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PR Newswire

Congressional Candidate Shrina Kurani Launches Climate-Focused NFT Drop on Abris

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After Kurani’s first NFT fundraising effort on Solana-based SolSea, the campaign’s new collection will be released on Abris, an environmentally-friendly marketplace built on Algorand

CORONA, Calif., March 15, 2022 — Shrina Kurani, a Democrat running for Congress in California’s 41st District, and Abris, a carbon-negative NFT marketplace built on Algorand, today announced the launch of "Kurani for Congr3ss," an collection of 230 NFTs designed to raise awareness for Kurani’s campaign and to highlight the potential for innovative, climate-friendly solutions in the fast-growing Web3 space. The 230 NFTs available in the drop represent the 230 billion tons of carbon remaining in the world’s "carbon budget."

The NFTs are available now through March 31 and are priced at $1250 and $5800. The assets also represent greater utility: NFT holders will have access to airdrops from other crypto and climate projects, intimate conversations with climate scientists, and exclusive invitations to the campaign’s Earth Day party in the metaverse.

In late 2021 Kurani—who seeks to engage the crypto community in the future of Web3 policy-making—became the first candidate running for federal office to launch an NFT drop. Since that time other political candidates have followed suit, demonstrating the surging interest in both NFTs and the broader financial innovation taking hold across the crypto industry.

"As a former cleantech entrepreneur I know firsthand the importance of sourcing energy-efficient processes whenever possible, yet too often this still leads to compromises and trade-offs," said Kurani. "By partnering with Abris for this drop, which leverages the hyper-efficient Algorand network, we’re shining a light on the innovation happening in the Web3 world – innovation that is community-driven, inclusive, and, yes, climate-minded. Tech- and crypto-literate legislators like myself are essential to paving a path toward this reality, and we hope this NFT drop gets people excited about everything the future of the internet can enable."

Abris is built on the Algorand blockchain, a network that is so computationally lightweight it can run on a device as simple as a Raspberry Pi. This enables creators, brands, and users to take advantage of the benefits of NFTs and digital uniqueness without the extreme energy intensiveness required by other blockchain protocols. Last year, Algorand also announced a novel partnership with ClimateTrade to offset its minimal remaining emissions and become the first carbon-negative blockchain network.

Launched in 2021, Abris is an easy-to-use platform for NFTs with a creator-driven profit structure. The marketplace is designed to enable anyone to mint NFTs securely and in a single step, as well as to sell, buy, and resell with ease. In addition to the open marketplace, Abris offers NFTs as a Service (NFTaaS), a white glove solution to help artists, galleries, political campaigns, social impact initiatives and brands mint and sell their own NFT collections.

"When innovative ideas meet technology, fundraising becomes a memorable experience," said Priya Samant, CEO of Abris. "It is very promising to see political candidates getting creative and venturing into the world of NFTs."

To participate in the fundraiser and explore the NFT drop, visit https://shrinakurani.abris.io/ 

CONTACT
Shrina Kurani for Congress: Sydney Frankel, sydney@shrinakurani.com
Abris: Babu Ganapathy, babu@abris.io
Algorand: press@algorand.com

About Shrina Kurani for Congress
Shrina Kurani is the first-ever federal candidate to launch NFTs for their campaign. The NFT drop aims to educate the American population on blockchain to continue building the bridge between crypto and politics, engage the crypto community to participate in the future of crypto legislation, and help get Shrina to Congress so we can have more crypto-literate legislators in DC.

About Abris
Abris.io is a company focused solely on NFT Omni Stores on the Algorand blockchain network. Abris enables innovative creators around the world to showcase their creativity as NFTs as either part of an exclusive collection of unique and rare NFTs or having a Omni store with their different types of NFTs, and empower them to market their assets with no boundaries.

Abris.io also provides NFTs-as-a-Service (NFTaaS) to help artists, celebrities, charities, galleries, political campaigns, social impact initiatives, brands and enterprises to mint/auction their NFTs as well, enabling unique event tickets as NFTs.

