Tag Archives: ECM

Introducing maaiiconnect LITE: A Flexible Business Engagement Solution for Both Customers and Staff


HONG KONG, Oct. 8, 2020 — maaiiconnect launches the LITE Plan, a flexible and scalable business engagement solution for e-commerce retailers, SME’s, and start-ups. Organisations can quickly hit the ground running with tools optimised to curate customer experiences that convert online traffic to sales, and connect remote staff with rich multimedia engagement.

Digitally transforming with the right solution opens growth opportunities and sets a new benchmark in competitive industries. Survey results show that the main benefits of digital transformation are increased operational efficiency, meeting customer expectations, and faster time to market[1]. With maaiiconnect LITE, organisations can quickly open new growth opportunities, and convert online traffic to customers with the essential maaiiconnect multimedia web communication and smart management features. LITE’s flexible licence structure enables organisations to scale up or change tact at any moment to fit their business needs and changing market conditions.

Centralised Communications for Experience-led Business Engagement

Research by Forrester Consulting found that it pays to be an experience-led businesses – with 1.9x higher average order value, 1.7x higher customer retention, 1.9x return on spend, 1.6x higher customer satisfaction rates, and 1.5x higher employee satisfaction rates[2]. By centralising all of an organisation’s key stakeholders and communication together in one platform, maaiiconnect LITE optimises business engagement with smart capabilities:

Customer Engagement that Delivers Conversions

Widen the sales funnel and reduce bottlenecks of the customer purchase journey, reduce manpower spent handling enquires, and improve response rates with maaiiconnect LITE:

  • Add the web widget for live chat and call to web stores
  • Create dynamic corporate tags on the web widget that display for specific pages, products, or campaigns to direct traffic to the best staff
  • Enable a staff directory to allow customers to connect instantly to a certain staff for interviews, meetings, or consultations
  • Set up smart routing to intelligently connect enquiries to the right staff based on pre-set criteria
  • Improve engagement rates for EDM and SMS campaigns by adding web links for direct call and chat
  • Add QR codes for direct call and chat to product packing and printed materials to maintain valuable customer relationships

Multimedia Team Collaboration for a Borderless Office

Quickly identify colleagues or teams and start a chat or call from anywhere, and with any device. Create a group chat, launch an audio and video call, screen share, and securely send files.

Reports and Insights

Access comprehensive reports for customers, staff, enquiries and more to better understand customer behaviours.

Secure, Certified, and Compliant

Designed for security, all communication data on maaiiconnect is encrypted, ISO 27001 and ISO 9001 certified, and GDPR compliant.

A Cost Effective, Quality, and Scalable Solution

While the name may be LITE, the maaiiconnect LITE Plan ensures quality experiences at every touchpoint. Calls and video calls made through maaiiconnect are carrier-grade, with a Service Level Agreement of 99.95%, and the web widget is multi-domain capable for use on multiple domains.

For a fast and scalable solution to engage customers and staff, register for maaiiconnect LITE today. Or start your free trial now by signing up to maaiiconnect ESSENTIALS Plan and getting started in 1 minute.

About maaiiconnect

maaiiconnect provides businesses with an all-in-one solution for customer engagement and internal collaboration. Leveraging an innovative multi-dimensional convergence model, maaiiconnect seamlessly unifies telecom and digital communication channels, such as PSTN, VoIP, websites, apps, and social networks. It is device agnostic, empowering employees to be more productive, as well as providing companies a platform to deliver a suite of multimedia experience to their customers anytime, anywhere, on any device. Learn more at www.maaiiconnect.com.

Logo – https://photos.prnasia.com/prnh/20200508/2798987-1logo?lang=0

Olay partners with Shopee to accelerate e-commerce growth in Southeast Asia with Adult Fearlessly campaign targeting millennials

MANILA, Philippines, Oct. 8, 2020  Empowering women with the confidence to navigate adulthood, P&G-owned skincare brand Olay partners with Shopee, one of the leading e-commerce platforms in Southeast Asia and Taiwan, to launch Adult Fearlessly campaign. The campaign seeks to reach and engage with digital natives in Southeast Asia, empowering millennial women to #adultfearlessly and overcome the perceived challenges of ‘adulting’ and invest in quality products catered to their skincare needs. The refreshed brand campaign will be held exclusively on Shopee and rolled out in phases across six markets including Singapore, Indonesia, Malaysia, Philippines, Thailand, and Vietnam.

