Earlier this month was the Computex 2016, ASUS was the first manufacturer or participant of the show to make an announcement of their new lines of product. Of course, as expected one of them was the ZenFone 3. Of course there are other interesting things that Asus announced as well in the Zenvolution announcement like the home assistant robot companion the Zenbo which acts like a personal home monitor in case you missed anything at home or had a mishap at home. It also provides entertainment to the young ones if you need to keep them distracted.
On a side note they also released their new ZenBook 3 then. It is lighter and slimmer at 910g and 11.9mm than before for easy portability with longer lasting battery life as well at a quoted 9 hours battery life. They also managed to fit a 3mm fan into the small body of the laptop, thinnest fan in the world. It is more powerful and more power efficient with the new generation of i7 Intel processors on board with 16GB of RAM. Storage comes in at 1TB which means you can store all the movies you want and watch them with superior Harman Kardon audio on board. It comes with USB Type-C as well so you do not have to keep flipping your USB drives or cables to fit them in. The 12.5-inch display is layered with Corning Gorilla Glass 4 for that extra durability.
Alongside the ZenBook 3 is the Transformer 3 and the Transformer 3 Pro 2-in-1 PCs. Both will come with the next generation Intel Core processors with the Pro receiving the i7 treatment. Both also will receive Solid State Drives internally with the Pro getting up to 1TB while the regular Transformer 3 gets 512GB. Both will also come with Thunderbolt 3 which can support up to two UHD 4K displays. Both has USB Type-C supporting USB 3.1. Both also include 13-Megapixel cameras for photos and videos capture. The Transformer 3 Pro is the thicker of the lot, if you are wondering at 8.35mm to 6.9mm of the Transformer 3. While the Transformer 3 packs Harman Kardon’s four speaker system the Transformer 3 Pro comes with Asus Audio Pod 5.1-channel surround sound for more immersive audio. The Transformer 3 Pro also packs ROG XG Station 2 for an external graphic card dock giving the Transformer 3 Pro the gaming performance of a full desktop while making it VR ready.
The stars of the show though, like plenty of other shows today would be their next generation of smartphones. ASUS is not exactly new in the industry of smartphones. However they are not exactly one of the earliest either in adopting into the smartphone market. Since their entry in the smartphone industry in collaboration and partnership with Intel they have been gracing the market with high quality smartphones with some interesting and innovative design language. They have also taken the mid-range and entry-level smartphones to new heights. To them, a good smartphone can be a budget smartphone. Enter the ZenFone 3, ZenFone 3 Ultra, and ZenFone 3 Deluxe.
The ZenFone 3 comes with a 5.5-inch display 1080p Full HD Super IPS+ display. Being the first ever smartphone to be powered by the Qualcomm Snapdragon 625 octa-core processor paired with 4GB of RAM we can be sure that this will not be a slouch in terms of processing speed and capability. It features also a 16-Megapixel camera with ASUS TriTech autofocus which deploys a laser with phase detection to achieve that extra quick autofocus so you will never miss another golden shot.
The ZenoFone 3 Ultra has a 6.8-inch 1080p Full HD display with Tru2Life+ technology by ASUS which mimics the display quality of a UHD 4K Television. Equipped with the Qualcomm Snapdragon 652 octa-core processor paired with Adreno 510 GPU and 4GB of RAM, this behemoth of a smartphone should breeze through the most demanding mobile games the Play Store is able to churn out. Watching any sort of videos on the large screen will not be complete without proper audio. That is why ASUS has fitted the Ultra with two powerful five-magnet speakers with NXP amplifiers for that extra oomph in the audio. If you prefer headphones, you can experience virtual 7.1-channel surround sound on the device itself with DTS Headphone:X; first in the world kind of feature. Did I mention that it shares the same amazing camera as the high-end ZenFone 3 Deluxe?