Abris.io creates a sustainable NFT marketplace by using Algorand, the greenest Blockchain. At Abris we are democratizing the world of NFTs by empowering and building a creative economy. For more information, visit https://abris.io/

About Algorand
Algorand is building the technology to power the Future of Finance (FutureFi), the convergence of traditional and decentralized models into a unified system that is inclusive, frictionless, and secure. Founded by Turing Award-winning cryptographer Silvio Micali, Algorand developed a blockchain infrastructure that offers the interoperability and capacity to handle the volume of transactions needed for defi, financial institutions and governments to smoothly transition into FutureFi. The technology of choice for more than 1000 global organizations, Algorand is enabling the simple creation of next generation financial products, protocols and exchange of value. For more information, visit www.algorand.com.

 

 

PR Newswire

Wolfoo – Vietnamese animation taking the world by storm

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Rich in humanistic values, Wolfoo has won over the hearts of millions of people across the globe.

NEW YORK, March 12, 2022 — An animated web series popular with kids worldwide, Wolfoo enjoys wide appeal that stems from the humanistic values deftly woven into stories about fun everyday situations. The series has been twice awarded the Youtube Diamond button, with more than 2 billion monthly views and counting. Yet it is a little-known fact that Wolfoo is indeed the pride of Vietnamese people.

Wolfoo is a collection of animated characters in the WOA ecosystem owned by SCONNECT, a Vietnam-headquartered company specialized in creative content.

Originally produced in English, Wolfoo has been dubbed into many other languages, such as Spanish, French, Portuguese, Japanese, etc. To expand its market, the producer has registered images of Wolfoo characters as trademarks in the United States and Vietnam. In addition, in Vietnam, the producer has also copyrighted the scripts of the Wolfoo animated web series and secured protection for the Wolfoo brand.

Wolfoo is steadily asserting itself as the animation brand taking the lead in holistic integration of entertainment and education through a rich ecosystem of products familiar and attractive to children across the world. Spanning a diverse range of topics, each episode raises children’s awareness about proper behaviors, helps them form healthy habits, and equips them with essential life skills. Wolfoo also fosters the development of personality traits and skills for children, namely courage, gratitude, compassion, empathy, humility, integrity, persistence, creativity, curiosity, teamwork, emotional self-control, and communication.

Wolfoo learns how to express gratitude towards loved ones
Wolfoo learns how to express gratitude towards loved ones

The secret to success

Speaking about his choice to target the international market rather than the domestic one, Ta Manh Hoang, CEO of SCONNECT which owns the ecosystem of creative products under the WOA brand said, "We believe in the principle that sometimes choice matters more than effort. It is important to choose the right direction from the start, no matter how difficult it may be, because you will attain greater and more enduring gains upon success. Breaking into a market of high standards will push us to harness all possible resources for development. It is akin to tackling a hard math problem, requiring perseverance that will be rewarded many times over once solved. After capturing international market share, our return to the domestic market and future growth will be smooth sailing."

Behind the scenes
Behind the scenes

"Every WOA product has clearly-defined core values. After determining the core values of a product, WOA comes up with a coherent action plan and commits itself to delivering these values through said product and service. Thus, we ensure sustainability and distinctiveness in doing business," Ta Manh Hoang asserted.

Ta Manh Hoang assessed that the digital environment, harsh as it is, also opens up numerous learning and capacity-building opportunities for Vietnamese production teams. "Youtube is an open space, with very specific rules. Not only does Youtube help creators develop content but also guide them on how to do business and fairly split profits. We have learnt a lot from Google, particularly Youtube. Through our steady development on this platform, we have matured a great deal. I have every confidence in our Vietnamese staff; they are young, proactive, quick learners, and multi-taskers. Every person on our team enjoys a clear path of skill and career development. And that is how we can walk far," Ta Manh Hoang remarked.

WOA constantly conducts research and development, and expands its portfolio to meet the demands of customers. Take Wolfoo for example. In addition to short episodic content, the production team is also working on serial content for the Wolfoo Series, with massive investment in film technology so as to offer a product of superior quality. While the short episodes of Wolfoo revolve around daily happenings, Wolfoo Series takes the audience on exciting long-running adventures in the worlds of magic, toys, etc.