Shankar Viswanathan, Senior Vice President - P&G Market Operations - Malaysia, Singapore, Vietnam and E-Commerce - Asia Pacific, Middle East and Africa with Ian Ho, Shopee Regional Managing Director
Shankar Viswanathan, Senior Vice President – P&G Market Operations – Malaysia, Singapore, Vietnam and E-Commerce – Asia Pacific, Middle East and Africa with Ian Ho, Shopee Regional Managing Director

This second collaboration between Olay and Shopee builds on the previous success of Olay’s regional campaign which launched the Retinol 24 product line last April. The campaign surpassed targets by almost double due to Olay and Shopee’s hyper localised marketing strategy, enabling them to reach the right audiences. Adult Fearlessly aims to ramp up Olay’s growth momentum on e-commerce with a digital-led campaign leveraging Shopee’s marketing tools and core engagement features, such as Shopee Live stream and Shopee Games.

A study on over 16,000 consumers across Asia-Pacific revealed that 58% of millennial consumers are more influenced by online brand videos when choosing brands, including decisions about beauty and skincare needs[1]. As such, Olay teamed up with Shopee to conceptualise and co-create content, such as the campaign hero video, "Fearless with your choices", to capture the attention of millennial female consumers.

"We want to focus on how our consumers are integrating their lifestyle with their skin needs," said Lucy Moran, Olay and Personal Care Senior eCommerce Director, Asia Pacific, Middle East and Africa.

"As one of the top facial skincare brands in the world, we are continually innovating and advancing the way we connect with our consumers. With e-commerce driving a major shift from offline to online sales, there is potential to achieve further growth in this segment. Riding on this momentum to broaden our reach in Southeast Asia, we are partnering with Shopee once again to bring more engaging  and convenient experiences online, where consumers are able to access Olay products– all at the click of a button," she adds.

Ian Ho, Regional Managing Director of Shopee said, "The Health & Beauty category is one of the top-performing on Shopee, and the new normal has driven even more consumers to browse and buy skincare products online. We are proud to be able to support Olay in their e-commerce growth through this campaign. Our shared consumer insights and widening base of millennial users have enabled a hyperlocal strategy for Olay to deliver the best online shopping experience. We are confident in supporting Olay to achieve another successful campaign with us."

The Adult Fearlessly campaign is brought to life in the "Fearless with your choices" video, which strives to shift the mindsets of millennials as they confront their fears of turning 30. Olay seeks to inspire women by highlighting the positive aspects of this journey. With personal and financial independence that comes with age, women can make choices fearlessly, and invest in skincare products that are of good quality and value to make ‘adulting’ easier. 

Watch the video here.

The Olay Super Brand Day will run from Oct 18-20. Find out more about the Olay Adult Fearlessly Campaign here

[1] "What makes Asia−Pacific’s Generation Z different?", published 29 June 2020 by McKinsey & Company.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It was launched in 7 markets in 2015 to connect consumers, sellers, and businesses in the region. Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. It offers a wide product assortment, supported by integrated payments and logistics, as well as popular entertainment features tailored for each market. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping brands and entrepreneurs succeed in e-commerce.Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company.

Photo – https://photos.prnasia.com/prnh/20201005/2939401-1?lang=0

Related Links :

http://www.pg.com

Foot Locker, Inc. Selects Adyen to Power In-Store and Online Payments Internationally


AMSTERDAM, Oct. 6, 2020 — Adyen (AMS: ADYEN), the global payments platform of choice for many of the world’s leading companies, announced today that it has been selected by Foot Locker, Inc., the New York-based specialty athletic retailer, to power payments in various markets and sales channels globally. Foot Locker and Adyen have been working together since 2018.

"Adyen’s single platform and global reach allow Foot Locker to provide an exemplary payment experience that’s tailored to the needs of our customers in various markets across North America, Europe, and APAC," said John Wompey, VP of Customer Connectivity at Foot Locker. "Adyen’s ability to accelerate and simplify the implementation process has been critical to our continued success in these markets."

"As always, we aim to give our merchants the ability to give their customers the best experience and we are thrilled to continue to grow the relationship with Foot Locker and help them do so," said Kamran Zaki, COO at Adyen. "Foot Locker is in a unique position to bring the best of athletic footwear and appeal to more customers globally and we are proud to partner with them."

