vivo and iQOO have made a triumphant entry into East Malaysia with the grand opening of their new brand store in Kota Kinabalu in Imago Mall. To celebrate this momentous occasion, the brands hosted a thrilling Honor of Kings (HOK) esports tournament, drawing enthusiastic crowds and showcasing their commitment to providing innovative products and exciting experiences to consumers in the region.

The store opening and HOK tournament were a resounding success, attracting long queues of eager customers and passionate gaming enthusiasts. The tournament servers as vivo’s platform to showcase it’s iQOO Z9, a powerful gaming smartphone demonstrating its capabilities to potential buyers.

The iQOO Z9 is a gaming powerhouse that was launched earlier this year. The smartphone is designed to excel in competitive titles like HOK. Equipped with the Snapdragon 7 Gen 3 processor, it delivers exceptional performance, ensuring smooth gameplay even during intense battles. The device’s long-lasting battery and fast charging capabilities keep you powered up throughout the day, while its 144Hz AMOLED display offers ultra-smooth visuals for lightning-fast reactions. The advanced cooling system further enhances performance by preventing overheating.

The HOK tournament was a thrilling spectacle, showcasing the skills and passion of the participating teams. The competition was fierce, with players demonstrating their mastery of the game and engaging in intense battles. [Type-C] emerged as the champion, securing the coveted RM2000 prize. [D’vision] and [Buaya Lucu] claimed second and third place, respectively, each taking home RM500.

The new concept store is being launched on the heels of the brand’s new midrange flagship – the vivo V40 series that brings professional grade camera performance with their ZEISS partnership and the company’s latest take on the aura light.