Samsung Takes the Silver Screen to Launch the Galaxy S21 in Malaysia

Samsung is always making waves when it comes to launching their brand new devices in any country. In Malaysia, the company is approaching things a little differently given the current situation. Having just launched the Galaxy S21 internationally with pre-orders happening already ongoing in Malaysia, the company is looking to launch the Galaxy S21 series with a bang; albeit a little differently.

The Galaxy S21 series will be making its official Malaysian debut on the silver screen. Samsung Malaysia is partnering with local broadcast companies Media Prima and Astro. In this partnership, the Galaxy S21 series will make its big debut on TV3 and Astro AEC. However, it’s not a live stream or recap of the international announcement. Instead, TV3 and Astro AEC will be airing specials which highlight the many features of the new smartphone series.

Kicking off the launch is a special featuring popular local artists Ismail Izzani, Nabila Razali, Elly Mazlein, Norman Hakim and more on TV3. The special will be airing tonight – yep – you read that right! Tonight, 26th January 2021, will be the first of two specials. The TV3 special called “Keluarga Epik” will air at 9PM. It will be showcasing how a family pursues their dreams and passions from home with the Galaxy S21 series.

Tomorrow, on the 27th of January 2021, join Astro’s Yoke Chen, Darren Ch’ng and Jie Ying as they showcase the Galaxy S21 series. The three hosts will be joined by many more Astro celebrities in showing you how they make everyday moments epic with the Galaxy S21. The special will also be live streamed on MY’s Facebook page where viewers will be able to participate in a live Q&A session and stand to win prizes.

Samsung Malaysia will also be making a special announcement during these specials.

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