The flagship Deluxe will come with a 5.7-inch 1080p Full HD Super AMOLED display for that extra brightness and clarity. Underneath that super clear, super bright display is the world leading, top-of-the-line Qualcomm Snapdragon 820 processor that is paired with an Adreno 530 GPU and 6GB of RAM. What does all these processing power mean? It means that your device should be relatively free of lags, plays all sorts of games as smooth as butter, multitask as much as you want, while still have enough power to watch a 4K UHD resolution movie on the side (I may be exaggerating; a little bit-ish). Sony’s know how in camera sensors made it to ASUS in the form of an IMX318 sensor giving out 23-Megapixel in shot. The lens has an f/2.0 paired with 4-axis optical stabilisation for that high-quality low light performance. You are a Videographer? Not to worry, it is still capable of 4K UHD videos while assisted by the 3-axis electronic stabilisation for that extra stable and high-quality shot. The ASUS TriTech autofocus technology made it here too if you are wondering. Audio is similar to the ZenFone 3 Ultra when it comes to the sort of speakers and headphone technology. Security comes in the form of a fingerprint sensor to truly prevent others from taking a peek into your valuable smartphone. When you need the juice the device comes with Quick Charge 3.0 through the USB Type-C port for that effortless and super fast power charging.
Prices and availability of the device has not yet been officially announced. We do expect it to be priced at a slightly higher price point than the initial ZenFone 2 due to the sort of specs that we are looking at here. Availability wise though we are hoping that they will make an official statement sometime soon on when they plan to release the device here. Our best guess? somewhere in the coming month maybe. Whatever it is though we are very much excited to view these devices in its physical form and looking forward to its availability in this part of the world. Do continue to watch this space for more news on ASUS ZenFone 3 updates. Press release and photos after the break.
ASUS Presents Zenvolution at Computex 2016
Chairman Jonney Shih unveils Zenbo, the first ASUS robot, along with a stunning lineup of third-generation mobile products
ASUS unveils Zenbo, a friendly and capable home robot designed to provide assistance, entertainment, and companionship to families
The all-new ZenFone 3 family of smartphones — ZenFone 3, ZenFone 3 Deluxe, and ZenFone 3 Ultra — bring empowering performance to everyone
The ultra-sleek and lightweight ZenBook 3, and the versatile Transformer 3, Transformer 3 Pro, and redefine mobile computing
Taipei, Taiwan (30th May, 2016) — ASUS Chairman Jonney Shih took the stage today during the
Zenvolution press event at Computex 2016 to unveil Zenbo, the first ASUS robot, along with a stunning
portfolio of third-generation mobile products designed to provide users with revolutionary functionality for
pursuing their passions. The incredible line-up includes the all-new ZenFone 3 family, featuring ZenFone
3 Deluxe, the new flagship ASUS smartphone with advanced camera technology that takes mobile
photography to the next level; ZenFone 3, a feature-packed smartphone that brings premium design and
empowering performance to users; and ZenFone 3 Ultra, an incredibly powerful smartphone with a 6.8-
inch Full HD display that excels at entertainment. Also announced were ZenBook 3, an ultra-sleek and
lightweight notebook with a premium aluminum design, along with ASUS Transformer 3 and ASUS
Transformer 3 Pro, the world’s most versatile PCs that feature an unrivalled combination of mobility,
convenience, and expandability.
While revealing ASUS Zenbo, Chairman Shih said, “For decades, humans have dreamed of owning such
a companion: one that is smart, dear to our hearts, and always at our disposal. Our ambition is to enable
robotic computing for every household.”
Joining Mr. Shih on stage, Intel’s Corporate Vice President and General Manager of the Client Computing
Group, Navin Shenoy said, “For nearly thirty years, Intel and ASUS have been collaborating to bring
some of the most innovative PCs and devices to market. We are excited to continue that collaboration on
the new ZenBook and Transformer 3 family powered by Intel Core processors, and we look forward to
working closely with ASUS on expanding beyond traditional clients into new, emerging markets like
ASUS Zenbo, the ZenFone 3 Series, the ASUS Transformer 3 Series, and a line-up of other all-new
ASUS products are on display at the ASUS showroom at the Nangang Exhibition Hall at Taipei World
Trade Center. Visitors to Computex 2016 are invited to visit the showroom to experience the revolutionary
functionality of these latest ASUS innovations for themselves.
