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Poq Partners with AppsFlyer to Power More Effective Data-Driven App Commerce Decision Making

Marketing analytics and attribution specialist integrates with leading app commerce software platform to help retailers unlock the power of mobile campaign data

LONDON, Jan. 14, 2021 — Native SaaS retail mobile app platform, Poq, today announces the beta launch of its standard integration with mobile analytics and attribution provider, AppsFlyer.

The integration is the result of a partnership between the two companies that will enable Poq mobile app clients to rapidly scale their app commerce marketing efforts and drive more effective customer acquisition and retention campaigns for their apps.

Developing, delivering and measuring app marketing campaigns can be challenging for retailers, where visibility of downloads and in-app interactivity attribution is limited. In addition, the ability to ‘deep link’ customers straight back into the app from any channel can be resource-intensive to maintain.

By integrating the AppsFlyer software development kit (SDK) onto the Poq platform, joint clients will gain greater insights into how their mobile apps are performing and driving growth, in comparison to other channels such as mobile web. Beyond measurement and attribution, the AppsFlyer platform is able to offer clients a number of other valuable features, such as ad fraud protection, audience management and uninstall attribution measurement.

Poq’s partnership with AppsFlyer comes at a vital time for retailers, where app shopping growth is forecast to outstrip web-based channels as a result of an accelerated shift to digital in the wake of the COVID-19 pandemic. It also comes as Poq released a number of complimentary ad-tech solutions last year that have allowed its clients to effectively run customer acquisition and retention campaigns on Apple Search Ads, Google App Campaigns and Facebook.

This standard platform integration will enable all Poq customers to use the AppsFlyer deep-linking solution (OneLink) and its Smart Banner Feature, as well as kickstart attribution campaigns. As retail mobile app marketing strategies develop in sophistication, Poq customers will also have the ability to add paid-for additional features to their pricing plan at any time.

Sheenu Aggarwal, App Marketing Specialist, Poq said: "AppsFlyer is a great partner and, like Poq, has proven success with a number of retailers globally. So, this partnership presents our clients with a massive opportunity to really grow their app commerce business and accurately attribute that success to their apps. The partnership we’re launching is vital for integrating what are becoming increasingly lucrative apps into the overall digital mix and optimising the customer journey for our retailers."

Russell Burden, Director of Partner Development, AppsFlyer added: With the retail industry changing rapidly, it’s never been more important for marketers to have the tools and data needed to make accurate, better-informed strategic decisions around their mobile marketing campaigns. Through this partnership, we’re able to offer just that, giving retailers the opportunity to quickly and easily get up and running with mobile marketing campaigns, attribution measurement and other insights."

All Poq customers will have access to the benefits and solution of this partnership from early 2021, following the beta launch. Please contact Poq to find out more.

About Poq

Poq is a Software-as-a-Service app platform that empowers retailers to create highly-effective and fully-customized mobile apps that provide a superior shopping experience. These apps allow retailers to build stronger brands, sell more products, deepen customer loyalty and deliver highly relevant content, communications and rewards. Poq clients include global brands and retailers such as; Belk, Holland & Barrett, Feelunique, Missguided, Hotel Chocolat, Kurt Geiger, M&Co and more.

To learn more, visit poqcommerce.com.

About AppsFlyer

AppsFlyer, the global attribution and marketing analytics leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and its marketplace of 8,000+ technology partners make better business decisions every day, while delighting their end-users.

To learn more, visit appsflyer.com.

Press contacts

Poq: Charlotte Simons-Dukes, e: charlotte.simons-dukes@poqcommerce.com, +44(0)20 3794 4120

AppsFlyer: Francesca D’Arcy-Orga, email: francesca.d@appsflyer.com, +44(0)20 3318 8649

 

Related Links :

Poq: Native Mobile App Platform

English learning at home trend with Monkey Stories app in Southeast Asia

HANOI, Vietnam, Jan. 7, 2021Monkey Stories, developed by Early Start JSC, is the most downloaded English learning app for children aged 2-10 in Thailand. Also, the application with 10 million users worldwide is creating a trend of encouraging children to learn English at home among South-East Asian parents during the global pandemic. This trend results from Monkey Stories’ many outstanding benefits, such as providing kids with American accent training without going abroad or enlightening them with a huge amount of content of thousands of stories, which is updated for free every week and so on.

