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PR Newswire

Global AdTech Company TripleLift Names Dave Clark as New Chief Executive Officer

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Digital media executive joins company as it accelerates media + data strategy and international expansion

NEW YORK, Oct. 4, 2022 /PRNewswire/ — TripleLift, the advertising technology company reinventing ad placement, today announced that Dave Clark has joined as its Chief Executive Officer. Clark most recently served as General Manager at FreeWheel, a Comcast Company. He replaces Eric Berry, the company’s co-founder and CEO, who is stepping away from his role overseeing TripleLift’s day-to-day operations. Berry will continue with the company as a member of its Board of Directors. The change comes after years of consistent growth and numerous milestone achievements for TripleLift, including the sale of the company to Vista Equity Partners and recent acquisition of 1plusX, a global first-party data activation platform.

Dave Clark is a seasoned digital media executive with over two decades of experience spanning ad tech, streaming, software and publishing. Prior to FreeWheel, he held numerous leadership roles at both high-growth and established companies including The Weather Channel, Viacom, and Fuse TV. Known for his considerable operational and sales expertise, Clark has a track-record of capitalizing on a company’s strength and seizing new growth opportunities to maximize future potential.

“For years, I have been inspired by TripleLift’s rise to become a top global supply side platform through its impactful formats, market-leading data solutions and by delivering unmatched customer service,” said Clark, TripleLift’s new CEO. “I am eager to maintain the path that has made this company so successful and to continue its vision of bringing media and data together – from native to CTV.”

“Dave’s deep, hands-on experience across digital media, and his ability to accelerate growth for both mature and emerging companies, makes him uniquely positioned to lead TripleLift forward,” said Berry, TripleLift’s co-founder. “Since founding this company over a decade ago, I’ve had the privilege to work alongside such a talented team who has helped realize our growth potential. Going forward, I’m incredibly confident that Dave is the right person to lead TripleLift in its next chapter.”

Clark’s appointment comes in a year of rapid change for TripleLift. In March, the company completed its acquisition of 1plusX, a global first-party data activation platform, to accelerate its media + data strategy and enhance its portfolio of first-party data solutions for publishers and advertisers. In August, it announced an expansion of its business into the DACH region, bringing new markets to an already long list of regions outside the U.S. from EMEA to APAC. In September, it announced Vevo as another major streaming partner to integrate the company’s ground-breaking CTV In-Show technology, which inserts brands and products into television programming through post-production product placement.

Additionally, Ari Lewine, Co-Founder and Chief Strategy Officer, and Jacqueline Quantrell, Chief Revenue Officer, will be leaving their roles at the company.

“Eric, Ari and Jax have each individually played integral roles in building TripleLift into the immensely successful company it is today. We are grateful for Eric and Ari’s determination to achieve their founding vision and for Jax’s commitment to growing the business during her successful five year tenure as Chief Revenue Officer,” said Martin Taylor, Managing Direct at Vista Equity Partners, President of OneVista, and TripleLift Board Member. “In Dave, we have found a CEO whose experience closely matches the ambitions of the company and who can step in on Day 1 to ensure TripleLift’s customers continue to get the service they expect and results they require.”

About TripleLift

TripleLift is the advertising technology company reinventing ad placement at the intersection of creative, media and data. Our marketplace serves the world’s leading brands, publishers, streaming companies and demand-side platforms, executing over 1 trillion ad transactions every month. Customers choose us because of our addressable offerings from native to online video to connected television, innovations that insert brands into content in real-time, and supportive experts dedicated to maximizing partner performance. And with its acquisition of 1plusX, customers can unlock the full value of their marketing data in a privacy-safe way with its first-party data management platform. Part of the Vista Equity Partners portfolio, TripleLift has appeared on both the Inc. 5000 and Deloitte Technology Fast 500 for five consecutive years, has been named to Business Insider’s list of Hottest Ad Tech Companies for three straight years and was awarded Most Innovative TV Advertising Technology by AdExchanger in 2021. Find out how TripleLift is shaping the future of advertising at triplelift.com.

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Integral Ad Science Appoints Megan Reichelt as Country Manager, Southeast Asia

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SINGAPORE, Sept. 8, 2022 /PRNewswire/ — Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced Megan Reichelt as Country Manager Southeast Asia (SEA). Megan was previously the APAC programmatic Head for APAC at IAS. In her current role, she will actively work with brands, agencies, publishers, and technology partners to increase digital media quality and programmatic growth across SEA. Based in Singapore, Megan will report to Laura Quigley, SVP APAC.

As Country Manager, SEA, Megan will develop sales strategies to best support current clients while building new partnerships with key stakeholders to help them go beyond verification and make every ad impression count.
As Country Manager, SEA, Megan will develop sales strategies to best support current clients while building new partnerships with key stakeholders to help them go beyond verification and make every ad impression count.

As Country Manager, SEA, Megan will develop sales strategies to best support current clients while building new partnerships with key stakeholders to help them go beyond verification and make every ad impression count. Megan joined IAS in June 2021 as Strategic Partnerships Manager and, within a short span, was promoted to APAC Head of Programmatic business. With programmatic sales and marketing experience across Australia and Singapore, Megan brings strong expertise in business development, sales strategy, and scaling local market programs. Before joining IAS, she was the Marketing lead for Accor hotels, working on digital advertising and content strategies.

“With our continued investment and growth plans in Southeast Asia, we have rapidly expanded our team across multiple functions in Singapore. I am thrilled to have Megan provide operational excellence, team management and sales leadership in the region,” said Laura Quigley, SVP APAC, IAS. “She has already been very successful in her programmatic lead role with strong track records of building strategic partnerships across these markets and growing business within the ad tech space. I am confident she will successfully guide the teams and help clients improve their digital spending outcomes.”

“With the growth of digital advertising comes a greater need for media quality measurement, which makes this an exciting opportunity,” said Megan Reichelt, Country Manager, SEA, IAS. “Southeast Asia’s digital media market is evolving quickly, and I look forward to working with marketers and publishers to tap into IAS’ solutions that can help drive efficiency and return on their investments in new ways.”

