Samsung Malaysia Electronics is one of Malaysia’s leading home appliance and consumer electronics brand. The company has long been the first choice for many consumers in, not only the mobile market but also in consumer electronics arena. Despite recent events, the company’s mindshare among consumers has remained strong. Just recently, the electronics behemoth launched their year-end consumer electronics campaign “Unbox the Wonders of Home” which brings remarkable deals to their consumers.
In conjunction with its “Unbox the Wonders of Home” campaign, Samsung has taken an unprecedented step in bringing more convenience to their consumers when it comes to shopping for their home electronics. In partnership with the leading online shopping platform in Southeast Asia, Lazada, consumers can now enjoy the ease of shopping at home and the swiftness of delivery from the nearest Samsung outlet.
The partnership is a first, even for online shopping behemoth, Lazada, which brings what they call a “portal-in-portal” site. This portal-in-portal platform allows Samsung to track and assign their orders to the nearest outlet to the user based on their postcode. With this matching and tracking on Lazada, users can now enjoy not only quick but free shipping from the nearest Samsung outlet to you. In addition to free shipping, customers will also enjoy up to 30% cashback, free gifts and 2 years warranty from Samsung as well as a 0% Instalment Payment Plan for all products purchased through Lazada’s Samsung Shop. The 0% Instalment Payment Plan is applicable only to purchases above RM500.
The partnership comes in the midst of Lazada’s Online Revolution sale which started on 11 November and ends on 12 December. The campaign brings amazing deals for consumer products from various brands including Samsung with remarkable discounts and flash deals. The campaign has already had an amazing kick off on 11 November with a record number of sales and users using the portal during the campaign launch.