Monkey Stories is the optimal solution for Indonesian parents with children aged 2-10, which helps their children learn English at home and comprehensively develop 4 skills of Listening - Speaking - Reading - Writing.
Monkey Stories is the optimal solution for Indonesian parents with children aged 2-10, which helps their children learn English at home and comprehensively develop 4 skills of Listening – Speaking – Reading – Writing.

One of the limitations of children in non-English speaking countries when learning this language is insufficient exposure to the standardized English-speaking environment. As a consequence, children often encounter issues such as: incorrect pronunciation, slow listening and speaking reflexes, etc. Learning at language centers with native English speaking teachers is not favored by the majority due to high expenses, especially for families with many children.

The learning methods provided by ‘Monkey Stories’ address most of these concerns. All audios on the app are recorded by native speakers and assessed by leading US language experts. The cost of studying with Monkey Stories is always affordable for most families. Children can flexibly learn anytime, anywhere, on different devices such as phones, computers or tablets.

Monkey Stories has made a big change to the learning habits of children in South-East Asian countries such as Indonesia and Thailand. By creating a daily standardized English-focused environment. In addition, the Monkey Phonics module of Monkey Stories helps children practice English pronunciation from a young age. Thanks to the application of Phonics method that is popular in plenty of developed countries in the world such as US, Canada, Monkey Phonics is the first standardized English spelling learning program on mobile app for kids worldwide. In a short period of time, Monkey Phonics helps the children to be able to read new English words, even though they have never been taught those words. Ms. Dessy, a parent living in Bangkok, Thailand, said: "Even my child’s teacher was surprised because of his pronunciation improvement. After 2 months he has been able to speak longer sentences and become more confident in speaking English overall. I feel very assured."

In addition to Monkey Phonics, the Monkey Stories app has 3 other programs: Stories, Lessons & Audiobooks, which are conducted by American experts to help children develop comprehensively 4 skills of English, including Listening, Speaking, Reading and Writing. Each lesson of the programs was designed with vivid graphics and sound and interactive educational games that enable learning while playing. In addition to the huge collection of more than 1,000 stories, 300 lessons & 200 audiobooks which is categorized by grade to accommodate all children’s English levels, new free lessons are uploaded weekly. As a result, children get to acquire the most up-to-date and interesting knowledge. This is a feature that very few apps offer today. Mr. Ali, from Java Island, Indonesia, shared "Every week my children eagerly wait for the new stories on Monkey Stories. Since their first use of the app, my children have learned English diligently and voluntarily more than ever before."

‘Monkey Stories’ is an application that proudly helps children excel in English before the age of 10; the app is developed by Early Start, an English-software-for-children publishing company based in the U.S. Having been in the market for more than 6 years, with the Monkey brand, Early Start has won a number of international awards: First Prize of Global Innovation through Science and Technology in the US, First Prize of Design at Asian Entrepreneurship Award in Japan, Gold ICT Award in Brunei. Additionally, the company apps have, multiple times, been on the top-trending list on Play Store and App Store.

Blue Hat Announces Further Growth of Xunpusen Following Company’s Strategic Acquisition in 2020

Subsidiary Reported RMB30 million (USD $4.5 million) in First Four Months; Expects Additional Contracts in Early 2021

XIAMEN, China, Jan. 4, 2021 — Blue Hat Interactive Entertainment Technology ("Blue Hat" or the "Company") (NASDAQ: BHAT), a leading producer, developer and operator of augmented reality ("AR") interactive entertainment games, toys and educational materials in China, today announced that the Company’s operating subsidiary, Xunpusen Technology Co., Ltd. ("Xunpusen"), generated approximately RMB30 million (approximately USD $4.5 million) in revenue in the first four months of operation.