About Integral Ad Science

Integral Ad Science (IAS) is a worldwide leader in digital media quality. IAS makes every impression count, ensuring that ads are viewable by real people in safe and suitable environments, activating contextual targeting, and driving supply path optimisation. Our mission is to be the global benchmark for trust and transparency in digital media quality for the world’s leading brands, publishers, and platforms. We do this through data-driven technologies with actionable real-time signals and insight. Founded in 2009 and headquartered in New York, IAS works with thousands of top advertisers and premium publishers worldwide. For more information, visit integralads.com

PR Newswire

ENTREPRENEUR UNIVERSE BRIGHT GROUP Announces 2022 Q2 Financial Results

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XI’AN, China, Aug. 16, 2022 /PRNewswire/ — ENTREPRENEUR UNIVERSE BRIGHT GROUP (“EUBG” or the “Company”) (OTCBB: EUBG), a digital marketing consulting company, announced its unaudited financial results for the second quarter ended June 30, 2022.

Mr. Guolin Tao, CEO of Entrepreneur Universe Bright Group commented, “Due to the government measures taken to contain COVID-19, the offline activities of the Company’s PRC subsidiary were restricted from late January to May 2020, resulting in cancellations or postponements of the marketing efforts of our customers. Specifically, as a result of government mandated closures of non-essential business in China, many of the Company’s customers’ business were suspended while others permanently closed their businesses. From December 22, 2021 to January 24, 2022, Xi’an city, the PRC, went into lockdown following a coronavirus outbreak that officials attributed to the delta variant. From April 16, 2022 to April 19, 2022, the city was under temporary controls of social activities after reporting more than 40 infections in half month. This affected both the Company’s digital marketing consulting services and our KOL Training Related Services.”

Second Quarter 2022 Unaudited Financial Results

Three months ended
June 30,

2022

2021

Revenue

$

840,868

$

873,084

Cost of revenue

(113,332)

(199,451)

Gross profit

727,536

673,633

Selling expenses

(8,319)

(85,760)

General and administrative expenses

(331,385)

(351,935)

Total other income, net

58,099

32,392

Income before income tax

445,931

268,330

Income tax expense

(180,081)

(146,289)

Net income

$

265,850

$

122,041
  • Revenue decreased by 3.7% to $840,868
  • Gross profit increased by 8.0% to $727,536
  • Net income increased by 117.8% to $265,850

Revenue and cost of revenue: During the three months ended June 30, 2022, we generated revenue of $840,868 compared to $873,084 for the three months ended June 30, 2021, representing a decrease of $32,216 or 3.7% as compared with the prior period. For the three months ended June 30, 2022, our revenue from consultancy services and sourcing and marketing services were $680,606 and $160,262, respectively; while revenue for the three months ended June 30, 2021 was wholly generated from our consultancy services. Cost of revenue was $113,332 for the three months ended June 30, 2022 compared to $199,451 for the three months ended June 30, 2021. The decrease of cost of revenue for the three months ended June 30, 2022 was mainly due to our senior management no longer directly involved in performing the services but focused on management work. Therefore, less direct senior management costs were incurred in the consultancy services and souring and marketing service.

Selling expenses: During the three months ended June 30, 2022, we incurred $8,319 selling expenses compared to $85,760 for the three months ended June 30, 2021, representing a decrease of $77,441 or 90.3% as compared with the prior period. The decrease of selling expenses was mainly due to the tightening of entertainment policies during the period and the staff costs incurred in selling activities were dropped by $42,974 or 90.5% for the three months ended June 30, 2022.

General and administrative expenses: During the three months ended June 30, 2022, we incurred $331,385 general and administrative expenses compared to $351,935 for the three months ended June 30, 2021, representing a decrease of $20,550 or 5.8% as compared with the prior period. The slight decrease for the three months ended June 30, 2022 was mainly due to less audit fees and professional fees charged by the professional parties. Our general and administrative expenses consisted mainly of audit fees, professional fees, payroll expenses and consultancy fees.

Total other income, net: During the three months ended June 30, 2022, we generated net other income of $58,099 compared to $32,392 for the three months ended June 30, 2021, representing an increase of $25,707 or 79.4% as compared with the prior period. Our other income mainly consisted of bank interest income, exchange rate differences and certain sundry incomes.

Income tax expense: During the three months ended June 30, 2022, we incurred income tax expense of $180,081 compared to $146,289 for the three months ended June 30, 2021, representing an increase of $33,792 or 23.1% as compared with the prior period. The income tax expenses were charged in China.

For the three months ended June 30, 2022, our income tax expenses comprised of current tax and deferred tax expenses of $131,409 and $48,672, respectively, compared to $122,745 and $23,544 for the three months ended June 30, 2021.

Net income: As a result of the above, we generated a net income of $265,850 and $122,041 for the three months ended June 30, 2022 and 2021, respectively, representing an increase of $ 143,809 or 117.8% as compared with the prior period.

Cash and cash equivalents. As of June 30, 2022 and December 31, 2021, $7.64 million and $7.65 million of the Company’s cash and cash equivalents, respectively were held at financial institutions located in the PRC and Hong Kong that management believes to be of high credit quality. 

Six Months Ended June 30, 2022 Unaudited Financial Results

Six months ended
June 30,

2022

2021

Revenue

$

2,049,872

$

2,856,944

Cost of revenue

(425,811)

(418,772)

Gross profit

1,624,061

2,438,172

Selling expenses

(24,914)

(170,014)

General and administrative expenses

(642,673)

(579,301)

Total other income, net

159,921

70,094

Income before income tax

1,116,395

1,758,951

Income tax expense

(459,372)

(670,274)

Net income

$

657,023

$

1,088,677
  • Revenue decreased by 28.2% to $2,049,872
  • Gross profit decreased by 33.4% to $1,624,061
  • Net income decreased by 39.7% to $657,023

Revenue and cost of revenue: During the six months ended June 30, 2022, we generated revenue of $2,049,872 compared to $2,856,944 for the six months ended June 30, 2021, representing a decrease of $807,072 or 28.2% as compared with the prior period. The decrease was mainly due to our consultancy services income, generated from clients who engaged in online courses business, dropped by $1,950,347 as compared with last period. This was because the end customers became more patient and cautious in choosing online courses. We continued to seek for different business opportunities to stabilize our income streams. During the six months ended June 30, 2022, we generated $272,962 from our new digital training related services and $576,582 from our consultancy services to a customer who engaged in live streaming business. However, these new income streams only compensated a part of the revenue reduction in current period. As of the date of this filing, the digital training related services with Jade Bird remain suspended. Therefore, we expected the new revenue will not be available to compensate the revenue reduction until further notice. Cost of revenue was $425,811 for the six months ended June 30, 2022 compared to $418,772 for the six months ended June 30, 2021. For the six months ended June 30, 2022, the cost of revenue mainly represented the staff costs for our consulting services and the agency fees for our digital training related services.

