Samsung and Lionsgate are hooking up to promote their properties – the Galaxy Tab S and Hunger Games: Mockingjay Part 1. An official announcement was made by Lionsgate that the two companies will be working together via an exclusive screening of the first trailer of the Hunger Games: Mockingjay Part 1 on Samsung’s Galaxy Tab S devices at the upcoming San Diego Comic Con (SDCC) happening on the 25th of July.
However, if you aren’t able to be at SDCC, it seems that Lionsgate and Samsung will be screening the trailer on the Galaxy Tab S devices at Best Buys and Samsung Experience Shops. Those who actually view the trailer at these locations, will be getting a free ticket to the movie while stocks last. All of this will lead to the official international debut of the trailer speculated to be on the 28th of July after the end of the promotion on the 27th.
As hinted in the article, it seems like the promotion is only available in the United States. However, if you’re a fan of the movie and/or books, you will get your fix on the 28th or may be a little later.
What do you think of this method of advertising? Sound off in the comments!