ASUS Zenbo — Your Smart Little Companion
ASUS Zenbo arose from Chairman Jonney Shih’s ambition to enable robotic computing for every
household. Zenbo is a friendly and capable home robot designed to provide assistance, entertainment,
and companionship to families and meant to address the needs of each family member in this ubiquitous
computing era. With a full range of capabilities, including the ability to move independently and
understand spoken commands, Zenbo can assist in the home and interacting with him is easy and fun.
Zenbo is designed for everyone, but he has specific functionality that helps senior family members
safeguard their health and well-being as well as enjoy a connected digital life. As a home care assistant,
he proactively provides convenient, spoken reminders of important information, such as doctor’s
appointments, medication and exercise schedules, and anything else that needs to be remembered.
Zenbo also monitors the home for emergency situations — such as falls — and immediately responds to
them by notifying specified family members on their smartphones, no matter where they are. When they
receive an emergency notification, family members can remotely control Zenbo to move nearby and use
Zenbo’s built-in camera to visually check on their loved one. Zenbo is also a friendly companion who
helps to bridge the digital divide between generations by making it easy to accomplish a variety of online
tasks — including making video calls, using social media, shopping, and streaming movies and TV shows
— using voice commands and guided help.
Zenbo is also a fun and educational playmate for kids who entertains them with interactive stories and
learning games that foster their creativity and logical thinking skills. With his high-quality, built-in stereo
sound system, Zenbo can play children’s favorite songs and even dance along to the music, making for
fun playtime activity. Zenbo is also an expert storyteller who keeps children entertained during the day
and helps them fall asleep at night. Zenbo includes a built-in library of stories that he tells in a variety of
entertaining voices, while displaying accompanying images on his screen and controlling the room
lighting to add a new level of interactivity and fun to story time. Zenbo also comes with educational games
and an interactive encyclopedia that make learning fun.
In addition to working with seniors and kids, Zenbo is also a hands-free household helper who enriches
the home with a broad range of skills that make life easier and more enjoyable. Zenbo can connect to and
control many smart home and traditional devices, including lights, TVs, air conditioners, and more.
Homeowners can even use Zenbo’s built-in screen to view visitors at the door and then unlock it with a
simple voice command. He can also help out in the kitchen, reading recipes out loud and functioning as a
voice-controlled timer, so home chefs can stay focused on cooking. With his built-in camera and ability to
move around the house, Zenbo is a great family photographer who helps preserve special and everyday
moments alike. When homeowners are away, Zenbo provides peace of mind that their home is safe by
acting as a remote-controlled home security camera that is accessible from anywhere via an intuitive
Zenbo supports a growing number of custom apps that expand his capabilities and bring new features to
users. The free Zenbo Developer Program provides members access to the Zenbo SDK and a library of
information they need to bring their creative ideas to life. Additionally, Zenbo Partners can work with
ASUS to help build a rich, robotic ecosystem that will enhance Zenbo and enrich users’ lives.
For more information about ASUS Zenbo and the Zenbo Developer Program, visit zenbo.asus.com.
ZenFone 3 Deluxe — World’s First Full-Metal Smartphone with Invisible Antenna Design
ZenFone 3 Deluxe is the flagship model of the ZenFone 3 family and the ultimate expression of ASUS
smartphone design. It is constructed with a strong and light aluminum alloy unibody, and has a rear
surface free of unsightly antenna lines and an ultra-thin 4.2mm edge.
ZenFone 3 Deluxe features a 5.7-inch Full HD (1920 by 1080) Super AMOLED display with a gamut of
over 100% NTSC color space for rich, vibrant colors, even in harsh, outdoor lighting. An ultra-thin bezel
gives ZenFone 3 Deluxe a 79% screen-to-body ratio for a maximized display in a compact package.
Inside, ZenFone 3 Deluxe has a powerful Qualcomm® Snapdragon™ 820 Series processor, Adreno™
530 GPU, and integrated X12 LTE modem, as well as up to 6GB RAM to deliver the best performance
and fast connectivity for demanding apps, games, and media.