Selling expenses: During the six months ended June 30, 2022, we incurred $24,914 selling expenses compared to $170,014 for the six months ended June 30, 2021, representing a decrease of $145,100 or 85.3% as compared with the prior period. The decrease of selling expenses was mainly due to the tightening of entertainment policies during the period and the staff costs incurred in selling activities were dropped by $70,200 or 80.0% for the six months ended June 30, 2022.

General and administrative expenses: During the six months ended June 30, 2022, we incurred $642,673 general and administrative expenses compared to $579,301 for the six months ended June 30, 2021, representing an increase of $63,372 or 10.9% as compared with the prior period. The increase for the six months ended June 30, 2022 was mainly due certain senior management no longer directly involved in performing the services but focused on management work. Therefore, more senior management costs were incurred during the period. Our general and administrative expenses consisted mainly of audit fees, professional fees, payroll expenses and consultancy fees.

Total other income, net: During the six months ended June 30, 2022, we generated net other income of $159,921 compared to $70,094 for the six months ended June 30, 2021, representing an increase of $89,827 or 128.2% as compared with the prior period. Our other income mainly consisted of bank interest income, exchange rate differences and certain sundry incomes.

Income tax expense: During the six months ended June 30, 2022, we incurred income tax expense of $459,372 compared to $670,274 for the six months ended June 30, 2021, representing a decrease of $210,902 or 31.5% as compared with the prior period. The income tax expenses were charged in China.

For the six months ended June 30, 2022, our income tax expenses comprised of current tax and deferred tax expenses of $335,479 and $123,893, respectively, compared to $521,510 and $148,764 for the six months ended June 30, 2021. The decrease of the current tax and deferred tax was mainly aligned with the reduction of revenue and gross profit during the period.

Net income: As a result of the above, we generated a net income of $657,023 and $1,088,677 for the six months ended June 30, 2022 and 2021, respectively.

About ENTREPRENEUR UNIVERSE BRIGHT GROUP

ENTREPRENEUR UNIVERSE BRIGHT GROUP is a digital marketing consultation company with its main operation in China, providing marketing consulting services to Chinese start-up companies. The company provides consulting services, sourcing and marketing services in China through its PRC subsidiary with support from its HK subsidiary. Its PRC subsidiary provides services aimed at connecting businesses with e-commerce platforms.  The integrated service platform focuses on strategic marketing and consulting. The company’s mission is to help start-up companies and small-size companies and guide these companies’ founders in utilizing the company’s digital marketing consulting plan to reach their business goals. For more information about the Company, please visit: http://www.eubggroup.com/. 

Safe Harbor Statement

This press release contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements that are other than statements of historical facts. When the Company uses words such as “may, “will, “intend,” “should,” “believe,” “expect,” “anticipate,” “project,” “estimate” or similar expressions that do not relate solely to historical matters, it is making forward-looking statements.  Specifically, the Company’s statements regarding trading on the OTCBB market and closing the initial public offering are forward-looking statements.  Forward-looking statements are not guarantees of future performance and involve risks and uncertainties that may cause the actual results to differ materially from the Company’s expectations discussed in the forward-looking statements. These statements are subject to uncertainties and risks including, but not limited to, the following:  the Company’s goals and strategies; the Company’s future business development; financial condition and results of operations; product and service demand and acceptance; reputation and brand; the impact of competition and pricing; changes in technology; government regulations; fluctuations in general economic and business conditions in China and assumptions underlying or related to any of the foregoing and other risks contained in reports filed by the Company with the SEC.  For these reasons, among others, investors are cautioned not to place undue reliance upon any forward-looking statements in this press release. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to publicly revise these forward–looking statements to reflect events or circumstances that arise after the date hereof.

For more information, please contact:

The Company:
Jianyong Li
Email: lijianyong@eubggroup.com
Phone: +86-(029) 86100263

Investor Relations:
Janice Wang 
EverGreen Consulting Inc.
Email: IR@changqingconsulting.com
Phone: +1-908-510-2351 (from U.S.)                                                                                                 
+86 13811768559 (from China)

ENTREPRENEUR UNIVERSE BRIGHT GROUP

CONDENSED CONSOLIDATED BALANCE SHEETS

AS OF JUNE 30, 2022 AND DECEMBER 31, 2021

(In U.S. dollars except for number of shares)

June 30,
2022

December 31,
2021

(unaudited)

ASSETS

CURRENT ASSETS

Cash and cash equivalents

$

7,637,260

$

7,649,129

Accounts receivable

270,939

67,940

Other receivables and prepayments

35,369

55,925

Total current assets

7,943,568

7,772,994

NON-CURRENT ASSETS

Plant and equipment, net

234,194

281,448

Operating lease right-of-use assets, net

112,683

146,698

Total non-current assets

346,877

428,146

TOTAL ASSETS

$

8,290,445

$

8,201,140

LIABILITIES AND STOCKHOLDERS’ EQUITY

CURRENT LIABILITIES

Accounts payable

$

–

$

115,833

Other payables and accrued liabilities

222,279

402,158

Contract liabilities

–

216,142

Receipt in advance

–

5,161

Operating lease liabilities, current

54,964

59,370

Tax payables

158,269

39,545

Amount due to a director

170,713

171,443

Total current liabilities

606,225

1,009,652

NON-CURRENT LIABILITY

Deferred tax liabilities

444,780

342,546

Operating lease liabilities, non-current

57,719

87,328

Total non-current liabilities

502,499

429,874

TOTAL LIABILITIES

1,108,724

1,439,526

COMMITMENTS AND CONTINGENCIES

STOCKHOLDERS’ EQUITY

Preferred stock, par value $0.0001 per share, 1,100,000 shares authorized, Nil (December 31, 2021:
     Nil) shares issued and outstanding as of June 30, 2022

–

–

Common stock, par value $0.0001 per share; 1,800,000,000 shares authorized, 1,701,181,423
     (December 31, 2021: 1,701,181,423) shares issued and outstanding as of June 30, 2022

