It seems like BlackBerry is looking to get a Virtual Assistant of its own soon. The BlackBerry Assistant is looking to become the Siri and Google Now competitor which will be debuting with the struggling company’s upcoming device the BlackBerry Passport. The Passport is rumoured to be a very square device with a QWERTY keyboard set to launch sometime later this year.
The BlackBerry Assistant will be one of the cornerstone features of the company’s update to its operating system, BB10. The Virtual Assistant will come with a lot of features seen in other virtual assistants such as searching the web or social media, composing and sending emails, creating calendar appointments and searching emails and appointments. All of these functions will, of course, be controlled by voice with a system which BlackBerry says that users will be “pleasantly surprised at how accurate BlackBerry Assistant is at recognizing your requests.” In addition, the system seems to be similar with Google Now which gets better the more you use it. A feature also touted by Microsoft for Cortana.
It is unclear whether the BlackBerry Assistant will come with a sassy personality like Siri, but it most definitely be a welcomed addition to the BB10 ecosystem. This feature also comes a few years behind competition Android, iOS and Windows Phone in what seems to be a game of catch up between the struggling manufacturer and its competition.