As the audience’s trust and support is an invaluable asset, WOA endeavors to always deliver tangible values and best satisfy the audience through the expansion of the Wolfoo ecosystem. In 2022, WOA expects to launch the online game Wolfoo and the 2000-square meter Wolfoo City edutainment center, complete with the Wolfoo cast of characters.

 As a commercial brand of SCONNECT CO., LTD, WOA commits to foster connections for values across the world. Being a producer of creative products, WOA is taking the lead in fast delivery of service and a strong portfolio geared towards global connectivity and development.

PR Newswire

Dot Inc. Announces the World’s First Tactile Braille Display, Compatible with iPhone and iPad

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  • New Dot Pad display from Dot Inc. helps blind/low-vision users feel tactile images in real-time
  • It will be showcased at the CSUN’s Assistive Technology Conference in March 2022
  • Dot Pad is now available to developer communities and early adopters on Dot’s official website

SEOUL, South Korea, March 11, 2022 — Today, Dot Inc. introduced Dot Pad, the world’s first tactile braille display for developer communities and early adopters. Dot Pad is compatible with iPhone and iPad, along with Apple’s built-in screen reader, VoiceOver. Dot’s new device offers blind/low-vision users a refreshable tactile display with the option to touch whatever is displayed on the screen, bringing the community one step closer to digital equality.

DotPad Tactile display 1
DotPad Tactile display 1

The task of creating a viable and refreshable tactile display for blind/low-vision users has posed one of the greatest challenges for developers in this industry for years. Traditionally, tactile displays only had one line, and were primarily connected with computers and phones to translate written text to Braille. However, they always lacked the technical capability to display graphical elements such as images, maps, and UI, ultimately limiting the experience. Dot Inc. aimed at and succeeded in creating the tactile display that pushes through the boundaries and expands the possibilities of digital accessibility.

Dot Pad helps blind/low-vision users render images and text from iPhone or iPad to the tactile display instantaneously. Dot Pad is compatible with devices running iOS 15.2 or later, or iPadOS 15.2 or later. VoiceOver support for tactile representations of images and graphics builds on Apple’s long history of creating and supporting accessible technology.

"Many blind/low-vision users around the world rely on iPhone and iPad, due to the industry-leading screen-reader VoiceOver," said Dot Inc. co-founder Eric Ju Yoon Kim. "We are very excited that Dot’s tactile technology is now optimized for VoiceOver, and that this will expand digital accessibility. Beyond speech or literary braille, these users can now feel and improve their understanding of images."

A new tactile graphic API was made available to iOS developers around the globe starting with iOS 15.2. Using this new API, developers and creators can supplement existing apps with tactile content as well as create new apps to utilize the full set of Dot Pad features.

"My wish is that many global developers within Apple’s ecosystem can use this API to develop games, entertainment, and educational apps compatible with our tactile display," said Ki Kwang Sung, co-founder at Dot Inc. "There is a growing opportunity for blind/low-vision users to connect through visual games and educational tools."

Dot Pad is now available to developer communities and early adopters on Dot’s official website.

Dot Inc. is providing technology support for an expanded Dynamic Tactile Device project with the American Printing House for the Blind and HumanWare slated to be launched in 2023. Learnings from the Dot Pad developer community will contribute to that project, which is considered to be the industry’s most ambitious effort in braille and tactile technology to date.

DotPad Tactile Display 2
DotPad Tactile Display 2

PR Newswire

China Matters produced the animated video series ‘The 24 Solar Terms in Poetry and Painting’

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BEIJING, March 11, 2022 — China Matters animation team produced the animated video series The 24 Solar Terms in Poetry and Painting, which illustrates the Chinese solar terms through dynamic Chinese paintings and classical poems translated by Dr. Xu Yuanchong. The five solar terms included in this episode are Minor Cold, Major Cold, Beginning of Spring, Rain Water, and Awakening of Insects, which combine to form a scroll of revival as winter turns to spring.