For more information, visit www.adyen.com.

About Adyen
Adyen (AMS: ADYEN) is the payments platform of choice for many of the world’s leading companies, providing a modern end-to-end infrastructure connecting directly to Visa, Mastercard, and consumers’ globally preferred payment methods. Adyen delivers frictionless payments across online, mobile, and in-store channels. With offices across the world, Adyen serves customers including Facebook, Uber, Spotify, Casper, Bonobos and L’Oréal. The cooperation with Foot Locker, Inc. as described in this merchant update underlines Adyen’s continuous growth with current and new merchants over the years.

About Foot Locker Inc.
Foot Locker, Inc. leads the celebration of sneaker and youth culture around the globe through a portfolio of brands including Foot Locker, Lady Foot Locker, Kids Foot Locker, Champs Sports, Eastbay, Footaction, Runners Point, and Sidestep.  With 3,100 retail stores in 27 countries across North America, Europe, Asia, Australia, and New Zealand, as well as websites and mobile apps, the Company’s purpose is to inspire and empower youth culture around the world, by fueling a shared passion for self-expression and creating unrivaled experiences at the heart of the global sneaker community.  Foot Locker, Inc. has its corporate headquarters in New York.  For additional information please visit www.footlocker-inc.com.

Logo – https://mma.prnasia.com/media2/432569/Adyen_Logo.jpg?p=medium600  

Related Links :

http://www.adyen.com

Rarekind Unveils its New Glittering Eye Makeup Products on Amazon

NEW YORK, Oct. 6, 2020 — Rarekind, a professional makeup brand from the global beauty company Amorepacific, has expanded its product line with the latest Ready to Crush Shadow on Amazon, boasting bold and unique style with the newest textures and colors. The new beauty offerings from Rarekind will have the user shimmering with five gorgeous sparkling shades.

Rarekind introduces Ready To Crush Shadow on Amazon
Rarekind introduces Ready To Crush Shadow on Amazon

Entering the US online market in August, Rarekind, the winner of Allure Magazine’s "Best of Beauty Award" and "Editor’s Pick" in Korea, presents an overwhelmingly glamorous glitter for those who are fed up with the usual blandness of other kinds of glitter. The 5 shades and shadows come in a shimmering finish that will make eyes pop. When the glittery shadows are applied to cheek bones and collarbones, their light and natural glow can make entire face look lifted.

As a brand with environmentally conscious, the new eyeshadow collection has been formulated without any animal oil, animal ingredients and any ingredients that have been tested on animals.

Rarekind Ready To Crush Shadow

5 colors available-01 New Rules, 02 Lucky Punch, 03 My Match, 04 Straight, and 05 Hit

  • No caking sparkling glitter
  • As much sparkle as a user wants
  • Long-lasting glitter

Rarekind Ready To Crush Shadows are now available on US Amazon.

About Rarekind

Rarekind is a professional color makeup brand launched by Korea’s leading beauty company Amorepacific in 2018. The brand is for those who have outstanding attraction, uniqueness and who can deliver their own story with compelling identity. Rarekind aims to show "makeup doesn’t have to be boring or neat — it can be playful and expressive."

For more information:

Official Site: www.rarekind.com
Social Media: https://www.instagram.com/rarekind_official/

 

Related Links :

http://www.rarekind.com/

Made-in-China.com to appear on 128th Canton Fair B2B cross-border e-commerce zone

NANJING, China, Oct. 5, 2020 — Recently, the COVID-19 is still spreading around the world that brings the world into post epidemic time. After the 127th China Import and Export Fair (Canton Fair) being held online, the 128th Canton Fair will be held online continually for 10 days which from October 15th to 24th. The spokesperson of China’s Ministry of Commerce said that "To hold the Canton Fair online is conducive to further playing its role as an all-round open platform for foreign trade, promoting the stable and healthy development of foreign trade in a time of normalized epidemic prevention and control, and to ensuring an unimpeded foreign trade industry chain and supply chain. We will work hard to provide better and more convenient services for the exhibitors and buyers. Chinese and foreign enterprises and buyers are welcome to actively participate in the exhibition and do business".


The 128th virtual Canton Fair will set up a cross-border e-commerce zone dedicated to promoting the integrated pilot zones. Made-in-China.com, as the leading comprehensive third-party B2B e-commerce platform in China, has been successfully selected as one of the official partners to have a seat in this cross-border e-commerce zone. Made-in-China.com will hold online simultaneous events from October 15th to 24th, which will create digital, immersive and convenient sourcing experience for global buyers.

