Smartwatches; a hot topic these days in the technology industry these days. We can talk about it all day long, it is still a young technology considering that products are still being brought out and plenty more are still in development. Better still the software coupled around it are also growing in maturity and quality. There are, like how smartphone operating systems of old still huge rooms for improvement for the softwares that comes with the devices. We are though expecting plenty of good things about the smartwatch industry expecially from Android Wear (not like we are biased or anything, it has just been the way it is with the Android/iOS battle these days).
Recently we saw a premium watchmaker jump on the Android Wear boat after Apple decided to come forth with their premium Apple Watch. TAG Heuer to be specific has decided to make Android Wear for the premium market. Now some of you might think that the market is pretty niche for Android Wear in that section, we do not blame you because TAG Heuer seems to think so too. That said, you probably did not expect that the demand for TAG Heuer’s iteration of Android Wear to be so overwhelming that TAG Heuer has decided that they would bump up their production lines for Android Wear from 1,200 watches per week to 2,000 units per week.
Weirdly though if you say that the Android Wear offering from TAG Heuer is affordable, it is everything but. The Carrera based smartwatch is actually the most expensive Android Wear out there matching the Apple Watch prices at USD1,500 (MYR6,396). But then again it is a TAG Heuer and you can trade in for a more traditional TAG Heuer later on. The bump of production was following a confirmation from the CEO of Tag Heuer himself on the 100,000 requests from their sales channels and more from directly purchasing customers online. Which means that a demand for premium Android Wear is actually quite alive.
Following this news we are also expecting more watch manufacturers to jump on board the Android Wear boat and make more varieties of Android Wear available to the masses, or at least people who are willing to spend on a watch. TAG Heuer also is considering to make more types and varieties of Android Wear available in the coming years, they specifically said 2017 onwards. By then Android Wear should have sorted out plenty of the kinks and limitations of the current Android Wear too so we are expecting quite a bit of something from TAG Heuer themselves.