ZenFone 3 Deluxe raises the bar for mobile photography with its incredible 23MP camera featuring the
latest Sony IMX318 image sensor, a large f/2.0 aperture lens, and 4-axis optical image stabilization for
high-resolution, blur-free, and low-noise photos in almost any lighting condition. It also features 3-axis
electronic image stabilization for steady 4K UHD videos. Coupled with an ASUS TriTech autofocus
system that automatically selects 2nd generation laser, phase detection, or continuous autofocus to
provide accurate and nearly instant 0.03-second focusing and subject tracking, as well as exclusive
PixelMaster 3.0 technology, ZenFone 3 Deluxe captures truly stunning photos and videos.
ZenFone 3 Deluxe has a built-in fingerprint sensor that’s perfectly positioned on the rear of the phone to
sit underneath the user’s finger and unlocks the phone in just a fraction of a second. Quick Charge 3.0
technology reduces battery recharge times and a reversible USB 3.0 Type-C port that makes connecting
charging and accessory cables effortless.
ZenFone 3 Deluxe also excels at audio with its powerful five-magnet speaker and NXP smart amplifier
that provides clear, defined sound and also protects the speakers from damage. When listening over
certified headphones, users can enjoy Hi-Res Audio (HRA) that provides up four-times-better sound
quality than CDs.
ZenFone 3 — Agility, Beauty, and Clarity
Winner of a Computex 2016 d&i Award, ZenFone 3 is a feature-packed smartphone that brings premium
design and empowering performance to everyone. Built around a gorgeous 5.5-inch Full HD (1920 by
1080) Super IPS+ display with up to 500cd/m2 brightness, ZenFone 3 delivers an incredible visual
experience that makes apps, videos, and games look their best. With a narrow bezel, ZenFone 3
provides a 77.3% screen-to-body ratio for a maximized viewing area in a slim and compact body. The
front and rear of the phone are encased with scratch-resistant 2.5D Corning® Gorilla® Glass that gently
curves to make the edge of the phone completely smooth.
ZenFone 3 is equipped with a 16MP camera with ASUS TriTech autofocus that automatically selects 2nd
generation laser, phase detection and continuous auto focus to achieve precise focus in just 0.03
seconds, resulting in sharp images in any condition.
ZenFone 3 is the first smartphone worldwide to be powered by the new Qualcomm Snapdragon 625
octacore processor — the first Snapdragon 600 Series processor with 14nm FinFET process technology,
an integrated X9 LTE modem, and 802.11ac MU-MIMO Wi-Fi connectivity — PC-grade graphics and up
to 4GB RAM that together deliver outstanding mobile performance with improved efficiency and battery
life. ZenFone 3 has a built-in fingerprint sensor that’s perfectly positioned on the rear of the phone to sit
underneath the user’s finger and unlocks the phone in just a fraction of a second.
ZenFone 3 Ultra — Unleashed, Unlimited, and Unrivaled
Winner of a Computex 2016 Best Choice Golden Award, ZenFone 3 Ultra is a smartphone designed for
multimedia lovers, featuring a 6.8-inch Full HD (1920 by 1080) display with a 95% NTSC color gamut for
rich, vibrant images even outdoors in harsh lighting. It is the world’s first smartphone to have ASUS-
exclusive Tru2Life+ Video technology, which harnesses a high-end 4K UHD TV-grade image processor to
optimize every pixel in each frame before it is displayed, resulting in superior contrast and clarity.
ZenFone 3 Ultra also excels at audio with its two new powerful five-magnet stereo speakers and a NXP
smart amplifier that provides clear, defined sound and protects the speakers from damage. When
listening over certified headphones, users can enjoy Hi-Res Audio (HRA) that provides up to four-times-
better sound quality than CDs and the world’s first smartphone with virtual 7.1-channel surround sound
with DTS Headphone:X.
Like ZenFone 3 Deluxe, ZenFone 3 Ultra has an incredibly slim and elegant full-metal unibody chassis —
the world’s first to have no antenna lines. An ultra slim bezel gives ZenFone 3 Ultra a 79% screen-to-body
ratio, maximizing the viewing area while minimizing its overall size and weight. ZenFone 3 Ultra is
equipped with the same high-resolution 23MP camera with ASUS TriTech autofocus system as ZenFone
3 Deluxe. Powered by the Qualcomm Snapdragon 652 octa-core processor, Adreno 510 graphics, and up
to 4GB of RAM, ZenFone 3 Ultra delivers outstanding mobile performance. A built-in fingerprint sensor is
perfectly positioned on the front of the phone beneath the user’s finger and unlocks the phone in just a
fraction of a second.