With a focus on global trade and e-commerce, Made-in-China.com has been dedicated to developing technologies about SMART EXPO since 2016. Combining the advanced technologies like VR, 360 virtual tour and live streaming, with abundant experiences of holding expos, Made-in-China.com created the original mode of "internet + expo" in China’s exhibition field while is still keeping improving and upgrading it to a higher level.

And this time, Made-in-China.com has upgraded SMART EXPO signally. The new services like "Global Live Streaming", "Buyers’ Choice" and "Online Trading Hall" together with "Online Meeting" and "Instant Multilingual Translation" these existing functions can bring buyers an immersive experience that inquiring, promoting and trading in real-time. Moreover, Made-in-China.com prepares bonds of e-coupon for buyers to use when purchase the products in Online Trading Channel, making them get the real benefits in this difficult post epidemic time.

Predictably, the 128th Canton Fair being hold online would further activate the global trade, create new market channel, energize the global industry chains and stabilize the global supply chains. "This time, Made-in-China.com will focus on ‘Otaku Economy’ which is the emerging demand of global market, and providing huge quantities of products and detailed service for global buyers. We welcome all global buyers visit our platform at the 128th Canton Fair B2B cross-border e-commerce zone," said Li Lei, the CEO of Made-in-China.com.

InComm Japan Expands QR and Barcode Payment Capabilities


Five new QR/barcode payment brands added to InComm’s already extensive payment network

TOKYO and ATLANTA, Oct. 2, 2020InComm, a leading payments technology company, today announced that it has partnered with five overseas QR and barcode payments processors to facilitate acceptance of their technology at retailers across Japan. These processors include AlipayHK and UnionPay QR code, which are popular in China, EZ-Link Wallet and Kakao Pay from Korea, and Touch’n Go eWallet from Malaysia.

InComm Japan provides QR/barcode payments at the point of sale through connections at over 50,000 retail stores in Japan, including major convenience stores, drug stores, electronics retail stores, department stores, and supermarkets. InComm has an established range of overseas partners such as Alipay and domestic brands such as au PAY, d payment® and PayPay. With the addition of these brands, InComm will now offer a total of 22 payments partners, including 12 Japan-based brands and 10 overseas brands. InComm Japan not only brings connectivity, but also provides one-stop operational support, such as integration, sales and marketing campaigns, and customer support for merchants.

"The pandemic has had an unfortunate effect on tourism, but we are preparing for the future recovery," said Takumaro Arai, Senior Vice President and General Manager, InComm Japan. "We’re helping our retail partners prepare to handle their customers’ payment of choice by partnering with new services that bubble up in popularity within our region."

This partnership is in line with the Japanese government’s commitment to raising the volume of cashless payments by facilitating growth within the financial technology industry. InComm is playing a major role in this scenario, helping connect payment platforms with its ever-growing retail network.

About InComm Japan
InComm Japan is a subsidiary of InComm, a leading payments technology headquartered in Atlanta, Georgia, United States. InComm holds 386 global patents and is an innovator in point-of-sale activation and prepaid technologies; the company’s presence in Japan includes 65,000 retail locations ranging from convenience, drug, home appliance, and discount stores to mass retailers, supermarkets and other retailers. InComm Japan is currently expanding its payment capabilities to better serve its partners through the coordination of multiple domestic and foreign payment operators. Its focus on streamlining QR and barcode payments for point-of-sale integration began in 2017 through targeted acquisitions of QR and barcode payment technology and system assets.

About InComm
By building more value into every transaction through innovative payment technologies, InComm creates seamless and valuable commerce experiences. InComm’s unique products and services – which range from gift card malls to enhanced payment platforms – connect companies across a wide range of industries including retail, healthcare, tolling & transit, incentives and financial services to an ever-expanding consumer base. With more than 25 years of experience, over 500,000 points of distribution, 386 global patents and a presence in more than 30 countries, InComm leads the payments industry from its headquarters in Atlanta, GA. Learn more at www.InComm.com

Media Contacts:

Nilce Piccinini
Sr. Communications Manager
InComm
404-935-0377 
npiccinini@incomm.com

Anthony Popiel
Dalton Agency
404-876-1309
apopiel@daltonagency.com

Logo – https://techent.tv/wp-content/uploads/2020/10/incomm-japan-expands-qr-and-barcode-payment-capabilities.jpg

Related Links :

http://www.incomm.com

Giift launches “GiiftPay”


A Mobile Payment Loyalty App for SMEs and Consumers

SINGAPORE, Oct. 2, 2020 — Today, Giift, the Loyalty Marketplace specializing in the exchange of loyalty currencies (points, miles, gift cards, rewards) announced that it has launched GiiftPay, a Coalition Reward Program for SMEs and consumers.

