A few years ago, on Kickstarter and a few other crowdsourcing platforms, we saw something quite intriguing. We saw a small drone that is supposed to be sold to consumers. It is made to eliminate the need for selfie sticks, allowing self-portrait subjects a free range of movements in their own photos. It allows them to have a more flexible control on the frame of the photos. We thought that it was brilliant and odd at the same time. The idea never really took off anywhere though, at least until now. Snap, the people behind Snapchat (obviously), introduces a new hardware for Snapchat users, the Pixy.
The idea of Pixy is nothing new. Ever since DJI started selling consumer grade drones that is smaller than smartphones, the idea of using a drone to capture selfies has been born. It makes a lot of sense too since with a drone, you have a larger creative canvas anyway. You can push it further than you physically can with a selfie stick and bring it closer when you need it to. Like what DJI does with their drones, a flying camera can also be a personal vlogging camera that gives you the full motion of both your hands.
That is basically what Pixy is. It is a pocket-sized, free-flying personal camera that you can take with you anywhere you go. Unlike DJI drones, it does not come with a comprehensive remote. It is made to be used quickly and seamlessly, so we assume that you can control it with your smartphone. We suspect also that the controls on the smartphone could be limited since Snap has mentioned in their release that the Pixy can fly in four preset flight paths. Once you set the flight path, you should not need to look at your smartphone until you are done with it.
Unlike DJI’s devices as well, the Pixy is made with less powerful motors, because it is a simpler and lighter compact drone anyway. Because of that, they designed the Pixy to take off and land on your hands instead of the ground.
We also assume that the Pixy is going to be fully controlled via the Snapchat app. Snap says that the Pixy will be a companion device to the app in the future. All videos and photos from the drone can be transferred to a smartphone device wirelessly to be saved into Snapchat Memories. Everything captured via the Pixy can also be edited on the Snapchat app itself.
The Pixy is now available in the United States and France only. There are no mentions on its availability elsewhere, but we expect that the Pixy will at least make a few more markets in the North American and European regions. It will set you back US$ 229.99 (MYR 1,001*). If you are planning to get one somehow, do check with the local laws to ensure you do not get into trouble taking a selfie. More information on the Pixy can be found on their website.
*Approximately based on exchange rate of US$ 1 = MYR 4.35 as of 28/04/2022 on xe.com