170,118

170,118

Additional paid-in capital

6,453,048

6,453,048

Statutory reserves

65,911

65,911

Retained earnings (accumulated deficit)

299,620

(357,403)

Accumulated other comprehensive income

193,024

429,940

Total stockholders’ equity

7,181,721

6,761,614

TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY

$

8,290,445

$

8,201,140

ENTREPRENEUR UNIVERSE BRIGHT GROUP

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME

FOR THE THREE AND SIX MONTHS ENDED JUNE 30, 2022 AND 2021 (UNAUDITED)

(In U.S. dollars except for number of shares)

For the three months ended
June 30,

For the six months ended
June 30,

2022

2021

2022

2021

Revenue

840,868

873,084

$

2,049,872

$

2,856,944

Cost of revenue

(113,332)

(199,451)

(425,811)

(418,772)

Gross profit

727,536

673,633

1,624,061

2,438,172

Selling expenses

(8,319)

(85,760)

(24,914)

(170,014)

General and administrative expenses

(331,385)

(351,935)

(642,673)

(579,301)

Profit from operations

387,832

235,938

956,474

1,688,857

Other income (expenses):

Interest income

12,637

34,039

22,967

50,279

Exchange gain (loss)

27,862

(7,432)

27,922

(12,045)

Sundry income

17,600

5,785

109,032

31,860

Total other income, net

58,099

32,392

159,921

70,094

Income before income tax

445,931

268,330

1,116,395

1,758,951

Income tax expense

(180,081)

(146,289)

(459,372)

(670,274)

Net income

$

265,850

122,041

$

657,023

$

1,088,677

Other comprehensive income (loss)

Foreign currency translation adjustment

(231,781)

41,517

(236,916)

65,982

Total comprehensive income

$

34,069

163,558

$

420,107

$

1,154,659

Net income per share – Basic and diluted

$

0.00

*

0.00

*

$

0.00

*

$

0.00

*

Weighted average number of common shares outstanding

– Basic and Diluted

1,701,181,423

1,701,181,423

1,701,181,423

1,701,181,423

*

Less than $0.01 per share

ENTREPRENEUR UNIVERSE BRIGHT GROUP

CONDENSED CONSOLIDATED STATEMENT OF CASH FLOWS

FOR THE SIX MONTHS ENDED JUNE 30, 2022 AND 2021(UNAUDITED)

(In U.S. dollars)

Six months ended
June 30,

2022

2021

Cash flows from operating activities

Net income

$

657,023

$

1,088,677

Adjustments to reconcile net income to cash used in operating activities:

Depreciation

42,322

41,479

Amortization of operating lease right-of-use assets

27,395

25,886

Deferred tax

123,894

(367,854)

Changes in operating assets and liabilities:

Other receivables and prepayments

19,049

(82,283)

Accounts receivable

(213,535)

118,772

Accounts payable

(113,645)

–

Other payables and accrued liabilities

(170,904)

(303,307)

Tax payables

125,057

(460,122)

Contract liabilities

(212,060)

–

Receipt in advance

(5,064)

(8,289)

Operating lease liabilities

(27,395)

(45,555)

Net cash generated from operating activities

252,137

7,404

Cash flows from investing activities

Purchase of property, plant and equipment

(8,381)

–

Acquisition of debt products

–

(2,781,346)

Redemption of debt products

–

5,717,211

Loan receivables to a unrelated third party

–

(499,908)

Loan to a related company

–

(123,615)

Repayment from a related company

–

312,386

Net cash (used in) generated from investing activities

(8,381)

2,624,728

Cash flows from financing activities

Repayment of borrowings

–

(128,842)

Advance from a director

–

69,532

Net cash used in financing activities

–

(59,310)

Effect of exchange rates on cash

(255,625)

38,660

Net (decrease) increase in cash and cash equivalents

(11,869)

2,611,482

Cash and cash equivalents at beginning of period

7,649,129

3,846,470

Cash and cash equivalents at end of period

$

7,637,260

$

6,457,952

Supplemental cash flow information

Cash paid during the period for:

Income taxes

$

224,055

$

981,886

Withholding tax paid

$

–

$

517,120

Cision View original content:https://www.prnewswire.com/news-releases/entrepreneur-universe-bright-group-announces-2022-q2-financial-results-301605866.html

PR Newswire

2022 H1 Mobile App Selling White Paper Successfully Released

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BEIJING, Aug. 13, 2022 /PRNewswire/ — On July 4th, Dongli Bai from Reyun released the “2022 H1 Mobile App Selling White Paper”. Since the first release of the “2017 Annual Game Selling White Paper”, Dongli Bai, who is deeply involved in big data, has been releasing industry-selling white papers for many years, and the white papers he published are used as important and comprehensive data reference by mobile industry practitioners.

Dongli Bai, the founder and CEO of Reyun Data
Dongli Bai, the founder and CEO of Reyun Data

In November 2013, Dongli Bai founded Reyun. He has been working in the field of game big data analysis for many years, and he is using industry-leading concepts and technologies to help game companies improve operational efficiency, retain paying users, reduce advertising costs, and improve the return on advertising.

The strong technical advantage solves the customer problems that game companies are most concerned about, so his company was established only one year ago, and already has more than 3,000 users. At present, the share of Reyun in China’s mobile game big data service market has exceeded 85%, which can be said to be a dominant one. Under Bai’s leadership, Reyun has made outstanding contributions to the Chinese game industry, so his company has won many industry awards, including the 2015 Best Third Party Service Provider Award for the Game Industry, the 2015 Top Ten Outstanding Contribution Award for the Game Industry, and the 2015-2016 Most Influential Enterprise Award in China Internet and Big Data.

In 2016, Bai led his team to create the original advertising data monitoring platform, TrackingIO. The types of customers of Reyun expanded from the game industry to finance, social, e-commerce, education, live streaming, O2O, real estate, life services, mobile operators, and many other fields. These companies need to invest a lot of money to buy traffic, and through TrackingIO monitoring platform, Reyun helps them save nearly 70% of the traffic cost.

In addition to this, the TrackingIO monitoring platform can also connect the monitored market placement data and user behavior data, a feature that fills the gap in the industry and significantly improves customer retention for enterprises. The leading technology and more practical functions have kept TrackingIO in the first place among similar products in China.

However, Bai encourages to continue to develop new products and build a complete advertising and marketing big data management system. He keeps the leading position in China in terms of concept and technology.