Since its acquisition earlier this year, the Company has continued to develop and utilize Xunpusen’s mobile marketing and hosting expertise to both support and grow Blue Hat’s traditional mobile and gaming business while seeking new channels to expand the Company’s customer base and leverage relationships. 

Xunpusen recently signed a cooperation agreement with China Mobile Communications Group Guangdong Co., Ltd. ("China Mobile") for a series of telecom value-added service and Internet Data Center ("IDC") contracts. IDC is a place to host a group of hosting enterprises, merchants, or web servers, an infrastructure on which models of e-commerce operate securely, and a platform to support businesses and their business alliances in implementing value chain management for their distributors, suppliers and customers.

Specifically, these IDC agreements can enable larger companies to promote and sell products using Xunpusen’s expertise in message marketing and integrated solutions. Following the agreement with China Mobile, both companies have worked to secure agreements from larger multi-national companies in addition to Blue Hat’s existing product portfolio.

The Company believes that Xunpusen’s contribution to revenue could potentially be in excess of RMB100 Million (USD $15.6 million) on an annualized basis.

Mr. Xiaodong Chen, CEO of Blue Hat, stated, "We are very pleased with the development of Xunpusen. Initially, our goal was to utilize direct marketing and sales techniques to further our relationships with larger companies and increase sales of Blue Hat’s core product portfolio. The deployment of 5G technology, coupled with the acceleration of mobile utilization throughout 2020 has also created opportunities in the internet data center business. We expect that the recent agreement with China Mobile will lead to further agreements due to the surge in data volume and the strong downstream demand. We will keep investors closely apprised of our progress."

About Blue Hat

Blue Hat Interactive Entertainment Technology is a producer, developer and operator of AR interactive entertainment games and toys in China, including interactive educational materials, mobile games, and toys with mobile game features. The Company’s interactive entertainment platform creates unique user experiences by connecting physical items to mobile devices, which creates a rich visual and interactive environment for users through the integration of real objects and virtual scenery. Distinguished by its own proprietary technology, Blue Hat aims to create an engaging, interactive and immersive community for its users. For more information, please visit the Company’s investor relations website at http://ir.bluehatgroup.com. The Company routinely provides important information on its website.

Forward-Looking Statements 

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the Company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. In evaluating such statements, prospective investors should review carefully various risks and uncertainties identified in this release and matters set in the Company’s SEC filings. These risks and uncertainties could cause the Company’s actual results to differ materially from those indicated in the forward-looking statements.

Contacts:

Blue Hat Interactive Entertainment Technology

Phone: +86 (592) 228-0010

Email: ir@bluehatgroup.net

Investor Relations:

The Equity Group Inc.

In China

Adam Prior, Senior Vice President

Lucy Ma, Associate

(212) 836-9606

+86 10 5661 7012

aprior@equityny.com

lma@equityny.com

 

Related Links :

http://www.bluehatgroup.com

uCloudlink and China Mobile UK Fuel Multinational Business Development with Superior Mobile Connectivity Experience

HONG KONG, Jan. 4, 2021 — UCLOUDLINK GROUP INC. ("uCloudlink") (NASDAQ: UCL), the world’s first and leading mobile data traffic sharing marketplace, and China Mobile International (UK) Limited ("China Mobile UK"), a subsidiary of China Mobile International Limited (CMI), continue their six-year strong partnership, providing high-quality network connection support for multinational companies.

Since 2014, China Mobile UK has provided support to global businesses headquartered in the UK using uCloudlink’s terminal Wi-Fi devices and associated data services. The partnership significantly broadens uCloudlink’s reach in the UK market as the company strives to redefine and elevate the mobile data connectivity experience. Powered by uCloudlink’s innovative Cloud SIM technology, China Mobile UK’s multinational enterprises users can tap into uCloudlink’s global ecosystem of mobile network operators (MNOs), mobile virtual network operators (MVNOs) and business partners to enjoy superior mobile connectivity at anywhere and at any time.

uCloudlink’s global ecosystem allows partners to operate more efficiently by providing mobile data services both at domestic and international markets. As of September 30 2020, uCloudlink has aggregated mobile data traffic allowances from more than 200 MNOs, MVNOs and business partners in more than 140 countries and regions as part of its global Cloud SIM ecosystem.