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The Chinese solar terms embody Chinese people’s traditional recognition of natural rhythms, astronomical calendar, folk customs and farming. On November 30, 2016, China’s 24 Solar Terms were officially included in the UNESCO Representative List of the Intangible Cultural Heritage of Humanity. At the opening ceremony of the Beijing Winter Olympics, the creative "24 Solar Terms countdown" drew worldwide attention.

Minor Cold and Major Cold mark the end of a year. Paintings Snow on Mount Emei and Thatched Gate Covered by Snow are used to interpret the two solar terms. In these two paintings, against the majestic mountains covered by snow, pedestrians brave the heavy snow, domestic dogs wag their heads and tails, and donkeys waddle forward, adding great vitality to the snow-capped mountains.

To illustrate Beginning of Spring, Rain Water and Awakening of Insects, which mark the beginning of a new year, three paintings are selected: Fair Lady Exploring Plum Blossoms, Spring in the Mountains and Lakes, and A Thatched House in the Bamboo Forest. They together form a scroll of early spring: In the Beginning of Spring, girls get outside to enjoy plum blossoms. In the Rain Water, travelers take a boat and drift on a turquoise river. In the Awakening of Insects, crickets singing can be heard at night. Frame after frame, the animation depicts bamboo shoots coming out of the soil, insects stretching and jumping, and so on—everything is reviving to embrace spring.

All these paintings and poems embody the Chinese people’s graceful taste and rich emotions.

Contact:
Tan Jiaqing
+8610-68996961
jqtan@cnmatters.com

PR Newswire

OCEANCO LAUNCHES INTO A NEW REALM WITH SUPERYACHT NFTs

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The non-fungible tokens will put enjoyment and experience at the heart of digital ownership

ALBLASSERDAM, Netherlands, March 10 2022 — Oceanco will be reinforcing its reputation as a pioneer in the yachting industry by becoming the first superyacht builder to launch a series of non-fungible tokens, branded Superyacht NFTs. The collection is being created with the philosophy that yachting is about fun and experiences, not just the status that ownership might convey.

 

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"At Oceanco, it is important to push the industry’s boundaries and challenge ourselves to continuously grow," comments Dr Mohammed Barwani, Chairman of Oceanco.

"Entering the world of NFTs felt like a natural progression for Oceanco and we wanted to make sure we offered something unique and exciting. Which is why we are putting fun and engagement at the heart of Superyacht NFTs. We are making the exclusive more inclusive," added Paris Baloumis, Group Marketing Director.

Anchored on the Ethereum blockchain, Superyacht NFTs will grant holders special access to ongoing benefits that are experienced both virtually and in the real world, working alongside likeminded partner brands to bring engaging rewards and activations to its holder community. Pre-registration is currently live for those interested in receiving access to the first drop of NFTs.

The collection of Superyacht NFTs is being designed by Timur Bozca of Bozca Design. The NFTs’ design is based on Esquel, the 105m / 345ft explorer that the two brands previously collaborated on. Each NFT will display a unique combination of design elements, themes and settings, including some rare features to make them even more desirable.

Over time, Superyacht NFT holders will be given the opportunity to boost their tokens through airdrops of collectible add-ons including supertoys and accessories. These will convey additional "money-can’t-buy" benefits to the NFT holders.

A percentage of the revenues from Superyacht NFTs will be donated to charities that align with Oceanco’s drive to protect the oceans.

For more information: www.superyacht-nfts.com.

Contact:
instagram.com/superyachtnfts/

SuperyachtNFTs toy garage
SuperyachtNFTs toy garage

 

 

https://mma.prnasia.com/media2/1763306/Oceanco_Superyacht_NFTs.mp4?_=1
PR Newswire

Zendure’s Power Station Earns ¥49M and a Good Design Award in Japan

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SuperBase Pro, touted as the world’s fastest-recharging power station and the only one with IoT, is currently being delivered to people in the US who backed their $1.4M USD campaign.