At the end of 2019, Bai led his team to develop AdsDesk, an advertising intelligence placement platform where customers can achieve intelligent and efficient ad placement management. In the following year, the ad placement budget on this platform exceeded RMB 40 million per day.

In 2020, Bai led his team to launch the ADinsight ad material intelligence monitoring service (later updated to CAS system), which helps Chinese companies going abroad to understand user preferences, ad placement trends, and ad platform quality in different countries and regions, so as to significantly improve ad placement effectiveness.

In the same year, Bai also led his team to develop an A/B testing system to allow advertisers to achieve better placement results through testing and comparison of different solutions, thus making Reyun the first big data service provider in China to launch this service. This business was written into China’s first A/B testing monograph “A/B Testing: Innovation Begins with Experimentation”.

Bai has led the rapid development of Reyun, and the company’s data resources have covered more than 2.3 billion mobile devices, covered nearly 220,000 apps of all kinds, and providing services to tens of thousands of enterprises in dozens of fields. Reyun has become a well-deserved leader in China’s big data service industry. Based on data, Bai has helped various industries achieve business growth with big data analysis, which has greatly contributed to the development of the industry. As a result, he has been awarded several industry honors such as the 2017 China Mobile Internet Leader, the 2017 GMGC Tianfu Award for Emerging Figures, the 2017 100 People of New Marketing, and the 2020 100 people of Entrepreneur of the Year.

Under his leadership, the company and its products have also won more than 50 industry awards.

Led by Bai, Reyun has not only helped Chinese companies expand rapidly in overseas markets, but also helped overseas brands do business smoothly in the large and complex Chinese market. In recognition of Reyun’s innovation and leadership in China’s big data services industry, Mobvista, the No. 1 mobile digital marketing platform in Asia and No. 3 in global reach, completed its acquisition of Reyun in 2021 for consideration of $1.5 billion.

Along the way, for just less than 8 years, Bai has obtained a number of patents, created and released a series of national leading big data services, helped tens of thousands of enterprises in various industries to improve operational efficiency, saved high costs, and accelerated the innovation and development of enterprises. However, Bai is not satisfied with this, and he keeps running on the road of innovation. We look forward to seeing him using advanced big data solutions to help more companies grow and develop.

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“Great Wall Hero 2022–Beijing, the Night is Young” Global Promotional Campaign Launches at the Liangma River

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BEIJING, Aug. 12, 2022 /PRNewswire/ — On August 11, 2022, the “Great Wall Hero 2022—Beijing, the Night is Young” global promotional campaign event (hereinafter referred to as Great Wall Hero 2022) hosted by Beijing Municipal Culture and Tourism Bureau was held at Yansha Wharf on the banks of the Liangma River.

Ms. Pang Wei awarded official Great Wall Heroes 2022 certificates.
Ms. Pang Wei awarded official Great Wall Heroes 2022 certificates.

Deputy director of Beijing Municipal Culture and Tourism Bureau, Pang Wei, attended the event and delivered a speech. The event was also attended by more than 100 guests, including members of the cultural and tourism bureaus of local Beijing districts, representatives involved in the management of tourist attractions around the city, inbound tourism companies, media reporters, and foreign guests. The event was live streamed on Beijing Municipal Culture and Tourism Bureau’s official international social media accounts to share this wonderful moment with fans around the world.

With the background of the 14th Five-Year Plan, “Great Wall Hero 2022” aims to make Beijing into an international consumption center by showcasing Beijing’s nighttime economy, landmark attractions, and unique cultural resources. The campaign’s diverse coverage of culture, history, entertainment, and lifestyle, in combination with the promotion of emerging cultural tourism resources, lays a solid foundation for the future development of inbound tourism to Beijing. The event aims to stimulate the vitality of Beijing’s international cultural tourism marketing and enhance Beijing’s international influence.

At the event, Beijing Municipal Culture and Tourism Bureau released five new “night economy” themed cultural tourism routes through different regions of Beijing, namely Beijing on Stage, Beijing Through Culture, Beijing for Families, Beijing in Fashion, and Beijing in Motion. The “Beijing, the Night is Young” cultural tourism routes focus on nightlife must-sees in Beijing and showcase Beijing’s rich nighttime cultural tourism from the perspectives of food, accommodation, travel, tourism, shopping, and entertainment. The routes take in some of the most representative nighttime culture and tourism consumption zones in the city, including the National Centre for the Performing Arts, Liangma River, Bloomage Live at Wukesong, Sanlitun, and Qianmen Street, showing off Beijing’s “nighttime charm.”

Foreign experts who have lived and worked in Beijing for a long time were invited to the event to experience the five routes and share the extraordinary fun of Beijing nightlife. Among the invitees were five “Great Wall Heroes,” including professional performers, artists, fashionistas, top chefs, and star sports coaches. As long-term Beijingers, they conveyed their love for Beijing by showcasing the fun journeys they took through the five different routes.

After the video launch session, the guests took a night cruise on the Liangma River. The Liangma River night cruise route was officially opened in July 2021. The total length of the cruise is 1.8 kilometers, starting from Yansha Wharf and ending at Solana Wharf and passing through a number of important landmarks. The tour was live streamed on the Visit Beijing Facebook page, allowing overseas fans to experience “Beijing, the Night is Young.” The live stream was viewed 100,000 views in total.

The “Great Wall Hero 2022—Beijing, the Night is Young” global promotional campaign digs deep into the significance of Beijing as an ancient capital and a modern center with a unique local flavor, striving to promote the integrated development of cultural tourism and commerce, technology, sports and more to increase the number of culture and tourism products in the market. The supply of high-quality cultural and tourism resources will continuously enhance Beijing’s consumption vitality, restore the vitality of the cultural tourism industry market, and help the construction of Beijing as an international consumption center.

“Great Wall Heroes” is a global marketing campaign launched by the Beijing Municipal Culture and Tourism Bureau on Visit Beijing’s international social media platforms. Every year, international influencers are invited to the event to experience the latest Beijing cultural tourism routes and products and promote them online through videos, photos, and more. It has been held for six consecutive sessions since 2016 and has become an important annual event to promote Beijing’s culture and tourism resources. Each event is an organic combination of online and offline events to showcase all that Beijing has to offer in the best way possible. For example, “Great Wall Heroes” leveraged the China-US Year of Tourism to promote key cultural heritage belts like the Great Wall and the Grand Canal, as well as international events like the 2019 Beijing Horticultural Expo.