 

 

A turnkey solution, GiiftPay enables merchants to enroll to the Giift Coalition Program, deploy it instantly through their payment gateway, and issue coalition points to consumers when they pay. GiiftPay also empowers merchants to create and push digital offers to millions of consumers driven by the Coalition Program and boost their business.

GiiftPay is a state-of-the-art solution aligns perfectly the interests of:

  • Small merchants, willing to be part of a large reward program, and to acquire additional customers from the program network;
  • Payment processors, gateways or e-wallets, ready to provide added value services to their merchants, in addition to their standard transactional solutions;
  • Consumers, eager to earn coalition points that they can redeem anywhere.

"GiiftPay offers a unique value proposition for payment gateways, mobile payment technologies, small merchants and consumers at the same time. With GiiftPay, we address a massive market made of thousands of payment processors and e-wallets, millions of SMEs and billions of dollars of daily transactions. Our objective is to deploy GiiftPay within such ecosystem," adds Pascal Xatart, Co-Founder & Director, Giift.

About Giift.com: Giift innovative end to end loyalty technology turns rewards programs into fungible currencies. Giift operates in more than 50 countries, with offices in New York, London, Singapore, Wuhan, Nairobi, Dubai, Jakarta, Mumbai, Colombo, Doha, and Dhaka. Giift business model is transaction based.

Logo – https://techent.tv/wp-content/uploads/2020/10/giift-launches-giiftpay.jpg

For more information about this story, contact:
pascal.xatart@giift.com
www.giift.com

 

 

Related Links :

https://www.giift.com

ZHIYUN Unveils Best Gimbal Discounts on 2020 Amazon Prime Day

SHENZHEN, China, Oct. 1, 2020 — ZHIYUN, the world leader in professional stabilization systems, will offer the best gimbal discount deals on 2020 Amazon Prime Day for a wide range of its products including  WEEBILL S, CRANE 2, SMOOTH Q2, SMOOTH 4, CRANE 3S, SMOOTH X, CRANE 2S, etc. Get up to 30% off to save up to $150. 

Prime Day Deals
Prime Day Deals

ZHIYUN Amazon Prime Day Deals will last from October 2nd to October 18th at local time on the ZHIYUN US Amazon Store and ZHIYUN official Store. For any photography beginners or professionals who want to step up their skills, this is a cost-effective chance to purchase their ideal gimbal(s).

To purchase ZHIYUN products at the discounted Amazon Prime Day prices, please visit ZHIYUN Amazon Store and ZHIYUN Official Store.

Below is a complete list of the discounted gimbals:

Crane M2 — the portable gimbal offers great compatibility with multiple devices such as compact cameras, light mirror-less cameras, smartphones, and action cameras.

WEEBILL S Image Transmission Pro-Package — WEEBILL S features the Image Transmission System that supports image transmission connection on three devices at a time for professional monitoring as well as cost saving and flexible livestreaming.

WEEBILL S — the most popular camera gimbal ever can easily handle mainstream mirror-less and DSLR camera and lens combos with its lightweight body and unique sling mode for an effortless shooting experience.

WEEBILL S Zoom/Focus Pro-Package — WEEBILL S has Zoom/Focus for quick focus control on gimbal.

Smooth Q2 — the truly multifunctional portable pocket-size 3-axis phone gimbal with Pan Following Mode, Following Mode, Lock Mode, Vortex Mode and POV Mode for your wildest creativity.

Smooth X — the world’s first pocket-size selfie-stick phone gimbal that makes phone shooting such fun. It comes with the ZY Cami APP featuring functions like gesture control, object tracking, beauty camera, and smart filmmaking.

Smooth X Package — Smooth X plus a tripod for fun shooting anywhere.