Adopting a platform-centric approach, uCloudlink’s PaaS and SaaS platform consolidates uCloudlink’s core capabilities – Cloud SIM technology and architecture – while allowing other functions to its business partners, such as sales and marketing. In addition, as part of uCloudlink’s global ecosystem, uCloudlink partners can also procure customized Original Design Manufacture (ODM) hardware and data packages from proprietary sources to fully exploit their potential in their local markets.

Benefiting from uCloudlink’s Cloud SIM technology and architecture, business partners such as China Mobile UK can elevate multinational companies’ user experience with superior mobile data services that offer reliable connectivity and high speeds, at a competitive price.

uCloudlink’s Cloud SIM technology enables compatible terminals to use local data networks without changing physical SIM cards. Users can easily and dynamically switch SIM cards over the Cloud platform, which allows for better network quality and connection. Meanwhile, Cloud SIM architecture allows mobile terminal brands, MVNOs, MNOs, mobile Wi-Fi terminal rental companies and distribution channels to participate in uCloudlink’s ecosystem. Cloud SIM architecture mainly consists of two components: a distributed SIM card pool and a cloud SIM management platform (i.e. PaaS and SaaS platform), which supports business partners to improve their connectivity services.

The cooperation between uCloudlink and China Mobile UK forms part of uCloudlink’s vision of "connecting and sharing without limitations". Over the years, uCloudlink has established extensive partnerships with a variety of businesses in various industries. uCloudlink is also at the forefront of innovation, and has partnered with China Unicom Shenzhen recently to deliver superior user experiences and network quality in the 5G Cloud era.

About UCLOUDLINK GROUP INC.

uCloudlink is the world’s first and leading mobile data traffic sharing marketplace, pioneering the sharing economy business model for the telecommunications industry. The Company’s products and services deliver unique value propositions to mobile data users, handset and smart-hardware companies, mobile virtual network operators (MVNOs) and mobile network operators (MNOs). Leveraging its innovative CloudSIM technology and architecture, the Company has redefined the mobile data connectivity experience by allowing users to gain access to mobile data traffic allowance shared by network operators on its marketplace, while providing reliable connectivity, high speeds and competitive pricing.

Hoymiles Launches S-Miles Cloud, New Powerful Real-time Solar Power Station Monitoring Platform on Mobile App and Browser

HANGZHOU, China, Dec. 31, 2020 — Hoymiles Power Electronics Inc. ("Hoymiles"), a leading microinverter manufacturer, has recently unveiled the all-new S-Miles Cloud Platform for real-time visualized monitoring of solar power generating equipment. Key field equipment can be connected to the S-Miles Cloud Platform. With the IoT-supported data collection devices, the platform can track the output effectiveness of arrays, provide status updates on individual modules, and notify of any malfunctions.

Hoymiles New Solar Power Station Monitoring Platform - S-Miles Cloud
Hoymiles New Solar Power Station Monitoring Platform – S-Miles Cloud

"Our new and improved version of the monitoring platform is in line with Hoymiles’ mission to make electric energy ‘smarter’, improve cloud data processing capabilities and extend the data response time of edge computing gateways. Through providing a broad array of smart monitoring, operations-based, and maintenance functionality, we can provide more value for our customers, and that’s our main focus," said Zhao Yi, Deputy General Manager and R&D Center Director of Hoymiles.

Accessible as a mobile app or via a web browser, the S-Miles Cloud Platform offers a powerful and easy-to-use portal to effectively maintain solar power stations. Through the user-friendly installation process, integrating the Platform into an existing array can be quick and simple. The newly upgraded platform features a clean and simple dashboard interface which was designed with end-users in mind to allow for clearer visual data displays and additional options for in-depth analysis. The upgrade also includes a real-time progress tracking feature for hardware updates, which displays a progress bar and provides detailed explanations of any errors that occur.