ZenFone 3 Ultra also has a high-capacity 4600mAh battery for long-lasting performance and Quick
Charge 3.0 technology for rapid recharge times. ZenFone 3 Ultra even works as a power bank with 1.5A
output for quickly charging other mobile devices.
ZenBook 3 — The World’s Most Prestigious Laptop with Unprecedented Performance
The next-generation ZenBook is completely redesigned with a gorgeous, ultra-sleek 11.9mm chassis that
weighs a mere 910g. To achieve its amazing lightness without compromising strength, ZenBook 3 is
crafted from aerospace-grade aluminum alloy, a premium material that is 50% stronger than the standard
alloy used in laptops. As well as being strong and light, this material is also supremely elegant and
features the signature ZenBook spun-metal finish. ZenBook 3 is available in three exclusive colors —
Royal Blue, Rose Gold and Quartz Grey — and a special 2-phase anodizing process is used to create
stunning golden highlights on the diamond-cut edges.
ZenBook 3 delivers unprecedented performance with up to an Intel® Core™ i7 processor, 16GB of
2133MHz RAM, up to a 1TB PCIe® Gen 3 x4 SSD, a next-gen USB Type-C port, and powerful quad-
speaker audio by Harman Kardon. Its high-resolution 12.5-inch display has a wide 72% NTSC color
gamut and has an edge-to-edge covering of tough, scratch-resistant Corning Gorilla Glass 4. A slim bezel
design provides an 82% screen-to-body ratio for the maximum display size with the minimum footprint.
ZenBook 3 has an innovative cooling system featuring the world’s thinnest fan design at just 3mm. This
efficient cooling enables ZenBook 3 to achieve incredible performance in an ultra-thin from factor.
ZenBook 3 features a full-size backlit keyboard with 19.8mm key pitch — the same as most desktop
keyboards — and 0.8mm key travel to deliver comfortable typing experience. A glass-covered precision
touchpad provides smooth and accurate input and incorporates palm-rejection technology, Smart
Gestures, and handwriting support for enhanced usability. A built-in fingerprint reader with Windows Hello
support gives users instant one-touch access, allowing them to sign in and unlock ZenBook 3 quickly and
securely without having to type their password or PIN.
ZenBook 3 provides up to 9 hours of battery life for all-day computing. When it’s time to recharge, fast-
charge technology brings ZenBook 3’s battery up to 60% capacity in just 49 minutes.
ASUS Transformer 3 Pro — The World’s Most Versatile PC
ASUS Transformer 3 Pro is a 2-in-1 PC that combines unrivalled performance with incredible portability to
create the ultimate mobile device for work and play. Precision crafted from aluminum, ASUS Transformer
3 Pro is only 8.35mm thin, yet has incredible structural strength and rigidity. ASUS Transformer 3 Pro has
diamond-cut detailing that accentuates its elegant design, and it is available in gorgeous Icicle Gold and
Glacier Gray color options.
ASUS Transformer 3 Pro has an integrated metal kickstand with a stepless hinge that lets users set the
device at almost any viewing angle up to 170°. The included ASUS Transformer Cover Keyboard is a
backlit keyboard that provides laptop-grade 1.4mm key travel for a comfortable typing experience and is
available in four attractive colors — Stone, Charcoal, Taupe, and Amber — that perfectly complement the
device. ASUS Transformer 3 Pro has a beautiful 12.6-inch display with a resolution of 2880 by 1920 and
a 275ppi pixel density for pin-sharp, detailed images as well and a gamut of 121% sRGB color space for
rich, vibrant colors. Dual front stereo speakers with audio by Harman Kardon provide spacious, defined
sound for incredible listening experiences.