Crane 3S-E — the first hand-held gimbal ever with a whopping 6.5 KG payload that can carry large DSLR cameras ranging from Canon EOS 1DX, Blackmagic Pocket Cinema Cameras, Canon Cinema EOS, Sony FS and FX series, to RED Digital Cinema Cameras.

Crane 3S — the Crane 3S-E package comes with a Smart-sling Handle featuring an intuitive control panel and OLED screen, for direct camera and gimbal parameter adjustment or combine them together.

Crane 3S Pro-Package — the Crane 3S package comes with TransMount PowerPlus Battery Pack, TransMount Image Transmission Transmitter and TransMount Focus/Zoom Combo Kit for the ultimate professional shooting tasks.

Smooth 4  — it turns the mobile phone into a professional film-making camera, helping users create stable and smooth footage with just their phone.

Crane 2S — the upgraded version of the legendary gimbal CRANE 2 with optimized motor control algorithms and motor power that handles BMPCC 6K, Panasonic S1H, Canon EOS 1DX Mark II, Nikon D850 with total ease.

Crane 2S Combo Package — the Crane 2S package comes with the TransMount Hand-held Mini Tripod for easier shooting experience.

About ZHIYUN

Zhiyun Tech is a pioneer and a world leader in gimbals and stabilizers for both professional filmmakers and personal video creators. Zhiyun’s innovative solutions and dedication to delivering products that go beyond customers’ expectations strengthen the belief that everyone can be an excellent filmmaker with the right gimbal to equip with their shooting device. Learn more about Zhiyun Tech at www.zhiyun-tech.com or check us out on Facebook: @ZhiyunGlobal or follow us on Instagram: @Zhiyun_Tech

 

Related Links :

http://www.zhiyun-tech.com/

YouTrip Introduces Latest 3DS 2.0 for Enhanced Fraud Detection and Seamless Online Payment Experience


SINGAPORE, Oct. 1, 2020YouTrip, Singapore’s leading multi-currency mobile wallet introduces 3-Domain Secure 2.0 (3DS 2.0) authentication protocol to offer enhanced security for online transactions, as e-commerce transactions are expected to be the new-normal of purchasing. YouTrip 3DS 2.0 technology provides a more seamless and secure payment experience compared to its 1.0 predecessor, reducing payment dropout and fraud rate by up to 50%. The latest 3DS 2.0 technology is the first update to the payment technology since 3DS 1.0 was launched in 2001.

Pandemic-driven Digital Shift

As consumers started relying more on online shopping during the Circuit Breaker period (April to June), YouTrip has observed a 300% quarterly growth in e-commerce transactions as compared to the same period last year. Seeing the upward growth in YouTrip transactions on local and overseas online merchants, YouTrip introduces 3D Secure 2.0 as an additional layer of security to reduce fraudulent activities in online transactions. A research conducted by Mastercard showed that consumers will continue to prefer shopping online than in-stores even after the pandemic, boosting the shift to digital commerce for safety and convenience purposes.

Ms Caecilia Chu, Co-Founder and CEO of YouTrip shares: "Seeing how our YouTrip users are channelling their travel spirit to purchasing items from all over the world, it’s more critical than ever that we ensure a secure payment experience so they can fully enjoy the convenience of online shopping!"

YouTrip’s 3DS 2.0

YouTrip has implemented the 3DS 2.0 technology, a mandatory protocol by European card schemes standards as of October 2019 to improve the customer payment experience for users in Southeast Asia region.

One of the pain points of 3DS 1.0 is the cumbersome payment experience that has resulted in 22% of payments getting lost during the authentication process. Typically, 3DS 1.0 requires users to input either a static password or SMS One-Time password sent a registered mobile number to verify their payment.

With YouTrip’s 3DS 2.0 in place, users will be prompted to authorise their online payments through their YouTrip app. By logging into the YouTrip app to authorise the payment, it ensures that the transaction amount and merchant being paid to is made by the user. The overall user experience of authenticating through YouTrip 3DS 2.0 interface is more seamless than its predecessor.

Enhanced Security to Combat Fraud

With 10 times more risk assessment data points than 3DS 1.0, YouTrip 3DS 2.0 provides a more robust risk-based authentication to screen online merchants. By analyzing over 150 key data points related to the transactions, YouTrip 3DS 2.0 technology is able to better determine if it’s an actual purchase by the user and reduces transactions being falsely declined. Within the first two weeks of launch, YouTrip has reduced the possibility of potentially fraudulent activities by 15%.

