XiaoMi Announces New Flagship XiaoMi Mi4
As teased by XiaoMi CEO, Lei Jun, the Chinese device manufacturer held an event earlier today in Beijing. At the event, Lei Jun showed off the company’s performance over the past 6 months, in which XiaoMi sold 26.11 million phones which was an 271% increase compared to the same period last year. In light of this, the company also saw an 149% increase in revenue totalling in RMB 33 billion (RM 16.89 billion/USD$ 5.32 billion). As of July 2014, XiaoMi sold 7.9 million units of the Mi 1 series, 17.2 million units of the Mi2 series, 10.5 million units of the Mi3, 17.9 million units of the Redmi and 4.3 million units of the relatively new Redmi Note. Lei Jun also noted XiaoMi devices account for 5 of the top 10 devices accessing the internet in China.
XiaoMi also used the event to announce their follow up to the successful Mi3. Their latest flagship device, the XiaoMi Mi4. The XiaoMi Mi4 comes with impressive specifications all round. The device comes with a Qualcomm Snapdragon 801 quad-core processor clocked at 2.5 GHz with 3GB RAM and 16GB or 64GB of storage. Again, XiaoMi opted to do without the microSD expansion in their XiaoMi Mi4. However, the device comes with an impressive 5-inch 1080p FullHD LCD display and a 3080mAh battery. The XiaoMi Mi4 will be the one of the first devices to come with a front facing 8-megapixel camera! It also comes with a 13-megapixel rear facing shooter. Both use Sony’s CMOS sensors promising great optical performance. The build quality of the device is also bound to be impressive with its stainless steel build.
The impressive specifications is just the tip of the ice berg! The XiaoMi Mi4 comes with all the connectivity that you could need including Bluetooth, WiFi and 4G LTE. The device is also touted to come with an infrared sensor which will enable the device to act as a universal remote control able to work with over 2,800 household devices and also the capability to track wet fingers!
Let’s go a bit deeper into the features of the camera on the XiaoMi Mi4. The 8-megapixel front camera comes with a 5P f1.8 larger aperture lens with a 80° wide angle view. The 13-megapixel main camera comes with High Dynamic flash and Real time HDR. In addition to this, it comes with the capability to refocus your picture and autofocus capable of tracking objects. The camera is also able to record in 4K. XiaoMi also wants you to look good with its skin smoothing feature.
The XiaoMi Mi4 will be retailing locally in China for RMB 1999 (Approx. RM 1099/USD$ 322) for the 16GB version and the 64GB one will retail for RMB 2499 (Approx. RM 1299/USD$ 402).
In addition to all the excitement of the XiaoMi Mi4, XiaoMi also announced that the latest version of their popular Android Skin, MIUI 6, will be launching in August 16.