through the TMRW Creators Camp, participants will be able to develop or enhance their digital skills and learn how to engage their audiences better to succeed in their chosen career path."

TMRW Creators Camp is open for application from 1 April to 20 April 2021. Applicants should send a short video introducing themselves and why they wish to join the TMRW Creators Camp through TMRW website.

Up to 100 successful applicants will be invited to attend four virtual workshops that cover the main elements of digital content creation including storytelling, creativity in content, creating video content and conducting a live steaming. They must attend all workshops and complete all assignments on the given topics. The workshops are hosted by prominent content creators in Thailand namely Aou Spin9, Ayashi Channel, Boom Tharis, Cee Chatpawee, Codie, Eddy, Ken Nakarin, and Softpomz.

At the end of the four workshops, ten finalists who have had that highest grade in their assignments based on the creativity, engagement and production quality, will be invited to join a masterclass. During this masterclass, they will have the opportunity to learn from legendary content creators such as Nong Wongtanong, co-founder of a day magazine and The Standard, Rawit Hanutsaha, a successful entrepreneur behind the famous blog "Mission to the Moon", and Suthichai Yoon, one of the most established and influential journalists in the country.

The winner will be awarded cash and content production equipment such as a digital camera, laptop and wireless microphones worth about 1 million baht to support their own professional content creation careers.

For more information about the TMRW Creators Camp and application criteria, please visit www.tmrwbyuob.com/tmrwcreatorscamp  and TMRW Thailand Facebook page at https://www.facebook.com/tmrwthailand.

[1] Source: ‘Digital 2020: Thailand’, We Are Social and Hootsuite, 2020

[2] Digital advertising spend in Thailand has grown by double digits over the last five year. In 2020, Facebook received the highest proportion of advertising spend (32 per cent), followed by YouTube (21 per cent). Source: Digital Advertising Association (Thailand), 2020

 

Related Links :

http://www.uobgroup.com