Supporting the improved end-user display is an optimized technical structure that collects, analyzes and distributes data. The upgraded S-Miles Cloud Platform now can offer synchronized data analysis, and in being a cloud-based application, data processing is completed through parallel computing architecture which allows for optimal usage of all CPUs within the cluster and supports an open application programming interface for cross-platform communications, data sharing, and remote operation via TCP socket connection. The Platform is also compatible with Hoymiles’ newest and most advanced hardware offerings of the DTU-Pro, DTU-Lite and new Sub-1G version microinverters.

Through the standardization of data across a power station, operators can make more accurate data-driven decisions regarding onsite operations that enable optimized energy output. The new S-Miles Cloud Platform not only provides accurate and timely status reports but also includes new indicators to display self-generated energy inputs and output for the solar station, to more clearly map overall power generation status.

About Hoymiles

Founded in 2012, Hoymiles is one of the leading microinverter manufacturers providing MLPE (Module-Level Power Electronics) solutions for solar investors and end-users. Hoymiles’ microinverters (4 in 1 unit & 2 in 1 unit) are recognized for their technology, ranking as the top microinverter globally through CEC weighted efficiency test by CSA Group for three consecutive years.  Currently, Hoymiles’ microinverters are used in generous commercial and domestic rooftop installations in various countries and regions including America, Europe and Asia.

OSOME – The Future of Entrepreneurship 2021 Report

SINGAPORE, Dec. 29, 2020 — What will business, work and life look like after the pandemic is over? What trends do major players see emerging? The Future of Entrepreneurship 2021 Report by Osome and partners is meant to answer these questions. Osome is a business assistant app that digitizes accounting and compliance tasks for thousands of entrepreneurs in Singapore, the UK and Hong Kong SAR. 

They worked with Shopify, OCBC Bank, Xero, foodpanda, Aspire, Intellect, and many more to gather insights about the post-covid way of doing business. With their help they established 19 new trends from remote working to the future of money, education, industry disruptions and staying healthy.

Asian markets are entering the post-covid reality ahead of others and insights provided by the regional industry leaders will soon be applicable to the whole world. Osome’s mission is to empower entrepreneurs and allow them to focus on their business, clients, product and team, and the report will help businesses stay ahead of the curve.

Here are some themes covered in the project:

See you in the future: the great pivot to the post-pandemic – Gilberto Gaeta, XA Network member, Director of Google Customer Solutions

  • Of all the newly converted digital pilgrims, two thirds will stay. They have overcome the initial barrier of trusting the platforms to provide a positive experience. Now they reward service champions and punish the complacent brands. 

The quantum leap: how ecommerce took the driver’s seat – Frankie Ng, Lead Hong Kong at Shopify

  • The crisis accelerated e-commerce growth a decade forward. As they land in a fierce competition scene, the online sellers calibrate weapons to emerge on top.

The era of core focus entrepreneurship – Pedro Ericsson Pinto, Head of Growth at Neat

  • Businesses first learned to cut down anything that wasn’t key competence. Next, they outsourced any necessities that weren’t contributing to their direct performance. They are now recruiting customers to become their co-creators in shaping future growth.

Osome takes care of accounting, company formation, and government reporting for thousands of Ecommerce sellers and SMEs in Singapore, the UK and Hong Kong SAR. Automations do the routine, while human experts focus on complex advisory in Osome’s mobile app or web platform.

Media contacts:
Osome
Safiah Alias
safiah@osome.com
Tel. number: +65 6589 8807

 

LIZHI Caps Off 2020 with Two New Awards in Recognition of its Achievements

GUANGZHOU, China, Dec. 28, 2020 — LIZHI INC. ("LIZHI" or "the Company") (NASDAQ: LIZI), a leading online UGC audio community and interactive audio entertainment platform in China, was recently named the Most Influential App of the Year at the Global Marketing Cicada Awards ("GMCA") and won the NextWorld 2020 Top Apps & Brands Awards in China, marking another remarkable year for LIZHI.