ASUS Transformer 3 Pro is powered by an Intel Core i7 processor and has up to a 1TB PCIe x4 SSD and
16GB of 2133MHz RAM for the ultimate performance. Its versatile, any-way-up USB Type-C connector
supports USB 3.1 Gen 2 devices at speeds up to 10Gbps, and Thunderbolt™ 3 provides unbelievably
fast 40Gbps data transfers and support for dual external 4K UHD displays. ASUS Transformer 3 Pro also
comes with USB 3.0 and HDMI ports for convenient connectivity. A 13MP rear camera lets users capture
high-resolution photos and videos, and a front-facing camera with Windows Hello facial recognition
enables users to conveniently log in with just a quick glance.
ASUS Transformer 3 Pro is expandable with a range of accessories that extend its functionality and
performance, giving users a new level of flexibility and convenience from a mobile device. ASUS Pen is a
beautifully crafted writing and drawing utensil that offers 1024 levels of precision for completely natural
note taking and sketching experiences with a high degree of control. Users can also capture photos with
ASUS Transformer 3 Pro’s high-resolution camera and annotate them directly with ASUS Pen. ASUS
Universal Dock is a hub that provides a full range connectivity ports, including USB-C 3.1, USB 3.0,
HDMI, VGA, RJ45 LAN, and a 3-in-1 SD card reader. ASUS Audio Pod is an entertainment accessory
that includes four powerful speakers to deliver amazing 360° virtual 5.1-channel surround sound and with
rich, defined bass. ROG XG Station 2 is an external graphics card dock that gives ASUS Transformer 3
Pro desktop-grade graphics performance, turning it into a VR-ready gaming powerhouse.
ASUS Transformer 3 — The Mobile PC, Redefined
ASUS Transformer 3 is an ultra-slim and compact 2-in-1 PC that provides users with the ultimate mobility,
total convenience, and amazing expandability. Precision crafted from aluminum, ASUS Transformer 3
weighs just 695g, is only 6.9mm thin, and has smaller dimensions than a sheet of A4 paper. Its compact
and elegant design is accentuated by diamond-cut edges and an exquisite spun-metal finish. Equipped
with the detachable ASUS Transformer Sleeve Keyboard that has 1.4mm key travel, an integral 2-
position display stand, and a glass-covered precision touchpad, ASUS Transformer 3 provides
comfortable typing and smooth, accurate input for the best productivity and creativity experiences. ASUS
Transformer 3 is available in gorgeous Icicle Gold and Glacier Gray color options. The ASUS Transformer
Sleeve Keyboard is available in four attractive colors — Stone, Charcoal, Taupe, and Amber — that
perfectly complement ASUS Transformer 3.
ASUS Transformer 3 has a beautiful 12.6-inch display with a resolution of 2880 by 1920 and a 275ppi
pixel density for pin-sharp, detailed images, as well as 450cd/m2 brightness and a gamut of 121% sRGB
color space for rich, vibrant colors. An ultra-thin bezel provides an 80% screen-to-body ratio, maximizing
the display area while keeping the device compact and highly portable. ASUS Transformer 3 delivers
enhanced video performance with ASUS Tru2Life Video technology, which optimizes every pixel in each
frame before it is displayed, resulting in superior contrast and clarity for the best, most realistic video
ASUS Transformer 3 contains four high-quality speakers with audio by Harman Kardon. Each speaker is
powered by a smart amplifier to deliver rich, detailed, and immersive sound, even at loud volumes. ASUS
Transformer 3 automatically adjusts the direction of the sound depending on the orientation of the device,
ensuring users will always enjoy optimum audio quality.
ASUS Transformer 3 is powered by 7th Gen Intel Core processors and has up to a 512GB SSD and up to
8GB RAM that provides fast performance for work and play. Its versatile, any-way-up USB Type-C
connector supports USB 3.1 Gen 2 devices at speeds up to 10Gbps, and Thunderbolt™ 3 provides
unbelievably fast 40Gbps data transfers and support for dual external 4K UHD displays. A built-in
fingerprint reader and Windows Hello lets users sign in to and unlock ASUS Transformer 3 quickly and
securely without having to type their password or PIN. ASUS Transformer 3 also includes a 13MP camera
for capturing high-resolution photos and videos.
ASUS Transformer 3 is expandable with a range of accessories — including ASUS Pen, ASUS Universal
Dock, ASUS Audio Pod, and ROG XG Station 2 — that extend its functionality and performance, giving
users a new level of flexibility and convenience from a mobile device.