The tourism industry has been heavily impacted by the Covid-19 pandemic since 2020, and the “Great Wall Heroes” global promotional campaign has adapted in response. Since the pandemic, influential foreign experts with long-term experience in Beijing’s cultural tourism industry have been invited to talk about the city from an international perspective. By leveraging the industry influence of foreign celebrities, the campaign aims to promote Beijing’s international image as an inbound tourism destination and stimulate cultural tourism exchanges and cooperation.

In 2020, the “Great Wall Hero 2020—Visit Beijing Again” global promotional event was held at Guancheng Square at Badaling Great Wall Scenic Spot. The event was combined with the “Beijing Great Wall Cultural Festival” to promote five Great Wall Cultural Tourism Routes. In a popular video, 20 foreign influencers dressed in Han-style costumes toured the Great Wall at night. The video strengthened cultural exchanges between China and other countries around the wall, and greatly enhanced the cultural influence of the Great Wall.

In 2021, the “Great Wall Hero 2021—Beijing Winter Charms” event was held at the Beijing National Speed Skating Oval, which is nicknamed “The Ice Ribbon.” The event showed off Beijing’s sporting and cultural facilities as a winter sports capital, alongside lively Spring Festival folk cultural elements. The event reached an exposure rate of over 20 million views, attracting 200 media reports. A video about the event was viewed more than 430,000 times.

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PR Newswire

“MELTY BLOOD: TYPE LUMINA” New Playable Characters “Mash Kyrielight” and “Neco-Arc” Announced All Additional Characters up to the Fourth Set will be Available for Free!

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On sale on Steam starting August 4

TOKYO, July 31, 2022 /PRNewswire/ — Project LUMINA (NotesCo., Ltd., Aniplex Inc., Lasengle Inc.) announces new playable characters “Mash Kyrielight” and “Neco-Arc” for the 2D Fighting Game “MELTY BLOOD: TYPE LUMINA”.

MELTY BLOOD: TYPE LUMINA New Character 2022 Summer
MELTY BLOOD: TYPE LUMINA New Character 2022 Summer

“Mash Kyrielight” and “Neco-Arc”, scheduled for release this summer, will be available for free, along with two more playable characters to be added this coming winter.

Furthermore, the game will be on sale for 35% off on Steam, starting on August 4, 2022 at 10:00 (PDT).

There is also a sale underway on PlayStation®4, Nintendo Switch™, and Xbox One at this time.

· Official website
https://meltyblood.typelumina.com/en/

· Image & details
https://drive.google.com/drive/folders/1V4juku_fmoJiH2YMT4iA_bvmRQfLRi8q?usp=sharing

About “MELTY BLOOD: TYPE LUMINA”

“MELTY BLOOD: TYPE LUMINA” is a 2D fighting game noted for its exciting, fast-paced battles and beautiful 2D animation.

Players control one of 18 characters for animated battles against each other. Select characters to use their numerous techniques and experience an individual story for each one.

Total global title sales have now surpassed 270,000 copies. The game was also selected for the main tournament category at the “Evo 2022” fighting game tournament.

The game features rollback netcode to ensure stable connections for online play worldwide, and supports online competitive play events and e-sports development.

All Additional Characters up to the Fourth Set will be Available for Free

The company has decided to release the upcoming four playable characters for “MELTY BLOOD: TYPE LUMINA” free updates.

The third set of new playable characters is scheduled for release this summer, and the fourth set this coming winter.

On sale on Steam for 35% off

“MELTY BLOOD: TYPE LUMINA” will go on sale for 35% off on Steam.

Be sure to add it to the Wishlist and keep an eye out for the sale.

https://store.steampowered.com/app/1372280/MELTY_BLOOD_TYPE_LUMINA/

· Steam Sale Period
PDT August 4, 2022, 10:00～August 18, 2022, 10:00

Items on Sale

  • “MELTY BLOOD: TYPE LUMINA” Standard Edition
  • “MELTY BLOOD: TYPE LUMINA” Deluxe Edition
  • Round Announcements
PR Newswire

CNN’s ‘Going Green’ meets the next generation of environmentalists leading the charge against climate change

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Special coverage airs July 18-22, with a 30-minute program airing July 23

HONG KONG, July 20, 2022 /PRNewswire/ — Protecting our planet often means starting small – but every action has the potential to spark a global transformation. On the upcoming episode of ‘Going Green’, CNN meets the next generation of young environmentalists who are sprinting into action and bringing their innovations to life to protect every corner of the earth.

CNN’s ‘Going Green’ meets the next generation of environmentalists leading the charge against climate change
CNN’s ‘Going Green’ meets the next generation of environmentalists leading the charge against climate change

CNN hears from Melati Wijsen from Bali, Indonesia, who started a youth campaign to make the island plastic bag free when she was just 12 years old. After several years, and a conversation with the governor, she succeeded – and a law was passed banning single use plastics. Now, Wijsen has launched YOUTHTOPIA, a platform where young people can learn from each other about how to create change. YOUTHTOPIA now runs 150 free youth workshops and programs for young changemakers focusing on tackling the climate crisis through education.

We also meet Fionn Ferreira, a 21-year-old student from Ireland on a mission to remove microplastics from our oceans. Ferreira is building an ingenious way to collect these particles by using a magnetic mixture to extract plastics from liquid. He won the Google Science Fair in 2019 with his invention, as well as a financial boost to jumpstart a pilot program in a wastewater facility in Ohio. Since then, Ferreira’s work has taken him all the way to the Arctic to continue his research, and most recently to the World Economic Forum where he helped bring together young changemakers to share their perspectives on the global agenda.

The programme then travels to Nairobi, Kenya, to meet a teenager hoping to use football to inspire young people to create a greener environment. Lesein Mutunkei is the founder of Trees 4 Goals, an initiative which began when Mutunkei decided he would mark every goal he scored playing football by planting a tree. What began as a solo endeavour has kicked off across Kenya – bringing a culture of conservation to a wider team of players. Mutunkei also sows with intent: he only plants indigenous trees to maintain ecosystem balance, and has been working with a team of other young environmentalists to help revive the country’s forests.