PALO ALTO, Calif., March 5, 2022 — Zendure’s SuperBase Pro power station has raised over 49 million yen ($423,000 USD) on Makuake, one of Japan’s most popular crowdfunding sites. This is in addition to the $1.4M USD that the power station had earned from an earlier Indiegogo crowdfunding campaign.

Zendure’s SuperBase Pro power station has raised over 49 million yen ($423,000 USD) on Makuake, one of Japan’s most popular crowdfunding sites. This is in addition to the $1.4M USD that the power station had earned from an earlier Indiegogo crowdfunding campaign.
Zendure’s SuperBase Pro power station has raised over 49 million yen ($423,000 USD) on Makuake, one of Japan’s most popular crowdfunding sites. This is in addition to the $1.4M USD that the power station had earned from an earlier Indiegogo crowdfunding campaign.

The money the company raised wasn’t the only victory SuperBase Pro enjoyed in Japan. The new power station also received a Good Design Award, after Zendure entered the product on the basis of its industrial design, unique features, and green energy focus.

Deliveries from the Indiegogo campaign are already underway in the US, and backers will start to receive their orders soon.

SuperBase Pro 2000 is the US-based company’s latest power station, which features IoT and GPS hardware, offline UPS functionality, and an intelligent companion app with remote control and green energy tracking features. The power station has built-in industrial grade wheels and an extending handle for maximum portability, and can deliver up to 4,000W of surge power. SuperBase Pro can be recharged to 80% in just one hour, and fully charged in two hours. The power station was demoed at CES 2022 in Las Vegas at Zendure’s camping-themed booth.

As part of the company’s Spring Sale, SuperBase Pro is currently available on Indiegogo InDemand with limited-time promotional pricing. The sale ends on March 10th, when the price will increase.

Hot on the heels of the SuperBase Pro campaign, Zendure also launched Passport III, a new travel adapter, on Kickstarter. Passport III has proven to be very popular, having surpassed its fundraising goal in the first minute of the campaign. The campaign has raised $350,000 USD so far from over 5,000 backers. There are two weeks left in the campaign.

In addition, Zendure has released teasers hinting at other products coming out this year, including another power station. Very little specific information has been released about the product.

"All I can say is, when it comes to the new power station, we’re being very quiet about it right now," said Zendure founder and CEO Bryan Liu.

Zendure is a portable power company with a focus on sustainable energy located in Silicon Valley in the United States and the Guangdong – Hong Kong – Macao Greater Bay Area in China. Since its establishment, Zendure has continuously launched innovative products, made rapid breakthroughs in the core technologies of energy storage and power supplies, and continues to bring pleasant surprises to the user experience. The company recently received a multi-million dollar series-A round of funding from a joint investment from Shanghai GP Capital and YOTRIO group.

Contacts:
Company name: Zendure
Media: Tom Haflinger 
pr@zendure.com
Phone: +1 800 219 0960

PR Newswire

Milestones Management and Consultants Embraces Enterprise Mobility to Enhance Customer Engagement by partnering with HokuApps

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MSTAR Mobile Platform Rewards Users with Valuable Retailer Discounts When They Register and Attend Educational Seminars.

SINGAPORE, March 4, 2022 — Singapore’s Milestones Management and Consultants work with financial service providers to expand their customer base through a variety of marketing tools and strategies. Recognizing the rapid growth of mobile technology, Milestones Management wanted to develop a custom app that could give its clients a fresh new tactic to gain new clients and keep their current customers satisfied with a value-added approach. Rather than going the traditional way, Milestones wanted to embrace digital transformation. To enhance customer engagement and gain a competitive advantage, they partnered with Singapore-based HokuApps, a global player in next-generation enterprise mobility services, to create the software platform called MSTAR.

The Milestones MSTAR mobile app is available for both iOS and Android devices. It rewards users with valuable discounts at local retailers when they sign up for seminars such as retirement planning, life insurance, and other areas of personal finance. The app serves as a direct connection to Milestones’ customer base for alerting them of upcoming events, both physical and virtual. With each registration and attendance, users collect stamps and points that can be redeemed, with dozens of different goods and services such as restaurants, hair salons, and more. It also enables them to avail app-exclusive deals and offers from various merchants. The app also includes financial calculators like Retirement calculator, Financial Goal calculator, and Child Education fund calculator using which, the users can gain insights to define their monetary goals without stepping out of their homes.

