If you’re using a Samsung Android device, you would have received an update recently which changed a few things. The one that sticks out like a sore thumb would be the rebranding of the Samsung Apps application which comes with any TouchWiz powered Android device into the new Galaxy Apps application. The move has been seen by many in the tech industry as a move where Samsung is trying to distance itself from the Android Ecosystem.
The change in the branding of the tech behemoth’s app store comes after a slew of leaks and an official announcement of Tizen powered devices which share similar design aesthetics to the TouchWiz skin used by the manufacturer for its Android devices. This rebranding exercise is claimed to be a way to better offer customisations and services to customers by Samsung’s Executives but is seen by the tech community as a way for Samsung to break its dependency on Android and a move to enable the tech behemoth to differentiate the line of devices heraded for the consumer market in the near future.
While we wouldn’t say that Samsung will distance itself totally from Android, the move does seem like a strategic indication for the manufacturer to spread a little more resource to Tizen.
Source: Samsung Tomorrow