LIZHI won the Most Influential App of the Year in recognition of its industry-leading audio entertainment ecosystem, which the Company has been developing consistently since the launch of the LIZHI App in 2013. The GMCA was held by the data analysis platform Chandashi on December 18, 2020 in Guangzhou to honor, among others, outstanding players based in PRC in the mobile apps and live streaming e-commerce space, in appreciation of the continuous efforts toward innovation that has helped propel the development of the industry.

LIZHI also won the NextWorld 2020 Top Apps & Brands Awards at the 5th NextWorld Summit and Annual Top Apps & Brands Awards Ceremony, hosted by Chinese mobile application data analysis platform Qimai Data on December 22, 2020 in Beijing. The summit, which brought together leading entrepreneurs, senior executives, media, and other guests, recognized brands and products that lead innovation and pursue excellence in the internet industry. LIZHI was acknowledged for its innovative audio ecosystem and interaction model. With a diverse and complete platform that encompasses podcasts and entertainment products, LIZHI offers podcast content across 27 major categories and 107 sub-categories, such as content related to life & relationship, parenting, language learning, music radio, and talk shows.

"LIZHI is honored to have received these two awards, which is a great recognition of our efforts and achievements, and an encouragement to us in this challenging year," said Marco Lai, the founder and CEO of LIZHI. "We believe we have made substantive progress in diversifying our business models and expanding online audio use scenarios this year. We plan to continue exploring exciting new ways to forge a dynamic and interactive audio-centric user community, which may then help us create a more diverse and vibrant audio experience in the future."

This year, LIZHI has also entered into a collaboration relationship with some of the major automobile players in China including GAC AION New Energy Automobile, GAC Motor, and Xpeng Motors as previously announced.

About LIZHI INC.

LIZHI INC. is a leading online UGC audio community and interactive audio entertainment platform in China, with a mission to enable everyone to showcase vocal talent. The Company is aiming to bring people closer together through voices.

Since the launch of its LIZHI App in 2013, LIZHI has cultivated a vibrant and growing community encouraging audio content creation and sharing. Now LIZHI is an audio wonderland offering a wide range of podcasts and audio entertainment products and features, including audio live streaming and various interactive audio social products, empowering users to enjoy an immersive and diversified entertainment experience through audio. LIZHI envisions a global audio community – a place where everyone can create, share and connect with each other through voices and across cultures.

Safe Harbor Statement

This press release may contain forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties, and a number of factors could cause actual results to differ materially from those contained in any forward-looking statement. In some cases, forward-looking statements can be identified by words or phrases such as "may", "will," "expect," "anticipate," "target," "aim," "estimate," "intend," "plan," "believe," "potential," "continue," "is/are likely to" or other similar expressions. Further information regarding these and other risks, uncertainties or factors is included in the Company’s filings with the Securities Exchange Commission. All information provided in this press release is as of the date of this press release, and the Company does not undertake any duty to update such information, except as required under applicable law.

For investor and media inquiries, please contact:

In China:
LIZHI INC.
IR Department
Tel: +86 (20) 3866-4265
E-mail: ir@lizhi.fm  

The Piacente Group, Inc.
Jenny Cai
Tel: +86 (10) 6508-0677
E-mail: Lizhi@tpg-ir.com  

In the United States:
The Piacente Group, Inc.
Brandi Piacente
Tel: +1-212-481-2050
E-mail: Lizhi@tpg-ir.com

NetEase Cloud Music Concert by TFBOYS Breaks Guinness World Records for Most Viewed Paid Concert

HANGZHOU, China, Dec. 27, 2020 — NetEase Cloud Music, a leading interactive music streaming service provider in China, today announced that a concert by TFBOYS, one of China’s most popular boybands, held on its platform has broken the Guinness World Records for the most viewed paid concert.