"We love the versatility that MSTAR gives us and our clients," said Frences Chan, Project Executive for Milestones Management and Consultants. "It’s a creative and fun way to reach young professionals and other frequent mobile users. The number of smartphone owners has grown exponentially over the past decade so evolving with new technology is a ‘must’ for any marketing firm and HokuApps has enabled us to keep pace."

"Milestones has been great to work for," said Nand Kapoor, Director of HokuApps. "We’ve enjoyed their passion for putting clients first and for their ongoing creative spirit. We look forward to a long relationship and helping to bring many more of their ideas from the first brainstorm to the first download."

About HokuApps

HokuApps is the fast-growing rapid application development platform that empowers organizations to develop innovative technology solutions incredibly fast. With a cutting-edge automated development engine, HokuApps can build custom solutions for any part and any size of the business 10X faster and at a fraction of cost. This technology platform has enhanced mobile and data integration capabilities to enable companies to speedily deploy mobile and web applications. HokuApps empowers organizations to usher in their digital transformation journey to better engage with customers, partners, and employees.

PR Newswire

Gefen’s new capability to increase customers share of wallet

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TEL AVIV, Israel, March 3, 2022 — Gefen (ASX: GFN) is introducing a new capability to the platform called "Managed by." The Managed by capability allows agents to retain their ownership over customers – but grant another agent or another department in the Arena access and acting rights on the customer.

Customers are agents’ most valuable asset. The agents protect and nourish them. But agents are limited in their capacity to increase the share of wallet – the customer’s coverage and variety of financial and insurance services managed by them. Each agent specializes and is sometimes licensed to sell and service a particular variety.

Agents can now collaborate on products and services, share commissions and outsource operations – while maintaining full control and visibility to what was done, when and by whom. With all calls, emails and other customer transactions kept on record in one place – the agent does not need to rely on "trust" and can maintain full ownership on their asset.

Furthermore – as the Managed by capability is tightly coupled with Gefen’s GQL AI engine (Genetically Qualitative Learners – the platform’s ability to harness expert intuition into digital decision making) – customers can go into a managed group in bulk (high potential, showed interest in a service, requires retention) based on complex business strategy and goals.

The Managed by capability is now available on all operations, on the web and mobile apps.

For further information, please contact:
Investor & Media Enquiries
Gefen International AI LTD 
Orni Daniel, Co-CEO
info@gefen.online 

PR Newswire

HMS Core Showcases Future-Facing Open Capabilities at MWC Barcelona 2022, Empowering Developers to Create the Ideal App

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BARCELONA, Spain, March 2, 2022 — HMS Core has been unveiled to the public at MWC 2022 in Barcelona, exhibiting at three booths in Hall 1 of Fira Gran Via, from February 28 to March 3. The three booths are showcasing the brand-new open capabilities released in HMS Core 6 and highlight two types of services, namely, services tailored for graphics and video, 3D product display, and gaming; services designed for improved operations and expedited growth via sign-in, push notifications, payment, and data analysis. These services address the core needs of today’s developers for creating ideal apps.

HMS Core Showcases Future-Facing Open Capabilities at MWC Barcelona 2022, Empowering Developers to Create the Ideal App
HMS Core Showcases Future-Facing Open Capabilities at MWC Barcelona 2022, Empowering Developers to Create the Ideal App

HMS Core 6, unveiled in October 2021, supports a wide range of devices, operating systems, and usage scenarios. New kits — such as 3D Modeling Kit, Audio Editor Kit, Video Editor Kit, and Keyring — address needs in fields ranging from app services and graphics to media and security. To ensure a top-notch development experience across the board, other existing kits have been substantially improved.