It’s then off to the Amazon rainforest to hear from Helena Gualinga, an Indigenous rights and climate justice advocate who hails from the Sarayaku community in Ecuador. For decades Amazonian women in Ecuador have been empowered and outspoken about protecting the rainforest. Gualinga is amplifying that message and spreading her tribe’s worldview at climate change conferences across the globe, giving first-hand accounts of life in the Amazon and the impact that deforestation is having on the rainforest.

CNN also travels to the land of the First Nations in Canada to meet Autumn Peltier, an Indigenous rights and water activist. Peltier shares how she became interested in water protection after a trip to a nearby Indigenous community whose water sources were polluted, making the tap water undrinkable. She has spent the past eight years speaking out about the importance of clean water to international organizations like the UN and the World Economic Forum. Peltier also explains why she believes the fight for clean water is in the hands of young people.

Going Green trailer: https://bit.ly/3zdZOVI 
Going Green images: https://bit.ly/3Pb4dhO 
Going Green microsite: https://cnn.it/3bMvOqF 

Airtimes for 30-minute special:
Saturday, 23rd July at 12:30pm HKT
Sunday, 24th July at 12:30am, 9:30am and 6:00pm HKT

About CNN International 

CNN’s portfolio of news and information services is available in seven different languages across all major TV, digital and mobile platforms, reaching more than 475 million households around the globe. CNN International is the number one international TV news channel according to all major media surveys across Europe, the Middle East and Africa, the Asia Pacific region, and Latin America and has a US presence that includes CNNgo. CNN Digital is a leading network for online news, mobile news and social media. CNN is at the forefront of digital innovation and continues to invest heavily in expanding its digital global footprint, with a suite of award-winning digital properties and a range of strategic content partnerships, commercialised through a strong data-driven understanding of audience behaviours. CNN has won multiple prestigious awards around the world for its journalism. Around 1,000 hours of long-form series, documentaries and specials are produced every year by CNNI’s non-news programming division. CNN has 36 editorial offices and more than 1,100 affiliates worldwide through CNN Newsource. CNN International is a Warner Bros. Discovery company.

PR Newswire

Clinch Partners with IAS to Launch Industry-Leading Automated Tag Wrapping Solution

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Advertisers Can Easily Activate IAS’s Verification Solutions Across All Campaigns in Flight Control, Clinch’s Omnichannel Campaign Management Platform

NEW YORK, June 30, 2022 /PRNewswire/ — Clinch, the leader in the dynamic ad serving, personalization and creator of Flight Control, the Omnichannel Campaign Management Platform, announced today a partnership with Integral Ad Science, (Nasdaq: IAS), a global leader in digital media quality, to leverage its industry-leading automated tag wrapping solution. Now advertisers working with Clinch have a streamlined process to activate IAS verification services across display and video campaigns.

Known for its innovative integrations with top DSPs such as The Trade Desk, Clinch now offers third-party verification from IAS to advertisers directly within its platform, Flight Control, including a fast way to wrap ad server tags in seconds. Advertisers can now automatically add IAS verification to their video and display campaigns seamlessly, helping to launch campaigns faster and maximize media efficiency.

“Operational efficiency across all facets of our platform is a core focus here at Clinch, both from the perspective of the advertisers and the platforms and proxies we work with,” said Adi Raz, Clinch’s Head of Product. “Integrating IAS’s verification services directly into our platform and automating the tag wrapping process aligns with this focus and makes our technology even more approachable and easy to use.”

Instead of manually applying IAS’s measurement to each creative ad tag, Clinch advertisers can use automated tag wrapping to decrease setup time and minimize human error.

“Our automated tag solution solves a critical industry challenge that many of the world’s largest brands face of ensuring media quality while launching campaigns quickly,” said Tony Marlow, CMO, Integral Ad Science. “By partnering with Clinch to expand our automated tag solution, we will make it even easier for advertisers to target their spend on quality impressions as we continue to support a brand-safe digital ad ecosystem.”

About Clinch
Clinch is the recognized leader in omnichannel personalization, campaign management and ad serving. The company’s AI-driven dynamic personalization technology delivers custom-tailored ad experiences at scale across all channels, driving best-in-class performance and consumer intelligence. Flight Control, Clinch’s Omnichannel Campaign Management Platform, enables agencies and brands to manage the entire campaign lifecycle, from strategy through activation and measurement, on a single data-driven, automated platform that makes them massively more efficient, and profitable. Clinch campaigns run across all digital channels including programmatic, Connected TV (CTV), social media, in-app, native and Digital Out of Home (DOOH).

About Integral Ad Science
Integral Ad Science (IAS) is a global leader in digital media quality. IAS makes every impression count, ensuring that ads are viewable by real people, in safe and suitable environments, activating contextual targeting, and driving supply path optimization. Our mission is to be the global benchmark for trust and transparency in digital media quality for the world’s leading brands, publishers, and platforms. We do this through data-driven technologies with actionable real-time signals and insight. Founded in 2009 and headquartered in New York, IAS works with thousands of top advertisers and premium publishers worldwide. For more information, visit integralads.com

Media Contact:
press@integralads.com 

Source: Integral Ad Science, Inc.

PR Newswire

LeadSquared secures $153mn from WestBridge Capital; Turns Unicorn

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ATLANTA, June 24, 2022 /PRNewswire/ — Sales automation platform, LeadSquared recently announced that it has secured an investment of USD $153mn in the Series C funding round from WestBridge Capital. 

LeadSquared founders Sudhakar Gorti, Nilesh Patel & Prashant Singh
LeadSquared founders Sudhakar Gorti, Nilesh Patel & Prashant Singh

Founded by Nilesh Patel, Prashant Singh, and Sudhakar Gorti in 2011, LeadSquared’s vision is to make high-velocity sales execution software a growth engine for companies around the globe. 

LeadSquared has built a global, best-in-class sales platform that takes away the guesswork from sales execution and makes efficiency the focus of every customer interaction, no matter how complex the customer journey. It now serves more than 2,000 customers globally. 

“We are grateful for the support of our investors as we strive to build LeadSquared into a globally significant business. With this financing, we will double down on growth investments in India and North America, start building in APAC and EMEA, add new offerings to our product portfolio, and fund acquisitions. To support our growth, we plan to double our headcount in the next 18 months,” shared Nilesh Patel, Founder & CEO, LeadSquared.