The concert, broadcast on NetEase Cloud Music on August 22nd 2020, was viewed by over 786,000 fans, setting the record title for "the most live viewers for a pay per view music concert on a bespoke platform."

The concept of an online concert is increasingly relevant to music fans and musicians at a time when the Covid-19 pandemic has halted live events, and the success of this TFBOYS concert demonstrates NetEase Cloud Music’s ability to proactively explore different approaches to engage users with high quality content and simultaneously diversify monetization channels. Online music concerts have been gaining popularity in China as more and more music platforms explore new methods to monetize entertainment in an increasingly digital age.

In 2020, NetEase Cloud Music continued to develop a range of online live shows, including the "Bedroom Live Music Festival" and a series of other innovative online events, while also exploring further possibilities for other virtual shows. NetEase Cloud Music is currently the most favored online performance platform in China, especially among young users aged under 20, according to data from iiMedia Research, a third-party data mining and analysis organization in China.

NetEase Cloud Music has been highly innovative with content and technology, weaving a variety of cutting-edge technologies into stage effects and online interaction to successfully create an audio-visual treat for the public. For the TFBOYS concert, NetEase Cloud Music used technologies including mixed reality (MR), image overlay and augmented reality (AR) to give the event a more realistic quality when compared to traditional online concerts. For instance, using overlay and AR technology for TFBOY’s song titled "Firefly," countless fireflies were shown flying in a light and shadow forest to create a wonderful dream-like whimsical element.

About NetEase Cloud Music

Launched in 2013 by NetEase, Inc. (NASDAQ: NTES; HKEX: 9999), NetEase Cloud Music is a leading interactive music streaming service provider in China with more than 800 million registered users and over 30 million tracks. Dedicated to providing an elevated user experience, NetEase Cloud Music provides precise, personalized recommendations, promotes user interaction and creates a strong social community. Its focus on discovering and promoting emerging musicians has made NetEase Cloud Music a destination of choice for exploring new and independent music among music enthusiasts in China. The platform has been recognized as the most popular entertainment app among China’s vibrant Generation Z community.

Please see http://music.163.com/ for more information.
Twitter: https://twitter.com/NetEase_Global   

Media Enquiries:

Li Ruohan
NetEase, Inc.
globalpr@service.netease.com
Tel: (+86) 571-8985-2668
Twitter: https://twitter.com/NetEase_Global

 

TCL 10 5G UW Named As CES 2021 Innovation Awards Honoree

IRVINE, Calif., Dec. 23, 2020 — TCL Mobile today announced that it has been named a CES® 2021 Innovation Awards Honoree for the TCL 10 5G UW, its first TCL-branded 5G smartphone and one of the most affordable offerings available on Verizon’s 5G Ultra Wideband and 5G Nationwide network. The award announcement was made ahead of the first-ever, all-digital CES 2021, the world’s most influential technology event, happening on January 11-14, 2021.

TCL 10 5G UW
TCL 10 5G UW

"As one of our first moves into the smartphone market, we’re thrilled that the TCL 10 5G UW is being recognized as a CES 2021 Innovation Award honoree," said Stefan Streit, general manager of global marketing for TCL. "This accomplishment underscores our dedication to making next-generation 5G connectivity more widely available and accessible, with even more to come at CES this year!"

The TCL 10 5G UW breaks down barriers in smartphone technology and brings the power of 5G to everyone at an unbelievable price point below $400. TCL’s powerful NXTVISION 48MP AI-powered triple rear cameras and 16MP front camera enable the smartphone to capture brilliant shots even in low light, reducing noise and brightening images with precise AI support. Streaming has also evolved to new heights on the TCL 10 5G UW’s expansive 6.53" FHD+ NXTVISION display, equipped with its own dedicated display engine for an even more fluid experience and Super Bluetooth audio sharing capabilities that allow you to bring friends and family along for the fun. The TCL 10 5G UW comes packed with powerful features for all types of users looking to take the next step into 5G connection with exclusive availability on Verizon for $399.99.