HMS Core brings innovative services that enrich daily use

At MWC 2022, groundbreaking services designed for fields such as graphics and video, 3D product display, and gaming that are available at the exhibition booths include:

  • 3D Modeling Kit — transforms object images shot from different angles using an RGB-camera phone into 3D models
  • AR Engine — offers basic AR capabilities such as motion tracking, environment tracking, body tracking, and face tracking, to help bridge real and virtual worlds via real-time ray tracing
  • Computer Graphics (CG) Kit — comes with the Volumetric Fog plugin, to produce highly realistic fog with real-time interactive lighting
  • Scene Kit — offers a real-time ray tracing plugin that simulates reflections on lake water
  • AR Measure from Huawei — integrates AR Engine to accurately measure the length and area of an object and height of the human body, as well as volume of a cube.

HMS Core delivers kits that make end-to-end operations truly seamless

HMS Core enables developers to deliver a better user experience via sign-in, push notifications, and payment. Thanks to HMS Core’s powerful data analysis capabilities, developers are able to manage and promote their apps with remarkable ease, consequently realizing targeted operations and business success. Notable services include:

  • Account Kit — provides a quick and secure sign-in, sparing users the complex steps of account registration and sign-in authentication
  • Push Kit — serves as a stable and targeted messaging service with extensive platform support
  • In-App Purchases (IAP) — provides developers with access to various major mobile payment methods (both global and local)
  • Analytics Kit — serves as a one-stop data analysis platform to support data collection, data analysis, data insights, and business growth, within a strict user privacy framework. FairPrice, a Singaporean shopping app that runs on Android, iOS, and Web platforms, has utilized Analytics Kit to make a comprehensive analysis of data from all platforms, so as to make informed product operations decisions throughout the entire user lifecycle.

Looking forward, HMS Core will remain committed to innovative and open solutions, facilitating app development with better services, improving app innovation and operations for a better user experience, and laying the foundation for an all-scenario, all-connected app ecosystem.

To learn more about HMS Core, please visit HUAWEI Developers (huawei.com)

 

PR Newswire

Forever New launches new native mobile apps with poq to improve digital engagement

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Leading female fashion brand offers customers new mobile app experiences by replatforming to poq

LONDON, March 2, 2022 — Global mobile app platform providerpoq today announces Forever New, the Australian founded global fashion brand, has launched new mobile apps using poq’s composable commerce mobile app stack.

With a global footprint spanning 300 retail destinations across 10 countries, the women’s apparel specialist chose poq to relaunch its mobile apps to deliver a frictionless customer journey and improve loyalty experience.

The MACH-certified native mobile app platform from poq has allowed Forever New to offer its customers rich and engaging content features, such as ‘App Stories’ and content carousel, as well as sophisticated communication capabilities.

The apps integrate with Forever New’s ecommerce platform to leverage the existing product catalog, merchandising and loyalty programs, with app build and launch taking just 12 weeks.

Ged Steele, Chief Operating Officer, Forever New commented: "We chose poq because we were impressed by the app platform capability and flexibility. One of the main aims with this project was to provide a high quality app experience. We also wanted a partner who would support our long-term app strategy and work with us in delivering engaging experiences for our loyal customers."

Jay Johnston, Chief Executive Officer, poq said: "It is an honour to work with a leader such as Forever New, they truly understand their customer and want to reward them with the best native app experience. We were delighted to offer them a platform that could deliver such an experience in a matter of weeks enabling them to use a composable, ‘mobile-first’ approach as the driving force for their customer retention strategy."

About poq

Poq is a MACH-certified cloud-based platform, empowering retailers to create highly effective native mobile apps that provide a superior shopping experience. These apps allow retailers to sell more, deepen loyalty and deliver engaging content. To learn more, please visit poqcommerce.com.

About Forever New

Forever New is a global fashion brand established and based in Melbourne, Australia. The brand’s mission is to provide everlasting pieces to elevate the customer’s personal style and enhance her confidence. It’s the unique approach to fashion’s latest trends that makes the brand one of Australia’s fastest-growing fashion success stories. Today, Forever New’s global footprint spans more than 270 retail and concession stores across 30 countries.