"YouTrip’s journey to creating the best mobile financial services in Southeast Asia has only just begun! We’ll continue to innovate and leverage our technological expertise to provide the best cross-border payment experience – both online and offline for our users," Caecilia adds.

Borderless Payment Experience

Beyond security enhancement purposes, YouTrip 3DS 2.0 expands online shopping options for users to shop securely from all 3DS-enabled merchants worldwide. The latest authentication process also allows YouTrip users who are based overseas to enjoy the same seamless and secure online payment experience, since the authentication process is done via the YouTrip app and not SMS One-Time-Password (OTP) to a Singapore number.

About YOUTRIP

YouTrip is a regional financial technology startup, dedicated to creating the best mobile financial services for travellers across Southeast Asia by simplifying overseas spending and creating a fuss-free travel experience. YouTrip first launched in Singapore in 2018 and subsequently in Thailand in 2019.

For more information, please visit www.you.co

Logo – https://photos.prnasia.com/prnh/20200514/2804174-1LOGO?lang=0

Related Links :

http://www.you.co

Rokt appoints new CTO to accelerate technological innovation in the next stage of growth


E-commerce tech company continues to invest in strengthening the executive team with appointment of new CTO, Corey Bertram

NEW YORK, Sept. 30, 2020 — Rokt, the global leader in e-commerce marketing technology, has been actively expanding its leadership team – and today announced that Corey Bertram has joined the executive team as Chief Technology Officer. Bertram brings to the team deep technical experience – with a background in chaos engineering, infrastructure, and software architecture- as well as a new energy to propel Rokt into its next phase of growth.

Rokt welcomes Corey Bertram as Chief Technology Officer.
Rokt welcomes Corey Bertram as Chief Technology Officer.

Prior to Rokt, Corey oversaw Datadog’s Infrastructure & SRE teams through its extensive multi-cloud growth in its lead-up to IPO. Bertram also led the engineering division of Timshel, building the underlying platform technology for Hillary Clinton’s 2016 presidential campaign. In his time at Netflix, Bertram oversaw the expansion of the company’s Chaos Engineering functionality as its customer base grew globally to over 75 million customers. Bertram will be responsible for inspiring and growing Rokt’s engineering team, driving forward the technical vision for the business, and delivering the world class technology Rokt has become renowned and awarded for.

CEO Bruce Buchanan commented, "We are thrilled to welcome Corey to the executive team. Corey’s true visionary mindset, combined with our suite of innovative technology, will lead our continued investments in tech and further solidify our commitment to creating world-leading solutions for e-commerce brands."

"The vision and opportunity to scale at Rokt captured my attention from the very beginning. I’m excited about solving complex issues that will help the business deliver on our core mission with transformative technology," said Bertram of his new role. He continued, "Rokt has a great culture and great culture brings great people – I’m looking forward to leading and mentoring this team of talented Engineers."

Rokt, who recently closed US$48m in their Series C investment round, continues to invest in strengthening the executive team. Bertram joins new Marketing SVP, Pascal Ehrsam, also appointed this month, as well as  3 additional executive appointments in 2020. Rokt has transformed e-commerce in over 16 countries by identifying that when customers are buying online, they expect more personalized and relevant experiences. Rokt’s proprietary technology, machine learning, and AI makes e-commerce smarter, faster, and better. By unlocking the hidden potential in every single Transaction Moment™, Rokt enables clients to deliver a more relevant customer experience and improve commercial results including meaningful uplifts in revenue. Rokt currently solves complex e-commerce challenges for global clients including Live Nation, Staples, Groupon, GoDaddy, and Expedia.

For more information on Rokt, please visit rokt.com.

ABOUT ROKT

Rokt makes e-commerce smarter, faster, and better. When customers are buying online, they expect more personalized and relevant experiences. Rokt uses real-time data and decisioning to deliver the next best action for each person in each Transaction Moment™.

Founded in Sydney, Rokt now operates in the US, Canada, UK, France, Germany, Australia, New Zealand, Singapore, The Netherlands, Spain, Japan, Ireland, Sweden, Norway, Denmark, and Finland.

Our clients include Live Nation, Staples, Groupon, GoDaddy, Expedia, Vistaprint, and HelloFresh. 

Rokt unlocks the hidden potential in every single Transaction Moment™.

Learn more at rokt.com.

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