The CES Innovation Awards program, owned and produced by the Consumer Technology Association (CTA)®, is an annual competition honoring outstanding design and engineering in consumer technology products across 28 product categories. An elite panel of industry expert judges, including members of the media, designers, engineers and more, reviewed submissions based on innovation, engineering and functionality, aesthetic and design. All of the CES 2021 Innovation Awards Honorees, including the TCL 10 5G UW, can be found at CES.tech/innovation. Additional honorees will be revealed during CES 2021 on Jan. 11, 2021. 

Media Contact: 
tclpress@tcl.com

About TCL Electronics

TCL Electronics (1070.HK) is one of the world’s fastest-growing consumer electronics companies and one of the world’s leading television and mobile device manufacturers. For nearly 40 years TCL has operated its own manufacturing and R&D centers worldwide, with products sold in more than 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. TCL specializes in the research, development and manufacturing of consumer electronics ranging from TVs, mobile phones, audio devices and smart home products as part of the company’s "AI x IoT" strategy. For more information on TCL mobile devices, please visit: http://www.tcl.com/global/en.html.

 

Related Links :

http://www.tcl.com

The Acceleration of Digital Content Consumption in Indonesia

SINGAPORE, Dec. 23, 2020 — By Piyush Bhatia, Vice President – Asia Pacific, SHAREit

Piyush Bhatia, Vice President - Asia Pacific, SHAREit
Piyush Bhatia, Vice President – Asia Pacific, SHAREit

Covid and the ensuing lockdowns have indisputably had a direct and tremendous impact on global digital entertainment consumption. Digital consumption in 2020 has seen unprecedented heights. The recent e-Conomy report by Google, Temasek and Bain & Co suggests that 1 in 3 of all digital service consumers are new to the service because of COVID-19, and 94% of them intend to continue with the service. In Indonesia, the internet economy has reached US $44 billion despite the challenging situation in 2020, and it is supported by the online media which has grown by 24% since last year. On an average, Indonesians spend 4.7 hours online each day, and we are likely to see this trend continue in a similar pattern even after COVID-19 related mobility restrictions are eased.

This has opened an opportunity for content distribution platforms to answer the needs of consumers especially in Indonesia. With the current 175,4 million internet users, content distribution platforms are expected to complete the needs of the customers, starting from entertainment, gaming, and even live-streaming. Therefore, market players across video platforms need to work hard to give the user an unforgettable experience with their mid and short form video platforms, focusing on bringing the sleekest technology, fresh and unique content, vast libraries with portfolios that marry local content with global technology.

As a leading tech company with a user base of over 1.8 million people, SHAREit is dedicated to making digital content equally accessible for everyone. In today’s world, it is common that people are now online longer than ever before, consuming 6-8 hours’ worth of content in a day. Indonesia and SHAREit are altogether experiencing the phenomenal industry-wide trends of vigorous surge in digital content consumption.

The latest Ericsson Mobility Report 2020 estimates an expected 220 million 5G subscriptions by the end of 2020, along with a predicted 380 million 5G subscriptions from Southeast Asia by 2026. In the second half of this year, we’ve seen 5G launches in South East Asia; with Thailand, Singapore and the Philippines leading while Vietnam, Malaysia and Indonesia are in line.

Creating a sustainable ecosystem that channels business opportunities in an organic, user-driven fashion will be a great opportunity for content providers & distribution platforms especially with the strong market in Indonesia. It is undeniable that economies will be driven by mobile internet users and digital ad spenders and Indonesia will be no exception to that. In the near future, technology like 5G which offer 1 Gbps connection will allow users having an immersive experience in consuming digital content every day. The surge of digital content consumption and current user behavior will be endless, especially for the Indonesia market, where the young generations seem to have inexhaustible needs of digital content.

What could be believed that in 2021, the Internet economy and digital content industry will apparently continue to expanse their pace in an unstoppable way. People will spend more time to consume and enjoy digital content as it’s already become a part of their life. Together with SHAREit, more and more users in emerging markets will witness the tremendous growth of the digital content industry.