Remarking on the investment, Sumir Chadha, Co-founder and Managing Director at WestBridge Capital, said, “LeadSquared has shown a remarkable ability to scale and grow efficiently. Its core SaaS metrics are unique and best-in-class in the industry. Its focus on building an easy-to-use platform that transforms sales processes through automation delivering unparalleled efficiency, has significant potential for growth in the global market. Future of LeadSquared is very exciting to us and we look forward to a long partnership with the company.”

Gaja Capital’s Managing Partner, Gopal Jain opined, “LeadSquared is fast emerging as a category leader in high-velocity sales execution software. Nilesh and the team have built a strong platform with robust unit economics. With this round, the company has the balance sheet strength to further invest for growth in India as well as international markets, especially the US. We look forward to LeadSquared being the engine of growth for ambitious companies in India and around the world.”

LeadSquared is the growth partner for organizations in higher education, edtech, professional education, healthcare, financial services. LeadSquared is headquartered in Bengaluru, India alongside its presence in the United States, APAC and EMEA.

The company’s existing investors include Gaja Capital, IFC, and Stakeboat Capital. 

Barclays acted as the exclusive placement agent for the Series C funding.

Media Contact: Arushi Dhar; pr@leadsquared.com

Email ID Sales: Shubhankit Mishra sales@leadsquared.com

PR Newswire

IBM, DELTA AIR LINES WPP, 4A’S, IAB, AD COUNCIL AND OTHER INDUSTRY LEADERS ACT TO MITIGATE BIAS IN ADVERTISING TECHNOLOGY

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IBM Delivers Open Source Toolkit to Identify and Mitigate Bias in Advertising Technology

CANNES, France, June 20, 2022 /PRNewswire/ — Today, leading companies committed to improving fairness in marketing campaigns. The initiative, announced at the Cannes Lions International Festival of Creativity 2022, brought together agencies, brands, and other leaders to generate awareness and take action towards mitigating bias in advertising technology. Committing organizations include IBM (NYSE: IBM), Delta Air Lines, WPP, Mindshare, 4A’s, IAB and the Ad Council.

The action is the most recent effort by IBM to drive education and awareness around the impact of bias in advertising technology. In 2021, the company launched a research initiative to explore the hypothesis that bias can exist in ad technology, which initial findings confirmed. The research also showed that mitigating bias in ad technology was possible using AI tools and resources in marketing processes. More industry participation and data collection are needed to better understand the potential impact of bias on these campaigns, but several industry leaders are demonstrating early activism by raising awareness and taking action via IBM’s Advertising Fairness Pledge.

“While the risk of bias in advertising is well known, by making this commitment, these organizations are among the first in the industry to take action,” said Bob Lord, IBM Senior Vice President of The Weather Company and Alliances. “Together, we are agreeing to educate ourselves and our companies and ask other industry leaders to join us in helping to mitigate bias in advertising.”

Toward that effort, IBM also announced the release of its gratis Advertising Toolkit for AI Fairness 360, an open-source solution deploying 75 fairness metrics and 13 state-of-the-art algorithms to help identify and mitigate biases in discrete data sets. A playbook and sample code are also made available for ease of use. Organizations utilizing the toolkit may gain a better understanding of the presence and impact of bias on their ad campaigns, as well as the makeup of their audiences.

“Used correctly, data can help brands personalize consumer engagement and identify the most relevant touchpoints. However, we know that bias can exist in algorithms or technology, and that’s why we’re helping our clients to evaluate how and when to use data in a meaningful way that will benefit the customer experience,” said Mark Read, CEO of WPP. “Through WPP’s GroupM, we’ve developed the Data Ethics Compass to help clients navigate the challenges of using datasets, while IBM’s new Advertising Toolkit for AI Fairness 360 will help us to better understand the potential impact of bias. Consumers rightly expect brands to use their information in a fair way and for the industry to tackle data bias collectively, which can ultimately result in increased engagement and commercial outcomes.”

Bias is often unintentional, a result of human assumptions and judgments encoded into algorithms that can result in unfair targeting, exclusion of certain groups, and marketing campaign failures. Organizations taking the pledge can contribute data to ongoing studies that seek to better explain the impact of bias. According to Salesforce’s 2022 State of the Connected Customer survey, nearly 62 percent of consumers surveyed reported they are concerned about bias in AI, up from just 54 percent two years prior, emphasizing the imperative for brands and agencies to better understand its impacts.

“As technology and data prevalence accelerates, the risk for bias in advertising compounds. It is our duty to address this head-on,” said Adam Gerhart, Global CEO of Mindshare. “We believe the industry needs to take clear and intentional action, which is why we are committing to leverage the Advertising Toolkit for AI Fairness 360.”

As the advertising industry continues to face issues related to privacy and transparency, many organizations believe that tackling bias in ad tech could be a next key area of focus for marketers. Nearly $1 trillion was spent on digital advertising globally in 2021, much of which flows through programmatic engines that segment and target specific audiences, sometimes missing large consumer groups in the process. With increasing consumer demand for transparency in how their data is used, marketers must look for new ways to remain effective. Tapping into alternative privacy-forward data sources, such as weather data, can be effective predictors of behavior that could also help rebuild trust with consumers.

“As a global brand, we know that every decision we make, whether it’s about a supplier, an employee or an ad campaign, is a reflection of our values and the change we want to see in the world,” said Emmakate Young, Delta’s Managing Director of Brand Marketing. “We’ve long been focused on inclusive representation in our campaign creative, this effort allows us to go a step further to bring more inclusive representation to our campaign delivery.”

To download the Advertising Toolkit for AI Fairness 360 and the associated playbook, to take the Advertising Fairness Pledge, and to learn more about how bias in advertising can negatively impact businesses and consumers, visit IBM’s Bias in Advertising microsite.

To learn more about IBM Watson Advertising solutions and services, visit here.

Statements regarding IBM’s future direction and intent are subject to change or withdrawal without notice and represent goals and objectives only.

About IBM
IBM is a leading global hybrid cloud and AI, and business services provider, helping clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. Nearly 3,000 government and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM’s hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly and efficiently. IBM’s breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and business services deliver open and flexible options to our clients. All of this is backed by IBM’s legendary commitment to trust, transparency, responsibility, inclusivity and service. Visit www.ibm.com for more information.

IBM Contacts:

Luca Sesti
luca.sesti@ibm.com

Clare Chachere
Clare.chachere@ibm.com

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